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Home My WebLink AboutRFP - 9094 MARKETING & COMMUNICATION SERVICES FOR TRANSFORT & PARKING SERVICESREQUEST FOR PROPOSAL 9094 MARKETING & COMMUNICATION SERVICES FOR TRANSFORT & PARKING SERVICES The City of Fort Collins is requesting proposals from qualified Vendors to provide unique and innovative professional marketing, branding, public relations, graphics, and communications services for Transfort and Parking Services. As part of the City’s commitment to Sustainable Purchasing, proposals should be submitted online via the Rocky Mountain E-Purchasing System (RMEPS) no later than 3:00 PM (MST, RMPES System Clock) on March 4, 2020 at http://www.bidnetdirect.com/colorado/city-of-fort-collins. Note: please ensure adequate time to submit proposals through RMEPS. Proposals not submitted by the designated date and time will not be accepted by the system. All questions should be submitted, in writing via email, to Beth Diven, Buyer at bdiven@fcgov.com, with a copy to Project Manager, Belinda Barnes, no later than 5:00 PM MST (our clock) on February 21, 2020. Please format your e-mail to include: RFP 9094 Marketing & Communication Services for Transfort & Parking Services in the subject line. Questions received after this deadline may not be answered. Responses to all questions submitted before the deadline will be addressed in an addendum and posted on the Rocky Mountain E-Purchasing System webpage. Rocky Mountain E-Purchasing System hosted by Bidnet A copy of the RFP may be obtained at http://www.bidnetdirect.com/colorado/city-of-fort-collins. This RFP has been posted utilizing the following Commodity Code(s): 915-03 Advertising/Public Relations 915-22 Communications Marketing Services 918-26 Communications: Public Relations Consulting 918-76 Marketing Consulting 961-53 Marketing Services (Including Distribution, Research, Sales, Promotions, etc.) Prohibition of Unlawful Discrimination: The City of Fort Collins, in accordance with the provisions of Title VI of the Civil Rights Act of 1964 (78 Stat. 252, 42 US.C. §§ 2000d to 2000d-4) and the Regulations, hereby notifies all bidders that it will affirmatively ensure that any contract entered into pursuant to this advertisement, disadvantaged business enterprises will be afforded full and fair opportunity to submit bids in response to this invitation and will not be discriminated against on the grounds of race, color, or national origin in consideration for an award. The City strictly prohibits unlawful discrimination based on an individual’s gender (regardless of gender identity or gender expression), race, color, religion, creed, national origin, ancestry, age 40 years or older, marital status, disability, sexual orientation, genetic information, or other characteristics protected by law. For the purpose of this policy “sexual orientation” means a person’s actual or perceived orientation toward heterosexuality, homosexuality, and bisexuality. The City also strictly prohibits unlawful harassment in the workplace, including sexual harassment. Further, the City strictly prohibits unlawful retaliation against a person who engages in protected activity. Protected activity includes an employee complaining that he or she has been discriminated against in violation of the above policy or participating in an employment discrimination proceeding. Financial Services Purchasing Division 215 N. Mason St. 2nd Floor PO Box 580 Fort Collins, CO 80522 970.221.6775 970.221.6707 fcgov.com/purchasing RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 1 of 64 The City requires its vendors to comply with the City’s policy for equal employment opportunity and to prohibit unlawful discrimination, harassment and retaliation. This requirement applies to all third-party vendors and their subcontractors at every tier. Public Viewing Copy: The City is a governmental entity subject to the Colorado Open Records Act, C.R.S. §§ 24-72-200.1 et seq. (“CORA”). Any proposals submitted hereunder are subject to public disclosure by the City pursuant to CORA and City ordinances. Vendors may submit one (1) additional complete proposal clearly marked “FOR PUBLIC VIEWING.” In this version of the proposal, the Vendor may redact text and/or data that it deems confidential or proprietary pursuant to CORA. Such statement does not necessarily exempt such documentation from public disclosure if required by CORA, by order of a court of appropriate jurisdiction, or other applicable law. Generally, under CORA trade secrets, confidential commercial and financial data information is not required to be disclosed by the City. Proposals may not be marked “Confidential” or ‘Proprietary’ in their entirety. All provisions of any contract resulting from this request for proposal will be public information. New Vendors: The City requires new Vendors receiving awards from the City to fill out and submit an IRS form W-9 and to register for Direct Deposit (Electronic) payment. If needed, the W-9 form and the Vendor Direct Deposit Authorization Form can be found on the City’s Purchasing website at www.fcgov.com/purchasing under Vendor Reference Documents. Please do not submit with your proposal. Sales Prohibited/Conflict of Interest: No officer, employee, or member of City Council, shall have a financial interest in the sale to the City of any real or personal property, equipment, material, supplies or services where such officer or employee exercises directly or indirectly any decision-making authority concerning such sale or any supervisory authority over the services to be rendered. This rule also applies to subcontracts with the City. Soliciting or accepting any gift, gratuity favor, entertainment, kickback or any items of monetary value from any person who has or is seeking to do business with the City of Fort Collins is prohibited. Collusive or Sham Proposals: Any proposal deemed to be collusive or a sham proposal will be rejected and reported to authorities as such. Your authorized signature of this proposal assures that such proposal is genuine and is not a collusive or sham proposal. The City of Fort Collins reserves the right to reject any and all proposals and to waive any irregularities or informalities. Utilization of Award by Other Agencies: The City of Fort Collins reserves the right to allow other state and local governmental agencies, political subdivisions, and/or school districts to utilize the resulting award under all terms and conditions specified and upon agreement by all parties. Usage by any other entity shall not have a negative impact on the City of Fort Collins in the current term or in any future terms. Sincerely, Gerry Paul Purchasing Director RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 2 of 64 I. BACKGROUND & OBJECTIVE / OVERVIEW A. Objective The City of Fort Collins is seeking unique and innovative professional marketing, branding, public relations, graphics, and communications services for Transfort and Parking Services. Tasks will include, but are not limited to, conceptualizing, developing, producing, implementing, evaluating, and analyzing marketing and public relations solutions. Branding and marketing initiatives may include: • Transfort & Parking Services and MAX Integrated Marketing Strategies • Transfort & Parking Services Awareness and Education Public Relations • Transfort Dial-A-Ride Services Marketing Materials & Strategies • Establishment and Implementation of Communication Plans • Continued Diffusion of Transfort & Parking Services Brand Throughout the Community • Assistance in creation of a Parking Service Marketing Plan • Revisions of Transfort Marketing Plan B. Background Fort Collins is a vibrant community of approximately 175,000 located 65 miles north of Denver, the base of the foothills of the Rocky Mountains. The City is 56 square miles in size and is the norther extension of the “Colorado Front Range” urban corridor. The City’s population includes over 30,000 college students. Transfort & Parking Services is a department within the Planning, Development and Transportation (PDT) service area, part of the City of Fort Collins. Transfort is the public transportation operator for the metro area of Fort Collins, Colorado. Transfort currently offers twenty-two regular routes, with 20 providing all-day service Monday through Friday. Six-day intercity service is provided by the FLEX to Loveland, Berthoud, and Longmont Parking Services provides downtown parking options, monitoring and education to the community and its visitors. Parking Services currently offers three (3) parking structures, four (4) parking lots and monitors over 3,000 downtown on-street spaces and 12 residential zones. C. Option for Multiple Awards & Use by Other City Departments The City reserves the right to award a contract to multiple Vendors, should such an arrangement be determined to best serve the City’s needs. Additionally, other City departments may utilize any resulting agreement(s) for these services. The awarded Vendor(s) will be expected to provide services to the other City departments at the same contracted rates. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 3 of 64 II. SCOPE OF PROPOSAL A. Scope of Work 1. Strategic Marketing and Communications Planning and Consultation. Vendor will conduct advertising and marketing campaigns that clearly promote Transfort & Parking Services efforts to support business growth and service within the community. Transfort marketing campaigns will build off the Transfort Marketing Plan and focus on targeted audiences. This process will be the same for Parking Services once its Marketing Plan is created and adopted. a) Multi-Channel Marketing. Vendor will provide marketing strategies and integration guidance to help Transfort and Parking Services capitalize on multi- channel solutions. Strategies may include, but are not limited to: • Print • Social media • Website • Video • Collaboration with Promotions and Events • Non-traditional Outlets • Radio b) Cooperative Marketing. One of Transfort and Parking Services objectives is to enhance its presence in the community and build brand awareness through cooperative marketing campaigns with partnership organizations. As such, the selected Vendor will be expected to support this goal by developing fresh approaches, strategies and materials to augment cooperative partnerships. c) Communications. Vendor will assist in the preparation of communication plans to address specific service needs, working towards improved and enhanced communications and engagement with Transfort & Parking Services audiences. Selected Vendor will be expected to complete certain tasks within these plans, and other tasks elsewhere identified, as directed by Transfort & Parking Services and the City of Fort Collins. 2. Strategic Public Relations. Transfort & Parking Services seeks to be a community partner and to educate residents, businesses, students, and visitors to the value of public transit and parking as well as parking rules and regulations in creating a world class, sustainable community. As such, the selected Vendor will be expected to recommend public relations and publicity efforts to supplement paid advertising and integrate with marketing programs. 3. Graphics. Vendor will be capable of producing compelling, high quality and well- designed materials. a) Branding Guidelines. The Vendor will be expected to follow any and all City of Fort Collins, Transfort, and Parking Services branding guidelines as set forth in Section VI. All materials, public messaging, and communications must be RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 4 of 64 approved by The City of Fort Collins Communications and Public Involvement Office/Transfort & Parking Services. The Transfort and Parking Services (Exhibits D & E) logos and City logo must be included on all deliverables in accordance with City logo policy as provided. 4. Research. Research is crucial to all marketing efforts and critical to decision making. Vendor will be expected to analyze all relevant research to recommend the best strategies and media channels, and may conduct additional research, including both qualitative and quantitative studies, in order to suggest refinements to strategies, campaigns or creative executions with City departmental approval. 5. Project Meetings and Reporting. Selected Vendor will be expected to participate in and supply the following: a) Submit a written report to the client detailing the status of the budget. The report shall include expenditures for the month, expenditures to date by project, task breakdown and the available balance, as well as planning status and projects yet to be billed. b) Vendor will provide cost estimates for work orders or requests prior to commencement of work. c) Vendor will provide a clear, defined process for each work order and a set quantity of permitted revisions before extra charges are incurred. d) When applicable, Vendor will provide a Planning Calendar outlining the scope of upcoming projects at least eight weeks in advance of deadlines. e) Where feasible, Vendor will provide marketing metrics (both expected and actual) of implementation strategies, such as the reach, impressions, behaviors, etc. for the targeted audience. The purpose is to enable prioritization of strategies and ensure efficacy of the marketing approach. f) Vendor will be expected to participate in scheduled marketing meetings. g) Vendor will be expected to provide final artwork and campaign materials before each campaign launch in both design and final file formats to client for final approval. h) Vendor will be expected to provide metrics/results following each campaign. i) The Vendor shall provide proof of any advertisements billed to Transfort & Parking Services. j) The City retains all rights to any artwork, promotional campaigns, and/or other marketing materials produced by Vendor. B. Minimum Qualifications A minimum of three years’ consecutive experience providing services similar to those outlined above. The ideal Vendor will also have prior experience providing services to government and/or transit agencies. C. Anticipated Schedule The following represents the City’s target schedule for the RFP. The City reserves the right to amend the target schedule at any time. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 5 of 64 • Question deadline: 5:00 PM MST on February 21, 2020 • Proposal due date: 3:00 MST (our clock) on March 4, 2020 • Interviews (tentative): Week of March 23, 2020 • Award of Contract (tentative): End of March 2020 • Contract Start Date: April 1, 2020 D. Interviews In addition to submitting a written proposal, the top-rated Vendors may be interviewed by the RFP assessment team and asked to participate in an oral presentation to provide an overview of the company, approach to the project and to address questions. The evaluation criteria for the oral interviews will be the same as the criteria for the written evaluations and is included in Section IV. E. Subcontractors Vendors will be responsible for identifying any subcontractors in their proposal. Please note that the City will contract solely with the awarded Vendor; therefore subcontractors will be the responsibility of the Vendor. F. Proposal Format Please limit the total length of your proposal to a maximum of twenty-five (25) double sided or fifty (50) single sided 8 ½ x 11” pages (excluding cover pages, table of contents, dividers and Vendor Statement form). Font shall be a minimum of 10 Arial and margins are limited to no less than .5” for sides and top/bottom. Extended page sizes, such as 11” x 17”, count as a single page. Please, no embedded documents. Proposals that do not conform to these requirements may be rejected. G. Fees, Licenses, Permits The successful Vendor shall be responsible for obtaining any necessary licenses, fees or permits without additional expense to the City. All equipment shall be properly licensed and insured, carry the appropriate permits and be placarded as required by law. H. Laws and Regulations The Vendor agrees to comply fully with all applicable local, State of Colorado and Federal laws and regulations and municipal ordinances. I. Work Orders The awarded Vendor(s) will be expected to sign the City’s standard work order type services agreement, a sample of which is attached as Section VII for reference purposes. In the event that the City has agreements with multiple Vendors for the Work, the City reserves the right to choose which Vendor to contact regarding the project, unless order of preference has been established during the contracting process. Individual work assignments will be requested and agreed to utilizing the City’s standard Work Order (included in the agreement). Each Work Order form must include a start and completion date, total cost and a general summary of work. Subsequent supporting documentation pages may include a project schedule, deliverables, hours, cost detail RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 6 of 64 supporting total cost, and personnel details. Fees outlined in the work order will conform with those submitted in the RFP response and subsequently included in the contract. No work order over $5,000 will be considered valid until signed, at a minimum, by the Vendor, project manager and Purchasing Department representative. Depending on the cost and nature of the work, additional signature authorization may be required. Any changes to the dates, cost or scope of any Work Order must be agreed upon in writing utilizing the City’s Change Order (included in the agreement) and will not be considered valid until signed, at a minimum, by the Vendor, project manager and Purchasing Department representative. J. Invoicing and Payment Invoices should be emailed monthly to invoices@fcgov.com with a copy to the Project Manager. The cost of the work completed shall be paid to the Vendor each month following the submittal of a correct invoice by the Vendor indicating the project name, Purchase Order number, task description, hours worked, personnel/work type category, hourly rate for each employee/work type category, date of the work performed specific to the task, percentage of that work that has been completed by task, 3rd party supporting documentation with the same detail and a brief progress report. Payments will be made using the prices listed on the agreed-to Price Schedule. In the event a service is requested which is not listed on the Price Schedule, the Vendor and the City will negotiate an appropriate unit price for the service prior to Vendor initiating such work. The City pays invoices on Net 30 terms. III. PROPOSAL SUBMITTAL For this section, Vendors are required to provide detailed written responses to the following items in the order outlined below. The responses shall be considered technical offers of what Vendors propose to provide and shall be incorporated in the contract award as deemed appropriate by the City. A proposal that does not include all the information required may be deemed non-responsive and subject to rejection. Responses must include all the items in the order listed below. It is suggested that the Vendors include each of the City’s questions with their response immediately following the question. The City of Fort Collins shall not reimburse any firm for costs incurred in the preparation and presentation of their proposal. A. Cover Letter / Executive Summary The Executive Summary should highlight the content of the proposal and features of the program offered, including a general description of the program and any unique aspects or benefits provided by your firm. Indicate your availability to participate in the interviews/demonstrations on the proposed dates as stated in the Schedule section. B. Vendor Information 1. Describe the Vendor’s business and background 2. Number of years in the business RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 7 of 64 3. Details about ownership 4. An overview of services offered and qualifications 5. Size of the firm 6. Location(s) of offices. If multiple, please identify which will be the primary for our account. 7. Primary contact information for the company including contact name(s) and title(s), mailing address(s), phone number(s), and email address(s). Complete Section V, Vendor Statement. C. Scope of Proposal 1. Provide a detailed narrative of the services proposed if awarded the contract per the scope above. The narrative should include any options that may be beneficial for the City to consider. 2. Describe how the project would be managed and who would have primary responsibility for its timely and professional completion. Include a description regarding how the analysis will be performed for the various identified areas identified, the methods and assumptions used, and the limitations of the analysis. 3. Describe the methods and timeline of communication your firm will use with the City’s Project Manager and other parties. 4. Identify what portion of work, if any, may be subcontracted. D. Firm Capability Provide relevant information regarding previous experience related to this or similar Projects, to include the following: 1. Provide an Organization Chart/Proposed Project Team: An organization chart containing the names of all key personnel and sub consultants with titles and their specific task assignment for this Agreement shall be provided in this section. 2. A list of qualifications for your firm and qualifications and experience of the specific staff members proposed to perform the consulting services described above. 3. References (current contact name, current telephone number and email address) from at least three similar projects with similar requirements that have been completed within the past five (5) years and that have involved the staff proposed to work on this project. Provide a description of the work performed. The Vendor authorizes City to verify any and all information contained in the Vendor’s submittal from references contained herein and hereby releases all those concerned providing information as a reference from any liability in connection with any information they give. 4. Provide an example of your prior marketing campaign work. The example should include an overview of the campaign program and a sampling of the marketing materials provided. These documents will not count against the proposal page limit. E. Assigned Personnel 1. List of Project Personnel: This list should include the identification of the contact person with primary responsibility for this Agreement, the personnel proposed for this RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 8 of 64 Agreement, and any supervisory personnel, including partners and/or sub consultants, and their individual areas of responsibility. 2. A resume for each professional and technical person assigned to the Agreement, including partners and/or sub consultants, shall be submitted. Please limit resumes to one page. 3. Some functions of this project may require the use of sub-consultants. If you intend to utilize sub-consultants you must list each and provide resumes for their key personnel. F. Availability 1. Please describe your standard timelines for services outlined in the Section II. 2. Are other qualified personnel available to assist in meeting a project schedule if required? 3. Describe the methods and timeline of communication your firm will use with the City’s Project Manager and other parties Describe your teams preferred frequency for project meetings. Do you typically conduct meetings face-to-face or by phone/video conference? 4. Provide a general outline of the schedule for completing some of the standard assignments referenced in the Scope of Work. G. Sustainability/TBL Methodology In concise terms (no more than two pages), please describe how your organization strives to be sustainable. Address how your firm incorporates Triple Bottom Line (TBL) into the workplace. See Section IV: Review and Assessment for additional information. If possible, please highlight areas of opportunity in the project where sustainability could be applied and/or improved. H. Cost and Work Hours In your response to this proposal, please provide the following: 1. Estimated Hours by Task: Provide a general estimate of hours for standard marketing services that including the employee name, job title, time required for meetings, conference calls, etc. 2. Schedule of Rates: Provide a schedule of billing rates by category of employee and job title to be used during the term of the Agreement. This fee schedule will be firm for at least one (1) year from the date of the Agreement. The fee schedule will be used as a basis for determining fees for each Work Order. A fee schedule for sub- consultants, if used, shall be included. 3. All direct costs (i.e., travel, printing, postage, etc.) specifically attributed to the project and not included in the billing rates must be identified. Preapproved travel expenses may be reimbursable as per GSA rates set forth at https://www.gsa.gov/travel- resources. Vendor will be required to provide original receipts to the City for all travel expenses. I. Additional Information RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 9 of 64 Provide any information that distinguishes Vendor from its competition and any additional information applicable to this RFP that might be valuable in assessing Vendor’s proposal. Explain any concerns Vendor may have in maintaining objectivity in recommending the best solution. All potential conflicts of interest must be disclosed. Exceptions to the Scope of Services and City Agreement (a sample of which is attached in Section VI) shall be documented. IV. REVIEW AND ASSESSMENT CRITERIA A. Proposal and Interview Criteria Vendors will be evaluated on the following criteria. These criteria will be the basis for review and assessment of the written proposals and optional interview session. At the discretion of the City, interviews of the top-rated Vendors may be conducted. The rating scale shall be from 1 to 5, with 1 being a poor rating, 3 being an average rating, and 5 being an outstanding rating. WEIGHTING FACTOR QUALIFICATION STANDARD 2.0 Scope of Proposal Does the proposal address all elements of the RFP? Does the proposal show an understanding of the project objectives, methodology to be used and results/outcomes required by the project? Are there any exceptions to the specifications, Scope of Work, or agreement? 2.0 Firm Capability Does the firm have the resources, financial strength, capacity and support capabilities required to successfully complete the project on- time and in-budget? Has the firm successfully completed previous projects of this type and scope? 2.0 Assigned Personnel Do the persons who will be working on the project have the necessary skills and qualifications? Are sufficient people of the requisite skills and qualifications assigned to the project? 1.0 Availability Can the work be completed in the necessary time? Can the target start and completion dates be met? Are other qualified personnel available to assist in meeting the project schedule if required? Is the project team available to attend meetings as required by the Scope of Work? RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 10 of 64 1.0 Sustainability/TBL Methodology Does the firm demonstrate a commitment to Sustainability and incorporate Triple Bottom Line methodology in both their Scope of Work for the project, and their day-to-day business operating processes and procedures? 2.0 Cost & Work Hours Does the proposal included detailed cost break- down for each cost element as applicable and are the line-item costs competitive? Do the proposed cost and work hours compare favorably with the Project Manager's estimate? Are the work hours presented reasonable for the effort required by each project task or phase? Definitions Sustainable Purchasing is a process for selecting products or services that have a lesser or reduced negative effect on human health and the environment when compared with competing products or services that serve the same purpose. This process is also known as “Environmentally Preferable Purchasing” (EPP), or “Green Purchasing”. The Triple Bottom Line (TBL) is an accounting framework that incorporates three dimensions of performance: economic, or financial; environmental, and social. The generally accepted definition for TBL is that it “captures the essence of sustainability by measuring the impact of an organization’s activities on the world…including both its profitability and shareholders values and its social, human, and environmental capital.” B. Reference Evaluation Criteria Prior to award, the Project Manager will check references using the following criteria. Negative responses from references may impact the award determination. CRITERIA STANDARD QUESTIONS Overall Performance Would you hire this Vendor again? Did they show the skills required by this project? Timetable Was the original Scope of Work completed within the specified time? Were interim deadlines met in a timely manner? Completeness Was the Vendor responsive to client needs; did the Vendor anticipate problems? Were problems solved quickly and effectively? Budget Was the original Scope of Work completed within the project budget? Job Knowledge If a study, did it meet the Scope of Work? If Vendor administered a construction contract, was the project functional upon completion and did it operate properly? Were problems corrected quickly and effectively? RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 11 of 64 V. VENDOR STATEMENT Vendor hereby acknowledges receipt of the City of Fort Collins Request for Proposal and acknowledges that it has read and agrees to be fully bound by all of the terms, conditions and other provisions set forth in the RFP. Additionally, Vendor hereby makes the following representations to City: a. All of the statements and representations made in this proposal are true to the best of the Vendor’s knowledge and belief. b. Vendor commits that it is able to meet the terms provided in this proposal. c. This proposal is a firm and binding offer, for a period of 90 days from the date hereof. d. Vendor further agrees that the method of award is acceptable. e. Vendor also agrees to complete the proposed Agreement with the City of Fort Collins within 30 days of notice of award. If contract is not completed and signed within 30 days, City reserves the right to cancel and award to the next highest rated firm. f. Vendor acknowledge receipt of addenda. Legal Firm Name: Physical Address: Remit to Address: Phone: Name of Authorized Agent of Firm: Signature of Authorized Agent: Primary Contact for Project: Title: Email Address: Phone: Cell Phone: NOTE: VENDOR STATEMENT IS TO BE SIGNED & RETURNED WITH YOUR PROPOSAL. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 12 of 64 VI. BRAND & LOGO GUIDELINES • Fort Collins Brand Guidelines • Parking Services Brand Guidelines • Transfort Brand Guidelines • Transfort Logo Guidelines • Parking Logo RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 13 of 64 CITY OF FORT COLLINS BRAND GUIDELINES EXCLUSION ZONE The width of the “C” in “City” is the minimum space that should be left along all sides of the logo. MINIMUM PRINT SIZE 1.125” For instances when a small logo is required, the minimum width should be no smaller than 1.125” NOTE: On rare occasions, smaller versions may be necessary, but must be approved through the Communications & Public Involvement Oce and the logo must always remain legible and cannot be skewed or squashed in any way. LOGO LOGO USAGE LOGO DESIGN TIPS BRAND COLORS TYPOGRAPHY SECONDARY TYPE GOTHAM-BOLD LOGO ALIGNMENT CMYK: 100/60/0/85 RGB: 0/28/61 PMS: 295 Webcolor: #001428 CMYK: 100/57/0/38 RGB: 0/70/127 PMS: 541 Webcolor: #003E74 CMYK: 62/22/0/3 RGB: 86/159/211 PMS: 542 Webcolor: #73C2FB CMYK: 54/0/100/0 RGB: 136/176/75 PMS: 376 Webcolor: #84BD00 CMYK: 83/39/100/50 RGB: 25/89/5 PMS: 357 Webcolor: #195905 GOTHAM (FULL FAMILY AVAILABLE) ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 GOTHAM-BOOK ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The City logo can be shown in any of the brand colors, but it is recommend- ed that most designs use a solid blue (of any of the 3 blues available), white or black. The brown and blue logo is used primarily on signage and internal documents; a single-color version is recommended for most situations. When placing the logo into a design in a left-justiﬁed position, the left side Sample 1 Sample 3 Sample 4 Sample 5 Sample 2 PORTFOLIO The City has additional brand samples posted online for reference. fccreatives.myportfolio.com CITY OF FORT COLLINS BRAND GUIDELINES DESIGN IMAGERY OUR BRAND IN ACTION CPIO has developed a photo archive that contains thousands of high-resolu- tion photos of Fort Collins communi- ties, events and City initiatives. This library is a great resource to tell the City’s story using imagery. CITY PHOTOGRAPHY The City of Fort Collins has many dierent communication campaigns being developed at any given time, and those messages can vary from a more municiple and government voice, to one of recreation and play. The City Brand allows for the ability to adapt a design to meet the message and audience, while still honoring the brand itself. Below are some examples that illustrate the range and the consistency that keeps the City Brand as one uniﬁed family. SAMPLES OF CITY MATERIALS Stock imagery can be useful in convey- ing a message, and the City of Fort Collins regularly uses stock photogra- phy in communications and outreach. The criteria for using stock photogra- phy are: 1. All stock photography must be legally purchased and owned by the City. (No Google images) 2. Stock photos must be of high quality and always elevate and support the message of the communication. 3. No use of clipart or “cheesy” imagery should be associated with the City Brand. If in doubt, please contact CPIO and we can assist in ﬁnding appropriate imagery. STOCK PHOTOGRAPHY ﬂickr.com/photos/fortcollinsgov RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 15 of 64 CITY OF FORT COLLINS PARKING BRAND GUIDELINES PARKING APP ICON To be used in the promotion of the app in both print and digital outreach. PARKING “P” Leverages City approved font (Gotham) and should be used on calateral, maps and signage and always used in black and white. WAVE ELEMENT CITY LOGO PARKING MARK, ACCENTS AND ELEMENTS DESIGN TIPS DESIGN ELEMENTS CITY BRAND COLORS TYPOGRAPHY GOTHAM-BOLD These are the preferred typefaces to use. Other Gotham Family fonts are available if needed. CMYK: 100/60/0/85 RGB: 0/28/61 PMS: 295 Webcolor: #001428 Kiosk Illustration Cell Phone Kiosk Illustration Bullets License Plate FC Parking App Promotion Element FC Parking Pay Station Type CMYK: 100/57/0/38 RGB: 0/70/127 PMS: 541 Webcolor: #003E74 CMYK: 62/22/0/3 RGB: 86/159/211 PMS: 542 Webcolor: #73C2FB CMYK: 54/0/100/0 RGB: 136/176/75 PMS: 376 Webcolor: #84BD00 CMYK: 83/39/100/50 RGB: 25/89/5 PMS: 357 Webcolor: #195905 ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 GOTHAM NARROW-BOOK ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 The City Parking brand leverages a clean design asthetic and utilzes a vector approach that speaks directly to the overarching City brand. Rich Black (35/35/35/100), Cobalt Blue and Maya Blue are the primary brand colors and should be used consistently across all parking materials. All other City brand colors can be applied in the development of FC Parking Rack Card CITY OF FORT COLLINS PARKING USING THE BRAND PARKING BRAND IN ACTION The City of Fort Collins Parking Brand should be consistent throughout all parking materials. Cobalt Blue has been used exclusively for signage only and when portraying signage on outreach, and is not to be used as a primary base tone for print materials. Rich Black and Maya Blue should be used when possible. A light gray shadow eect has been used as an eect around the phone element on signage and print materials, and can be utilized for future applications. PARK & PAY WELCOME SIGNS 1 2 3 $ INSTRUCTIONS 4 • Pay by license plate • 1 hour minimum • Credit Card or Cash (no change) OPTION 1 USE THE PAY STATION OPTION 2 PAY USING THE APP HOW THE PAY STATION WORKS HOW THE APP WORKS 1 Create Your Account • Download the FC Parking app • Register with phone number or email • Once veriﬁed, you are ready to start parking 2 Start a Parking Session • Enter the zone number • Enter license plate and select length of stay • Choose payment method and conﬁrm your session • Extend time remotely PAYMENT OPTIONS REMINDER: Your license plate number is your parking pass $1.50 PER HOUR • Enter mobile number after payment when prompted • Receive a reminder text message when parking is about to expire • Reply to reminder text with additional time in minutes only • Receive conﬁrmation message from FC Parking EXTEND PARKING VIA TEXT Firehouse Alley Parking TRANSFORT BRAND GUIDELINES i BRAND MANAGEMENT GUiDELiNES 2014 RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 18 of 64 TRANSFORT BRAND GUIDELINES CONTENTS 1. CREATiVE FOUNDATiON LOGOS, BRAND COLORS & FONTS .......................................................1 a. Logo Usage (Transfort, MAX, FLEX, DAR, COFC) .......................... 2-12 b. Transfort Colors ........................................................................13-15 c. Transfort Fonts ................................................................................16 2. BRAND STYLE GUiDE EXAMPLES, SPECIFICATIONS & INSTRUCTIONS ............................17 a. The Brand in Use .............................................................................18 b. Route Brochures & Maps .................................................................19 c. ridetransfort.com Website ................................................................20 d. Powerpoint Template .......................................................................21 e. Electronic Displays ...........................................................................22 f. Apparel .............................................................................................23 g. Building & Monument Signage .........................................................24 h. Photography ....................................................................................25 This is the story of the Transfort brand. • How it was developed • Its core characteristics • How to bring it to life. This brand will act as the foundation for Transfort’s marketing, community en- gagement, and customer relations efforts for years to come. Brand management guidelines provided by: RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 19 of 64 TRANSFORT BRAND GUIDELINES 1 1. CREATiVE FOUNDATiON LOGOS, BRAND COLORS & FONTS Graphic standards are non-negotiable components of an organization’s brand. Logos and their use on property and material represent Transfort in the community and beyond as documents, website content and marketing material are shared across platforms. The Transfort logo and supporting graphic material are foundational and important visual representations of its brand. This section provides standards for use of the Transfort logos, brand colors and Transfort fonts to ensure ac- curate and consistent implementation. These files should be shared with internal and external staff and vendors who need to apply the logo to material or create new communication collateral. As part of the Transfort brand quality control process, staff initiating orders are advised to consult with these standards as draft product is produced to assure adherence to graphic standards. Please see page 29 for detailed examples of the Transfort logo, brand colors and Transfort fonts and brand in use. 7738 CP 7738 UP c74 m0 y98 k2 r49 g155 b66 319B42 Univers 57 Condensed Consistent, strategic branding Consistent, strategic branding CONSISTENT, STRATEGIC BRANDING RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 20 of 64 TRANSFORT BRAND GUIDELINES 2 Logos are a foundational and important visual representation of a brand. This section provides standards for use of the Transfort logo to ensure accurate and consistent implementation. Logos can be downloaded at citynet.fcgov.com/transfortbrand 1.a TRANSFORT LOGO COLORS REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. 1” 1/4” 1/4” 1/4” 1/4” RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 21 of 64 TRANSFORT BRAND GUIDELINES 3 Primary logo to be used on all collateral 1-color logo to only be used on 1-2 spot color printed pieces This version should only be used when printing in Black & White. White & gray version to be used against a darker background Use white version on dark background on signs, apparel, and when logo is smaller than 2”. PANTONE 7738 CP PANTONE 7738 UP Grayscale 50% White Grayscale 50% Grayscale 50% Black 100% Grayscale 25% COATED Use these Pantone colors when printing on coated paper UNCOATED Use these Pantone colors when printing on uncoated paper Consistent use of Transfort’s official brand colors is critical to building brand familiarity and awareness in the community. 1.a TRANSFORT LOGO COLORS RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 22 of 64 TRANSFORT BRAND GUIDELINES 4 MAX is a highly visible service with its own visual identity. The logo use specifications below allow for a unique look that coordinates with and supports the overall Transfort image. 1.a MAX LOGO USAGE REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. This version with the tagline can only be used when logo is larger than 3” in width 1” 1/4” 1/4” 1/4” 1/4” RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 23 of 64 TRANSFORT BRAND GUIDELINES 5 Primary logo to be used on all collateral 1-color logo to only be used on 1-2 spot color printed pieces This version should only be used when printing in Black & White. White & gray version to be used against a darker background Use white version on dark background on signs, apparrel, and when logo is smaller than 2”. Black 100% White Grayscale 50% Grayscale 50% Grayscale 50% Grayscale 25% COATED Use these Pantone colors when printing on coated paper UNCOATED Use these Pantone colors when printing on uncoated paper Colors are often a brand’s primary visual identifier. Using brand colors from the Transfort logo reinforces the connection between MAX and Transfort. 1.a MAX LOGO COLORS PANTONE 7738 CP PANTONE 7738 UP RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 24 of 64 TRANSFORT BRAND GUIDELINES 6 FLEX also requires a unique visual identity to help build awareness of the service. The logo use guidelines below allow FLEX to maintain its independence while promoting the Transfort brand. 1.a FLEX LOGO USAGE REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. This version with the tagline can only be used when logo is larger than 3” in width 1” 1/4” 1/4” 1/4” 1/4” RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 25 of 64 TRANSFORT BRAND GUIDELINES 7 Primary logo to be used on all collateral 1-color logo to only be used on 1-2 spot color printed pieces This version should only be used when printing in Black & White. White & gray version to be used against a darker background Use white version on dark background on signs, apparrel, and when logo is smaller than 2”. Black 100% White Grayscale 50% Grayscale 50% Grayscale 50% Grayscale 25% COATED Use these Pantone colors when printing on coated paper UNCOATED Use these Pantone colors when printing on uncoated paper FLEX has its own color pallette that should be used. These colors are also included in the Transfort color options. 1.a FLEX LOGO COLORS PANTONE 288 CP PANTONE 281 UP RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 26 of 64 TRANSFORT BRAND GUIDELINES 8 REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. Use this version if logo is printed greater than 3” Use this version if logo is printed smaller than 3” Use same colors as Transfort logo, pg. 14 1” 1/4” 1/4” 1/4” 1/4” Dial-a-Ride identity is similar to Transfort in usage and identical to Transfort in brand colors. 1.a TRANSFORT DiAL-A-RiDE LOGO USAGE RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 27 of 64 TRANSFORT BRAND GUIDELINES 9 As a City of Fort Collins service, Transfort materials will often require the use of two logos. The guide- lines below explain how to display the Transfort and City of Fort Collins logos together. 1.a TRANSFORT & CiTY OF FORT COLLiNS LOGO Logos diplayed in a similar size with the Transfort logo first. Logos can either be side-by- side or stacked. WHO: All are welcome. WHAT: Transfort is seeking feedback on their proposed system route changes, effective May 2014. WHERE: A new MAX bus will be traveling around the community. Come tour the new bus and learn more about Transfort’s routes! SPANISH INTERPRETER AVAILABLE AT THREE OPEN HOUSES! MONDAY, JANUARY 27 1-3 p.m.: Colorado State University’s Transit Center 4-6 p.m.: Kmart parking lot on College/Drake TUESDAY, JANUARY 28 SPANISH INTERPRETER AT EACH LOCATION 11 a.m. – 1 p.m.: Bristlecone and Blue Spruce 2-3:30 p.m.: Downtown Transit Center, 250 N. Mason St. 4-6 p.m.: Wal-Mart on Mulberry and Magnolia WEDNESDAY, JANUARY 29 9-11 a.m.: Limon Drive east of the Timberline and Drake intersection Noon-2 p.m.: Cinemark Theater lot, Timberline and Harmony 3-5 p.m.: Downtown Transit Center THURSDAY, JANUARY 30 11 a.m. – 1 p.m.: Harmony Library parking lot, Shields and Harmony 1:30-3:30 p.m.: Northeast parking lot of the Foothills Mall, Stanford and Monroe 4-6 p.m.: Wal-Mart on Mason and Harmony YOU’RE INVITED! Come Tour the New MAX Bus and Learn about Transfort Route Changes More information at RideTransfort.com 970.221.6620 RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 28 of 64 TRANSFORT BRAND GUIDELINES 10 For traditional stationery, the City of Fort Collins brand will be used. The Transfort logo will not appear on letterhead or business cards. 1.a BUSiNESS CARD & LETTERHEAD Transfort Address Line 1 Address Line 2 PO Box 580 Fort Collins, CO 80522 970.000.0000 970.000.0000 - fax fcgov.com RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 29 of 64 TRANSFORT BRAND GUIDELINES 11 Both the email signature and the apparel logo are stacked. Email signature should include both the Trans- fort and the City of Fort Collins logo along with the employee’s contact information as displayed below. Signature logos for both the email signature and apparel can be downloaded at www.citynet.fcgov.com/ transfortbrand 1.a EMAiL SiGNATURE & APPAREL Transfort logo is displayed larger and stacked above the City of Fort Collins logo with a line between. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 30 of 64 TRANSFORT BRAND GUIDELINES 12 Do not add elements to the logo Do not enclose logo in another shape or place logo against a color of insufficient contrast Do not use any other color than the Pantone or RGB designations on page 14 Do not stretch, condense and transform the logo. Scale proportionally when resizing Do not use a scanned, web or low resolution version of the logo for print Consistency is critically important. Examples of common logo use errors appear below. Following the guidelines outlined in the previous pages will prevent misuse of logos. 1.a UNACCEPTABLE LOGO USAGE RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 31 of 64 TRANSFORT BRAND GUIDELINES 13 The four primary brand colors should always be used. Complementary colors can be added to enhance, but should not make up the majority of the colors used. Bus route colors should only be used on materials specifically related to the routes. 1.b TRANSFORT COLORS Color Bridge Color Bridge CMYK RGB Web Coated Uncoated Formula Formula/PPT Hex Color Bridge Color Bridge CMYK RGB Web Coated Uncoated Formula Formula/PPT Hex 288 CP 281 UP c100 m80 y6 k32 r0 g45 b114 002D72 359 CP 7487 UP c40 m0 y50 k0 r161 g216 b132 A1D884 292 CP 2925 UP c59 m11 y0 k0 r105 g179 b231 69B3E7 Grayscale 50% Grayscale 25% 7738 CP 7738 UP c74 m0 y98 k2 r49 g155 b66 319B42 7413 CP 7413 UP c1 m60 y98 k4 r220 g134 b51 DC8633 Grayscale 85% PRiMARY COLORS TO USE COMPLEMENTARY COLORS FOR USE WiTH PRiMARY COLORS RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 32 of 64 TRANSFORT BRAND GUIDELINES 14 Only the non-reflective vinyl, custom retro-reflective vinyl or Pantone Color Bridge colors listed be- low should be used on signs. For MAX logos on signs, “a service of Transfort” should be omitted. Bus Signs (non-reflective) MAX Signs (retro reflective custom roll) 1.b SiGNAGE COLORS BLUE: ORACAL 951 item #050 Deep Blue SILVER: ORACAL 951 item #090 Silver Gray GREEN: ORACAL 970RA item #486 Tree Green www.orafol.com Vinyl Specs Pantone Color Bridge CMYK breakdown for Digital or Thermal printing 288 CP c100 m80 y6 k32 7738 CP c74 m0 y98 k2 Grayscale 50% (use this gray when printing over white) Grayscale 25% (use this gray when printing over green or blue) RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 33 of 64 TRANSFORT BRAND GUIDELINES 15 Only the these DuPont colors or vinyl colors listed below should be used on vehicles and buses. 1.b VEHiCLE ViNYL & PAiNT COLORS BLUE: ORACAL 951 item #050 Dark Blue BLUE: #7419 EW WHITE: #LS 002 WHITE: #LS 002 SILVER: ORCAL SERIES 970RA item #090 Silver Gray SILVER: #LM 577 SILVER: #LM 577 WHITE: 3M 7725-10 WHITE BLACK: 3M 725-12 BLACK GREEN: ORACAL 970RA item #486 Tree Green GREEN: DuPont Green #GS 185 EW GREEN: DuPont Green #GS 185 EW www.orafol.com www.solutions.3m.com Vinyl Specs MAX DuPont Paint Colors Non-MAX DuPont Paint Colors RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 34 of 64 TRANSFORT BRAND GUIDELINES 16 This section identifies fonts consistent with the Transfort brand. To maintain a clean and modern look, use only the fonts detailed below. Fonts can be downloaded from citynet.fgov.com/transfortbrand 1.c TRANSFORT FONTS TiTLiNG, CALLOUTS, SiDEBARS & SiGNS BODY COPY Standard body copy typeface size is 9 pts., Leading >11 pts. Univers 67 Bold Condensed Consistent, strategic branding Consistent, strategic branding CONSiSTENT, STRATEGiC BRANDiNG Univers 57 Condensed Consistent, strategic branding Consistent, strategic branding CONSISTENT, STRATEGIC BRANDING Univers 47 Condensed Consistent, strategic branding Consistent, strategic branding CONSISTENT, STRATEGIC BRANDING News Gothic Regular Consistent, strategic branding Consistent, strategic branding CONSISTENT, STRATEGIC BRANDING News Gothic Demi Consistent, strategic branding Consistent, strategic branding CONSISTENT, STRATEGIC BRANDING Univers 57 Condensed Consistent, strategic branding Consistent, strategic branding CONSISTENT, STRATEGIC BRANDING Note for designers and production artist: Track typeface to -20 Note for designers and production artist: Use news gothic for brochures and publications. Use Univers 57 Cnd for posters and flyers. Track typeface to -20. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 35 of 64 TRANSFORT BRAND GUIDELINES 17 2. BRAND STYLE GUiDE EXAMPLES, SPECiFiCATiONS & iNSTRUCTiONS The visual concepts of the Transfort brand are designed to create an experience that is simple, useful, and modern. It is based on the foundation- al elements of a smartphone app where information is pre- sented cleanly, concisely, and in easy-to-distinguish mod- ules. 55% of American adults now have a smartphone and that number is increasing rapidly; people are accus- tomed to receiving informa- tion in a mobile-like format. When possible, text is kept to a minimum. Information ap- pears within sectioned blocks of color. The number of colors used in a single piece are kept to a minimum. Clean lines eliminate the need for drop-shadows. Simple icons or images are used to reinforce key points and elements. Overall, the Transfort visual brand embodies easy, modern transit. Route Outreach CVB AD RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 36 of 64 TRANSFORT BRAND GUIDELINES 18 These are examples of the Transfort brand in use. Advertising posters Brochure Folder 2.a THE BRAND iN USE LEMAY AVE. FOOTHILLS MALL COLLEGE AVE. SPRING CREEK TRAIL DOWNTOWN TRANSIT CENTER OUTH TRANSIT CENTER MOUNTAIN STATION OLIVE STATION MULBERRY STATION AUREL STATION SWALLOW STATION UNIVERSITY STATION PROSPECT STATION SPRING CREEK STATION DRAKE STATION ORSETOOTH STATION OUTMAN STATION ARMONY STATION KEY TRANSIT CENTER PARKING BRT TRAVEL IN MIXED TRAFFIC BRT DEDICATED GUIDEWAY MAX STATION PAVED TRAILS AX IS FREE DURING E SUMMER 2014! t ridetransfort.com for more information. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 37 of 64 TRANSFORT BRAND GUIDELINES 19 2.b ROUTE BROCHURES & MAPS GUÍA DE PASAJERO ESPAÑOL Transfort representa el compromiso de la Ciudad de Fort Collins de ofrecer un transporte de calidad, aire limpio y con menos problemas de circulación. Todos los autobuses emplean el combustible biodiesel o Gas Natural Comprimido (CNG). Transfort fue el primero en operar un autobús de tamaño normal con Gas Natural Comprimido en el Norte de Colorado. Transfort ofrece 19 rutas de autobús con más de 400 paradas. Súbase y relájese en nuestros autobuses seguros, limpios y cómodos y descubra el mundo de transportación para desplazarse en Fort Collins. CÓMO TOMAR TRANSFORT 1. Utilice esta guía para seleccionar su ruta. El mapa muestra cada una de las rutas de autobús en diferente color. Busque en el mapa el sitio adonde quiera ir y escoja la ruta o las rutas que lo lleve(n) allí. 2. Espere en la parada de autobús designada. Los autobúses paran en las áreas asignadas de parada solamente. Por la seguridad de los pasajeros, los autobuses no pararan después que hayan salido de la parada de autobús. La parada de autobuses están claramente marcadas y localizadas en cada ¼–½ de milla. La información del lugar de la parada del autobús esta imprimida con los horarios individuales de las rutas, en la página electrónica de Transfort a www.fcgov.com/transfort, o llamando al 970-221-6620. Espere en la parada de autobús cinco (5) minutos antes del horario del autobús de llegada. Los autobuses NO saldrán más temprano de lo que esta publicado en el horario. 3. Suba al autobús. Si usted tiene dificultad en abordar el autobús, solicite ayuda al conductor. Todos los autobuses están equipados con ascensor para silla de ruedas o rampa. Para la localizar la parada de autobuses con acceso de silla de ruedas llame al 970-221-6620. 4. Pague la tarifa o escaneé su pase al subir. 5. Pida el trasbordo al subir. Transbordos son GRATIS para completar una sola ruta de viaje. Comuníquele al conductor a cuál de las rutas usted va a transbordar para llegar a su destino. Si usted no está seguro pregúntele al conductor. El conductor le dará los talones de trasbordo que son validos por 60 minutos (1 hora). 6. Señal de salida del autobús. Cuando esté a una cuadra de su destino, jale el cordón que se encuentra sobre la ventanas para indicarle al conductor que pare el autobús. Permanezca sentado hasta que el autobús se detenga completamente, después se bajar espere a que el autobús se halla marchado para empezar a cruzar la calle. Esto es para su seguridad. w you how to ride Transfort buses and plan trips. EE service. To schedule training for groups or 21-6620. equipped with racks that hold up to 3 bicycles. a first come, first served basis. There is no extra rack. Only non-fuel powered, two wheeled adult weighing less than 55 pounds are allowed on st be free of additional or oversized accessories bus driver’s visibility. When exiting the bus, use m the driver you will be removing your bike. nsible for lost, stolen, or damaged bicycles bus stops. Abandoned onboard bicycles will arest bus stop if necessary. TRANSFORT BRAND GUIDELINES 20 All communication material should contain a call-to-action directed to the Transfort website: ridetransfort.com. Homepage images need to be professionally shot and produced. The top homepage banner image must be shot in a way that allows for type to overlay the photo. support: support@rocketjones.com 2.c TRANSFORT WEBSiTE RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 39 of 64 TRANSFORT BRAND GUIDELINES 21 The powerpoint template can be downloaded here: www.citynet.fcgov.com/transfortbrand 2.d POWERPOiNT TEMPLATE RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 40 of 64 TRANSFORT BRAND GUIDELINES 22 Electronic displays should have a vertical orientation and meet ADA requirements when appropriate. Dis- plays should include primary brand colors. 2.e ELECTRONiC DiSPLAYS RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 41 of 64 TRANSFORT BRAND GUIDELINES 23 Employees can choose from black, light gray, green, or charcoal gray apparel. The Transfort and City of Fort Collins logos should both appear on apparel unless space does not allow. In that case, the Transfort logo can appear alone. 2.f APPAREL SHiRTS, JACKETS & HATS Port Authority® Reliant Hooded Jacket. J308 Port Authority® Pique Fleece Jacket. F222 CornerStone® - Select Snag-Proof Tactical Polo. CS410 Port Authority® R-Tek® Pro Fleece Full-Zip Vest. F228 Port and Company: CP45 Black Port Authority® Heathered Knit Beanie. C917 Vendor: Encore Uniforms 1420 Riverside Ave. Ste. 120 Fort Collins, CO 80524 Contact info/rep TJ White 970-482-6922 New Era® - Stretch Mesh Cap. NE1020 RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 42 of 64 TRANSFORT BRAND GUIDELINES 24 Consistency in monument signage from facility to facility is essential. At this point, a design style for signs has not been created. 2.g BUiLDiNG & MONUMENT SiGNAGE RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 43 of 64 TRANSFORT BRAND GUIDELINES 25 High-quality and well-produced photos are essential to entice potential riders to use Transfort-- giving them a sense of place and a need to participate. It’s important to convey Transfort as a comfortable and easy/ welcoming transit system. 2.h PHOTOGRAPHY RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 44 of 64 TRANSFORT BRAND GUIDELINES 13 3. CREATIVE FOUNDATION 3.a TRANSFORT LOGO USAGE Logos are a foundational and important visual representation of a brand. This section provides standards for use of the Transfort logo to ensure accurate and consistent implementation. REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. 1” 1/4” 1/4” 1/4” 1/4” RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 45 of 64 TRANSFORT BRAND GUIDELINES 14 Primary logo to be used on all collateral 1-color logo to only be used on 1-2 spot color printed pieces This version should only be used when printing in Black & White. White & gray version to be used against a darker background Use white version on dark background on signs, apparel, and when logo is smaller than 2”. PANTONE 7738 CP PANTONE 7738 UP Grayscale 50% White Grayscale 50% Grayscale 50% Black 100% Grayscale 25% COATED Use these Pantone colors when printing on coated paper UNCOATED Use these Pantone colors when printing on uncoated paper Consistent use of Transfort’s official brand colors is critical to building brand familiarity and awareness in the community. 3.a TRANSFORT LOGO COLORS RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 46 of 64 TRANSFORT BRAND GUIDELINES 15 MAX is a highly visible service with its own visual identity. The logo use specifications below allow for a unique look that coordinates with and supports the overall Transfort image. 3.a MAX LOGO USAGE REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. This version with the tagline can only be used when logo is larger than 3” in width 1” 1/4” 1/4” 1/4” 1/4” RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 47 of 64 TRANSFORT BRAND GUIDELINES 16 Primary logo to be used on all collateral 1-color logo to only be used on 1-2 spot color printed pieces This version should only be used when printing in Black & White. White & gray version to be used against a darker background Use white version on dark background on signs, apparrel, and when logo is smaller than 2”. Black 100% White Grayscale 50% Grayscale 50% Grayscale 50% Grayscale 25% COATED Use these Pantone colors when printing on coated paper UNCOATED Use these Pantone colors when printing on uncoated paper Colors are often a brand’s primary visual identifier. Using brand colors from the Transfort logo reinforces the connection between MAX and Transfort. 3.a MAX LOGO COLORS PANTONE 7738 CP PANTONE 7738 UP RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 48 of 64 TRANSFORT BRAND GUIDELINES 17 FLEX also requires a unique visual identity to help build awareness of the service. The logo use guidelines below allow FLEX to maintain its independence while promoting the Transfort brand. 3.a FLEX LOGO USAGE REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. This version with the tagline can only be used when logo is larger than 3” in width 1” 1/4” 1/4” 1/4” 1/4” RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 49 of 64 TRANSFORT BRAND GUIDELINES 18 Primary logo to be used on all collateral 1-color logo to only be used on 1-2 spot color printed pieces This version should only be used when printing in Black & White. White & gray version to be used against a darker background Use white version on dark background on signs, apparrel, and when logo is smaller than 2”. Black 100% White Grayscale 50% Grayscale 50% Grayscale 50% Grayscale 25% COATED Use these Pantone colors when printing on coated paper UNCOATED Use these Pantone colors when printing on uncoated paper FLEX has its own color pallette that should be used. These colors are also included in the Transfort color options. 3.a FLEX LOGO COLORS PANTONE 288 CP PANTONE 281 UP RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 50 of 64 TRANSFORT BRAND GUIDELINES 19 REQUIRED SPACE AROUND LOGO Leave 1/4” open space around logo. STANDARD LOGO MINIMUM SIZE The logo must be printed or reproduced at least 1” or 72 pixels in width to maintain legibility. Use this version if logo is printed greater than 3” Use this version if logo is printed smaller than 3” Use same colors as Transfort logo, pg. 14 1” 1/4” 1/4” 1/4” 1/4” Dial-a-Ride identity is similar to Transfort in usage and identical to Transfort in brand colors. 3.a TRANSFORT DIAL-A-RIDE LOGO USAGE RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 51 of 64 RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 52 of 64 Official Purchasing Document Last updated 10/2017 VII. SAMPLE AGREEMENT (FOR REFERENCE ONLY – DO NOT SIGN ) PROFESSIONAL SERVICES AGREEMENT WORK ORDER TYPE THIS AGREEMENT made and entered into the day and year set forth below by and between THE CITY OF FORT COLLINS, COLORADO, a Municipal Corporation, hereinafter referred to as the "City" and , hereinafter referred to as the "Professional". WITNESSETH: In consideration of the mutual covenants and obligations herein expressed, it is agreed by and between the parties hereto as follows: 1. Scope of Services. The Professional agrees to provide services in accordance with any project Work Orders for , issued by the City. A blank sample of a work order is attached hereto as Exhibit A, consisting of ( ) page(s) and is incorporated herein by this reference. A general scope of services is attached hereto as Exhibit C, consisting of ( ) page(s) and is incorporated herein by this reference. The City reserves the right to independently bid any project rather than issuing a Work Order to the Professional for the same pursuant to this Agreement. Irrespective of references in Exhibit A to certain named third parties, the Professional shall be solely responsible for performance of all duties hereunder. The term “Work” as used in this Agreement shall include the services and deliverables contained in Exhibit A and any Work Orders issued by the City. The City may, at any time during the term of a particular Work Order and without invalidating such Work Order, make changes to the scope of the particular services. Such changes shall be agreed upon in writing by the parties by Change Order, a sample of which is attached hereto as Exhibit B, consisting of one (1) page and incorporated herein by this reference. 2. The Work Schedule. The services to be performed pursuant to this Agreement shall be performed in accordance with the Work Schedule stated on each Work Order. 3. Time of Commencement and Completion of Services. The services to be performed pursuant to this Agreement shall be initiated as specified on each Work Order. Time is of the essence. Any extensions of any time limit must be agreed upon in writing by the parties hereto. 4. Contract Period. This Agreement shall commence , 20 , and shall continue in full force and effect until , 20 , unless sooner terminated as herein provided. In addition, at the option of the City, the Agreement may be extended for additional one year periods not to exceed four (4) additional one year periods. Renewals and pricing changes shall be negotiated by and agreed to by both parties. Written notice of renewal shall be provided to the Professional and mailed no later than thirty (30) days prior to contract end. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 53 of 64 Official Purchasing Document Last updated 10/2017 5. Early Termination by City/Notice. Notwithstanding the time periods contained herein, the City may terminate this Agreement at any time without cause by providing written notice of termination to the Professional. Such notice shall be delivered at least fifteen (15) days prior to the termination date contained in said notice unless otherwise agreed in writing by the parties. All notices provided under this agreement shall be effective when mailed, postage prepaid and sent to the following address: Professional: City: Copy to: Attn: City of Fort Collins Attn: PO Box 580 Fort Collins, CO 80522 City of Fort Collins Attn: Purchasing Dept. PO Box 580 Fort Collins, CO 80522 In the event of any such early termination by the City, the Professional shall be paid for services rendered prior to the date of termination subject only to the satisfactory performance of the Professional's obligations under this Agreement. Such payment shall be the Professional's sole right and remedy for such termination. 6. Design, Project Insurance and Insurance Responsibility. The Professional shall be responsible for the professional quality, technical accuracy, timely completion and the coordination of all services rendered by the Professional, including but not limited to designs, plans, reports, specifications, and drawings and shall, without additional compensation, promptly remedy and correct any errors, omissions, or other deficiencies. The Professional shall indemnify, save and hold harmless the City its officers and employees, in accordance with Colorado law, from all damages whatsoever claimed by third parties against the City and for the City's costs and reasonable attorney’s fees arising directly or indirectly out of the Professional's negligent performance of any of the services furnished under this Agreement. The Professional shall maintain insurance in accordance with Exhibit , consisting of one (1) page, attached hereto and incorporated herein. 7. Compensation. In consideration of services to be performed pursuant to this Agreement, the City agrees to pay the Professional on a time and reimbursable direct cost basis designated in Exhibit , consisting of ( ) page(s), attached hereto and incorporated herein by this reference. At the election of the City, each Work Order may contain a maximum fee, which shall be negotiated by the parties hereto for each such Work Order. Monthly partial payments based upon the Professional's billings and itemized statements are permissible. The amounts of all such partial payments shall be based upon the Professional's City-verified progress in completing the services to be performed pursuant to the Work Order and upon approval of the Professional's direct reimbursable expenses. Final payment shall be made following acceptance of the Work by the City. Upon final payment, all designs, plans, reports, specifications, drawings, and other services rendered by the Professional shall become the sole property of the City. 8. License. Upon execution of this Agreement, the Professional grants to the City an irrevocable license to use any and all sketches, drawings, specifications, designs, blueprints, data files, calculations, studies, analysis, renderings, models and other Work RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 54 of 64 Official Purchasing Document Last updated 10/2017 Order deliverables (the “Instruments of Service”), in any form whatsoever and in any medium expressed, for purposes of constructing, using, maintaining, altering and adding to the project, provided that the City substantially performs its obligations under the Agreement. The license granted hereunder permits the City and third parties reasonably authorized by the City to reproduce applicable portions of the Instruments of Service for use in performing services or construction for the project. In addition, the license granted hereunder shall permit the City and third parties reasonably authorized by the City to reproduce and utilize the Instruments of Service for similar projects, provided however, in such event the Professional shall not be held responsible for the design to the extent the City deviates from the Instruments of Service. This license shall survive termination of the Agreement by default or otherwise. 9. City Representative. The City will designate, prior to commencement of the Work, its project representative who shall make, within the scope of his or her authority, all necessary and proper decisions with reference to the project. All requests for contract interpretations, change orders, and other clarification or instruction shall be directed to the City Representative. 10. Project Drawings. Upon request and before final payment, the Professional shall provide the City with reproducible drawings of the project containing accurate information on the project as constructed. Drawings shall be of archival quality, prepared on stable mylar base material using a non-fading process to provide for long storage and high quality reproduction. "CD" disc of the as-built drawings shall also be submitted to the owner in and AutoCAD version no older then the established City standard. The Professional acknowledges the City is a governmental entity subject to the Colorado Open Records Act, C.R.S. §§ 24-72-200.1, et seq. (the “CORA”), and documents in the City’s possession may be considered public records subject to disclosure under the CORA. 11. Monthly Report. Commencing thirty (30) days after Notice to Proceed is given on any Work Order and every thirty days thereafter, the Professional is required to provide the City Representative with a written report of the status of the Work with respect to the Work Order, Work Schedule and other material information. Failure to provide any required monthly report may, at the option of the City, suspend the processing of any partial payment request. 12. Independent Contractor. The services to be performed by the Professional are those of an independent contractor and not of an employee of the City of Fort Collins. The City shall not be responsible for withholding any portion of the Professional's compensation hereunder for the payment of FICA, Workers' Compensation, other taxes or benefits or for any other purpose. 13. Subcontractors. The Professional may not subcontract any of the Work set forth in the Exhibit A, Statement of Work without the prior written consent of the city, which shall not be unreasonably withheld. If any of the Work is subcontracted hereunder (with the consent of the City), then the following provisions shall apply: (a) the subcontractor must be a reputable, qualified firm with an established record of successful performance in its respective trade RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 55 of 64 Official Purchasing Document Last updated 10/2017 performing identical or substantially similar work, (b) the subcontractor will be required to comply with all applicable terms of this Agreement, (c) the subcontract will not create any contractual relationship between any such subcontractor and the City, nor will it obligate the City to pay or see to the payment of any subcontractor, and (d) the Work of the subcontractor will be subject to inspection by the City to the same extent as the Work of the Professional. The Professional shall require all subcontractors performing Work hereunder to maintain insurance coverage naming the City as an additional insured under this Agreement of the type and with the limits specified within Exhibit , consisting of one (1) page attached hereto and incorporated herein by this reference. The Professional shall maintain a copy of each subcontract’s certificate evidencing the required insurance. Upon request, the Professional shall promptly provide the City with a copy of such certificate(s). 14. Personal Services. It is understood that the City enters into this Agreement based on the special abilities of the Professional and that this Agreement shall be considered as an agreement for personal services. Accordingly, the Professional shall neither assign any responsibilities nor delegate any duties arising under this Agreement without the prior written consent of the City. 15. Acceptance Not Waiver. The City's approval of drawings, designs, plans, specifications, reports, and incidental work or materials furnished hereunder shall not in any way relieve the Professional of responsibility for the quality or technical accuracy of the Work. The City's approval or acceptance of, or payment for, any of the services shall not be construed to operate as a waiver of any rights or benefits provided to the City under this Agreement. 16. Default. Each and every term and condition hereof shall be deemed to be a material element of this Agreement. In the event either party should fail or refuse to perform according to the terms of this Agreement, such party may be declared in default. 17. Remedies. In the event a party has been declared in default, such defaulting party shall be allowed a period of ten (10) days within which to cure said default. In the event the default remains uncorrected, the party declaring default may elect to (a) terminate the Agreement and seek damages; (b) treat the Agreement as continuing and require specific performance; or (c) avail himself of any other remedy at law or equity. If the non-defaulting party commences legal or equitable actions against the defaulting party, the defaulting party shall be liable to the non-defaulting party for the non-defaulting party's reasonable attorney fees and costs incurred because of the default. 18. Binding Effect. This writing, together with the exhibits hereto, constitutes the entire Agreement between the parties and shall be binding upon said parties, their officers, employees, agents and assigns and shall inure to the benefit of the respective survivors, heirs, personal representatives, successors and assigns of said parties. 19. Law/Severability. The laws of the State of Colorado shall govern the construction, interpretation, execution and enforcement of this Agreement. In the event any provision of RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 56 of 64 Official Purchasing Document Last updated 10/2017 this Agreement shall be held invalid or unenforceable by any court of competent jurisdiction, such holding shall not invalidate or render unenforceable any other provision of this Agreement. 20. Civil Rights - Equal Employment Opportunity and Prohibition of Unlawful Discrimination. Pursuant to Title VI of the Civil Rights Act of 1964 (78 Stat. 252, 42 US.C. §§ 2000d to 2000d-4) and the Regulations, the City strictly prohibits unlawful discrimination based on an individual’s gender (regardless of gender identity or gender expression), race, color, religion, creed, national origin, ancestry, age 40 years or older, marital status, disability, sexual orientation, genetic information, or other characteristics protected by law. For the purpose of this policy “sexual orientation” means a person’s actual or perceived orientation toward heterosexuality, homosexuality, and bisexuality. The City also strictly prohibits unlawful harassment in the workplace, including sexual harassment. Further, the City strictly prohibits unlawful retaliation against a person who engages in protected activity. Protected activity includes an employee complaining that he or she has been discriminated against in violation of the above policy or participating in an employment discrimination proceeding. The Professional is required to comply with the City’s policy for equal employment opportunity and to prohibit unlawful discrimination, harassment, and retaliation. This requirement applies to all third party vendors and their subcontractors at every tier. 21. Prohibition Against Employing Illegal Aliens. Pursuant to Section 8-17.5-101, C.R.S., et. seq., the Professional represents and agrees that: a. As of the date of this Agreement: 1. The Professional does not knowingly employ or contract with an illegal alien who will perform work under this Agreement; and 2. The Professional will participate in either the e-Verify program created in Public Law 208, 104th Congress, as amended, and expanded in Public Law 156, 108th Congress, as amended, administered by the United States Department of Homeland Security (the “e-Verify Program”) or the Department Program (the “Department Program”), an employment verification program established pursuant to Section 8- 17.5-102(5)(c) C.R.S. in order to confirm the employment eligibility of all newly hired employees to perform work under this Agreement. b. The Professional shall not knowingly employ or contract with an illegal alien to perform work under this Agreement or knowingly enter into a contract with a subcontractor that knowingly employs or contracts with an illegal alien to perform work under this Agreement. c. The Professional is prohibited from using the e-Verify Program or Department Program procedures to undertake pre-employment screening of job applicants while this Agreement is being performed. d. If the Professional obtains actual knowledge that a subcontractor performing work under this Agreement knowingly employs or contracts with an illegal alien, the Professional RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 57 of 64 Official Purchasing Document Last updated 10/2017 shall: 1. Notify such subcontractor and the City within three days that the Professional has actual knowledge that the subcontractor is employing or contracting with an illegal alien; and 2. Terminate the subcontract with the subcontractor if within three days of receiving the notice required pursuant to this section the subcontractor does not cease employing or contracting with the illegal alien; except that the Professional shall not terminate the contract with the subcontractor if during such three days the subcontractor provides information to establish that the subcontractor has not knowingly employed or contracted with an illegal alien. e. The Professional shall comply with any reasonable request by the Colorado Department of Labor and Employment (the “Department”) made in the course of an investigation that the Department undertakes or is undertaking pursuant to the authority established in Subsection 8-17.5-102 (5), C.R.S. f. If the Professional violates any provision of this Agreement pertaining to the duties imposed by Subsection 8-17.5-102, C.R.S. the City may terminate this Agreement. If this Agreement is so terminated, the Professional shall be liable for actual and consequential damages to the City arising out of the Professional’s violation of Subsection 8-17.5-102, C.R.S. g. The City will notify the Office of the Secretary of State if Professional violates this provision of this Agreement and the City terminates the Agreement for such breach. 22. Special Provisions. Special provisions or conditions relating to the services to be performed pursuant to this Agreement are set forth in Exhibit - Confidentiality, consisting of one (1) page, attached hereto and incorporated herein by this reference. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 58 of 64 Official Purchasing Document Last updated 10/2017 THE CITY OF FORT COLLINS, COLORADO By: Gerry Paul Purchasing Director DATE: ATTEST: APPROVED AS TO FORM: PROFESSIONAL'S NAME By: Printed: Title: CORPORATE PRESIDENT OR VICE PRESIDENT Date: RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 59 of 64 Official Purchasing Document Last updated 10/2017 EXHIBIT A WORK ORDER FORM PURSUANT TO A MASTER AGREEMENT BETWEEN THE CITY OF FORT COLLINS AND PROFESSIONAL'S NAME WORK ORDER NUMBER: PROJECT TITLE: ORIGINAL BID/RFP NUMBER & NAME: MASTER AGREEMENT EFFECTIVE DATE: Original Contract Date WORK ORDER COMMENCEMENT DATE: WORK ORDER COMPLETION DATE: MAXIMUM FEE: (time and reimbursable direct costs): PROJECT DESCRIPTION/SCOPE OF SERVICES: Professional agrees to perform the services identified above and on the attached forms in accordance with the terms and conditions contained herein and in the Master Agreement between the parties. In the event of a conflict between or ambiguity in the terms of the Master Agreement and this Work Order (including the attached forms) the Master Agreement shall control. The attached forms consisting of ( ) page(s) are hereby accepted and incorporated herein, by this reference, and Notice to Proceed is hereby given after all parties have signed this document. PROFESSIONAL: Date: Name, Title ACCEPTANCE: Date: Name, Project Manager REVIEWED: Date: Name, Buyer or Senior Buyer ACCEPTANCE: Date: Gerry Paul, Purchasing Director (if greater than $60,000) RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 60 of 64 Official Purchasing Document Last updated 10/2017 EXHIBIT B CHANGE ORDER NO. PROJECT TITLE: PROFESSIONAL: Company Name WORK ORDER NUMBER: PO NUMBER: DESCRIPTION: 1. Reason for Change: Why is the change required? 2. Description of Change: Provide details of the changes to the Work 3. Change in Work Order Price: 4. Change in Work Order Time: ORIGINAL WORK ORDER PRICE $ .00 TOTAL APPROVED CHANGE ORDER .00 TOTAL PENDING CHANGE ORDER .00 TOTAL THIS CHANGE ORDER .00 TOTAL % OF THIS CHANGE ORDER % TOTAL C.O.% OF ORIGINAL WORK ORDER % ADJUSTED WORK ORDER COST $ .00 PROFESSIONAL: Date: Name, Title ACCEPTANCE: Date: Name, Project Manager REVIEWED: Date: Name, Buyer or Senior Buyer ACCEPTANCE: Date: Gerry Paul, Purchasing Director (if greater than $60,000) RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 61 of 64 Official Purchasing Document Last updated 10/2017 GENERAL SCOPE OF SERVICESEXHIBIT C (BID SCHEDULE/COMPENSATION) RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 62 of 64 Official Purchasing Document Last updated 10/2017 EXHIBIT INSURANCE REQUIREMENTS 1. The Professional will provide, from insurance companies acceptable to the City, the insurance coverage designated hereinafter and pay all costs. Before commencing Work under this bid, the Professional shall furnish the City with certificates of insurance showing the type, amount, class of operations covered, effective dates and date of expiration of policies, and containing substantially the following statement: “The insurance evidenced by this Certificate will not reduce coverage or limits and will not be cancelled, except after thirty (30) days written notice has been received by the City of Fort Collins.” In case of the breach of any provision of the Insurance Requirements, the City, at its option, may take out and maintain, at the expense of the Professional, such insurance as the City may deem proper and may deduct the cost of such insurance from any monies which may be due or become due the Professional under this Agreement. The City, its officers, agents and employees shall be named as additional insureds on the Professional 's general liability and automobile liability insurance policies for any claims arising out of Work performed under this Agreement. 2. Insurance coverages shall be as follows: A. Workers' Compensation & Employer's Liability. The Professional shall maintain during the life of this Agreement for all of the Professional's employees engaged in Work performed under this Agreement: 1. Workers' Compensation insurance with statutory limits as required by Colorado law. 2. Employer's Liability insurance with limits of $100,000 per accident, $500,000 disease aggregate, and $100,000 disease each employee. B. Commercial General & Vehicle Liability. The Professional shall maintain during the life of this Agreement such commercial general liability and automobile liability insurance as will provide coverage for damage claims of personal injury, including accidental death, as well as for claims for property damage, which may arise directly or indirectly from the performance of Work under this Agreement. Coverage for property damage shall be on a "broad form" basis. The amount of insurance for each coverage, Commercial General and Vehicle, shall not be less than $1,000,000 combined single limits for bodily injury and property damage. In the event any Work is performed by a subcontractor, the Professional shall be responsible for any liability directly or indirectly arising out of the Work performed under this Agreement by a subcontractor, which liability is not covered by the subcontractor's insurance. C. Errors & Omissions. The Professional shall maintain errors and omissions insurance in the amount of $1,000,000. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 63 of 64 Official Purchasing Document Last updated 10/2017 EXHIBIT CONFIDENTIALITY IN CONNECTION WITH SERVICES provided to the City of Fort Collins (the “City”) pursuant to this Agreement (the “Agreement”), the Professional hereby acknowledges that it has been informed that the City has established policies and procedures with regard to the handling of confidential information and other sensitive materials. In consideration of access to certain information, data and material (hereinafter individually and collectively, regardless of nature, referred to as “information”) that are the property of and/or relate to the City or its employees, customers or suppliers, which access is related to the performance of services that the Professional has agreed to perform, the Professional hereby acknowledges and agrees as follows: That information that has or will come into its possession or knowledge in connection with the performance of services for the City may be confidential and/or proprietary. The Professional agrees to treat as confidential (a) all information that is owned by the City, or that relates to the business of the City, or that is used by the City in carrying on business, and (b) all information that is proprietary to a third party (including but not limited to customers and suppliers of the City). The Professional shall not disclose any such information to any person not having a legitimate need-to-know for purposes authorized by the City. Further, the Professional shall not use such information to obtain any economic or other benefit for itself, or any third party, except as specifically authorized by the City. The foregoing to the contrary notwithstanding, the Professional understands that it shall have no obligation under this Agreement with respect to information and material that (a) becomes generally known to the public by publication or some means other than a breach of duty of this Agreement, or (b) is required by law, regulation or court order to be disclosed, provided that the request for such disclosure is proper and the disclosure does not exceed that which is required. In the event of any disclosure under (b) above, the Professional shall furnish a copy of this Agreement to anyone to whom it is required to make such disclosure and shall promptly advise the City in writing of each such disclosure. In the event that the Professional ceases to perform services for the City, or the City so requests for any reason, the Professional shall promptly return to the City any and all information described hereinabove, including all copies, notes and/or summaries (handwritten or mechanically produced) thereof, in its possession or control or as to which it otherwise has access. The Professional understands and agrees that the City’s remedies at law for a breach of the Professional’s obligations under this Confidentiality Agreement may be inadequate and that the City shall, in the event of any such breach, be entitled to seek equitable relief (including without limitation preliminary and permanent injunctive relief and specific performance) in addition to all other remedies provided hereunder or available at law. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 64 of 64 T perty fellow passengers r ng on bus ages ces and facilities for transportation f these actions may be asked to leave the cility, and risk suspension of their privileges nter Transfort property. venues to bring important updates and alerts service alerts will be announced through the alerts posted 1-6620 — direct line to Transfort Info line: 511 — transfers callers to Transfort Info line ansfort sgov, #transfort — real-time details Fort Collins — commute related updates ENTRENAMIENTO PARA VIAJAR Instructores de viaje le mostrarán cómo viajar en los autobuses Transfort y planear sus viajes. Esto es un servicio GRATUITO. Cualquier grupo o individuo que quiera recibir esta instrucción sólo necesita llamar al 970-221-6620 para hacer una cita. BIKE-N-RIDE (MONTE A BICI Y TOME EL AUTOBÚS) Todos los autobuses están equipados con portabicicletas que portan hasta 3 bicicletas. Éstas se encuentran disponibles hasta que se llenen los espacios. No hay cobro adicional por usar los portabicicletas. Sólo las bicicletas de dos ruedas y que pesen menos de 55 libras que sean para adultos y niños caben en los portabicicletas. Las bicicletas deben de estar libre de accesorios adicionales y que no limiten la visibilidad del conductor. Al salir del autobús utilice la puerta de al frente y dígale al conductor que necesita sacar su bicicleta. Transfort no se hace responsable por bicicletas perdidas, robadas o dañadas o por las bicicletas dejadas en las paradas. Las bicicletas abandonadas en el portabicicletas serán removidas en la parada de autobús más cercana. CÓDIGO DE CONDUCTA » Respete la propiedad del transito » Respete al conductor y a los pasajeros » No comportamiento inseguro » No comer o fumar en el autobús » No bebidas alcohólicas » Use los servicios Transfort e instalaciones con el único propósito de transportación Si alguien viola estas acciones se le pedirá que abandone el vehículo de Transfort e instalaciones, y el riesgo de suspenderle su privilegio de usar Transfort ó que entre la propiedad de Transfort. SERVICIOS DE ALERTA Transfort usa muchas maneras para actualizar y alertar a sus viajeros en lo más importante Las alertas de los servicios de Transfort serán anunciadas por medio de los siguientes canales: » Autobús: Alertas de viaje imprimidas » Teléfono: 970-221-6620 – línea directa con Info CDOT de Transfort información al viajero: 511 – Transferir llamadas a la línea de información Transfort » Página Electrónica: fcgov.com/transfort » Facebook: City of Fort Collins–Actualización relacionada a su viaje DÍAS Y HORAS DE OPERACIÓN Servicio Regular Las horas de operación de Transfort varían según la ruta, pero generalmente operan de lunes a Sábado entre las 6:30 a.m.– 6:30 p.m. No hay servicio los Domingos. Mire las rutas individuales para el tiempo exacto. DAYS AND HOURS OF OPERATION Regular Service Transfort hours of operation vary by route, but generally run Monday through Saturday from 6:30 a.m. to 6:30 p.m. No Sunday service. See individual routes for exact times. School Session Service Transfort operates additional routes and expanded service when Colorado State University (CSU) and Poudre School District (PSD) are in session. If a route is affected by CSU or PSD sessions, it will be noted on the individual route schedule. Non-service Days No Transfort service on January 1, Memorial Day, July 4, Labor Day, Thanksgiving Day, or December 25. FARES SINGLE RIDE .....................................$1.25 Seniors (60+) Disabled & Medicare ......................60¢ Youth (17 and younger) .............................. FREE* Transfers (request when paying fare) ....................FREE EXACT FARE ONLY. Drivers carry NO CHANGE. *This service is made possible by a Grant received from the Bohemian Foundation. PASSES/BULK TICKETS All passes and ticket booklets may be purchased at the Downtown Transit Center or at the CSU Transit Center. Passes may be purchased with Visa or MasterCard credit cards in addition to cash or checks. Day Pass......................................... $3.00 10-Ride Ticket .................................... $9.00 Monthly Pass (unlimited rides every day) ..............$25.00 Annual Adult Pass ...............................$154.00 PassFort* ....................................... $50.00 Annual Senior (ages 60+) ........................... $25.00 Annual Disabled and Medicare Cardholders .............$25.00 CSU students with CSU issued RAMCARD** ..............FREE *PassFort PassFort is a program that allows employers to purchase annual bus passes for their employees at a substantial discount. The PassFort program includes the benefits of the Guaranteed Ride Home Service. PassFort passes may be used on all Transfort buses during regular service days and times, and are also valid on FLEX. To learn about the program and its benefits visit fcgov.com/ transfort. Purchase at Transfort Administration Office located inside the Downtown Transit Center. Minimum purchase is required. Servicio de la Escuela en Sesión Transfort provee rutas adicionales y expande sus servicios cuando la Universidad Estatal de Colorado (Colorado State University) y el Distrito Escolar Poudre (Poudre School District) estan en sesión. Si algunas de las rutas estas afectadas por las sesiones de CSU y PSD, estas serán señaladas en los horarios de las rutas individuales. Varaciones de Horario No hay servicio de Transfort ni el 1º de enero, ni el día de la Conmemoración de los Caídos, ni el 4 de julio, ni el día del Trabajo, ni el día de Acción de Gracias ni el 25 de diciembre. TARIFAS DE TRANSFORT BOLETO SENCILLO ................................$1.25 Personas de tercera edad (de 60 años o más), Personas discapacitadas y con Medicare .................. 60¢ Jóvenes (de 17 años o menor) .......................GRATIS* Trasbordos ......................................GRATIS SÓLO LA TARIFA EXACTA. Los conductores NO TIENEN EFECTIVO. *Este servicio es posible gracias a una subsidio recibido de la Fundación de Bohemia. LOS PASES /TALÓN DE BOLETOS Se puede comprar todos los pases en el Centro de Transporte ubicado en el centro de la ciudad (en la esquina de Mason y LaPorte), el Centro de Transporte en la Universidad CSU (al lado norte del Centro Estudiantil Lory, el nivel bajo). Los pases pueden ser comprados usando tarjetas de crédito (Visa o MasterCard). Dinero efectivo o cheques también serán aceptados. Pase Diario ......................................$3.00 Boleto de 10 viajes .................................$9.00 Pase mensual (Viajes sin límite cada día) ...............$25.00 Pase anual para adulto ...........................$154.00 Pase comercial PassFort* ...........................$50.00 (Cómprelo en la Oficina Administrativa de Transfort-se requiere hacer una compra mínima) Anual para personas de tercera edad (de 60 años o más) ...$25.00 Anual para personas discapacitadas y con Medicare .......$25.00 Estudiantes de la Universidad CSU y con pase de autobús** ..GRATIS *PassFort Passfort es un programa que les permite a los empleadores comprar a descuento pases anuales para el autobús de sus empleados. El programa Passfort incluye todos los beneficios del Programa de Viaje a Casa Garantizado. Se puede usar los pases Passfort en todos los autobuses de Transfort a cualquier hora, en cualquier día y son válidos para usarse con FLEX, la conexión regional con Loveland. Para informarse del programa y sus beneficios visite la página electrónica www.fcgov.com/transfort. Compre en la Oficina Administrativa de Transfort localizada adentro del Centro Transfort en la calle principal. Compra mínima es requerida. **Colorado State University All full-time, fee-paying CSU students are eligible to receive unlimited rides on Transfort. Qualifying students may use their CSU-issued Ram Card at the fare box; no special activation is required. This service is made possible, in part, by a contribution from Associated Students of Colorado State University. FACILITIES Downtown Transit Center (DTC) » 250 N. Mason Street (between Laporte and Maple) » Services: Pass Sales*, Route Schedules, General Transit Information » Hours: Monday–Friday from 7:30 a.m. to 5:30 p.m. » Serves Routes: 1, 5, 8, 9, 14, 15, 18, 81, 91, 92, and FLEX * Greyhound Ticket sales are available at the DTC or by calling Greyhound directly at 800-231-2222. CSU Transit Center (CTC) » North end of Lory Student Center on the CSU campus » Services: Pass Sales, Route Schedules, General Transit Information » Hours: Monday–Friday from 7:30 a.m. to 4:30 p.m. when CSU is in session » During CSU in-session dates serves Routes: 2, 3, 6, 7, 11, 15 and 19 » During CSU out-of-session dates serves Routes: 2, 6, 7, 15 and 19. Mall Transter Point (MTP) » 3200 Stanford Road (east side of Stanford, just north of the Youth Activity Center) » Transfort does not have an office located at this transfer point. Passenger amenities include bus shelters, benches and bike racks. Public restrooms may be accessed inside Foothills Mall Shopping Center. » Serves Routes: 1, 5, 6, 7, 16 and FLEX LOST AND FOUND If you think you lost something on the bus or at a Transfort facility, call 970-221-6620. Items are kept for 30 days and may be picked up at the Downtown Transit Center. Transfort is not responsible for lost or stolen items. **Colorado State University (Universidad Es Los estudiantes de tiempo completo en C transportarse gratis sin limitaciones en el T el bus los estudiantes que califiquen neces estudiantil de CSU antes de abordar: no s actividad especial. Este servicio ha sido po contribución de la Asociación Estudiantil de de Colorado. INSTALACIONES Las Instalaciones de Transito en el Centro (Downtown Transit Center – DTC) » 250 N. Mason Street (entre Laporte y Map » Servicios: Venta de boletos*, Horarios de transito en General » Horas: Lunes–Viernes de 7:30 a.m. to 5:3 » Rutas de Servicio: 1, 5, 8, 9, 14, 15, 18, 8 * Boletos a la venta para Greyhound estan disponibles en DTC Greyhound al 800-231-2222. El Centro de Transito de CSU (CSU Transit » Al final del Norte de Lory Student Center e » Servicios: Venta de Boletos, Horarios de Transito en General » Horas: Lunes–Viernes de 7:30 a.m. a Universidad está en clases » Las Rutas durante la Universidad está en clas » Las Rutas durante la Universida no está en Punto de Transbordo en el Mall (Mall Tran » 3200 Stanford Road (al lado este de Sta Youth Activity Center) » Transfort no tiene una oficina en este servicios a los pasajeros incluyen banqueta y cubierta para esperar el autobús. Los accesibles adentro del Centro Comercial F » Rutas de Servicio: 1, 5, 6, 7, 16 y FLEX PERDIDO Y ENCONTRADO Si usted piensa que ha perdido algo en el autobú de Transfort, llame al 970-221-6620. Los artícul días y podrán ser recogidos en las Instalaciones Transfort no se hace responsable por artículos p LOS SERVICIOS DE PARATRÁNSITO Dial-A-Ride (Marque-Un-Viaje) | 970-224-6 La Ciudad de Fort Collins ofrece servicio de personas con discapacitación por lo que se servicio de autobús de ruta fija en el área de ser Collins. El servicio de paratránsito se puede co de transporte requerido por la Ley para Amer PARATRANSIT SERVICES Dial-A-Ride | 970-224-6066 The City of Fort Collins offers paratransit service for individuals with disabilities that prevent them from using fixed route bus service in the designated service area of Fort Collins. Paratransit service is a comparable transportation service required by the Americans with Disabilities Act (ADA). Riders must pre-qualify for certification to be eligible to use paratransit services, based on Federal ADA guidelines. Call 970-224-6066 for more information on paratransit service, eligibility criteria, or to request an application. A single ride trip costs $2.50. Personal care attendants ride free. Large print and braille schedules are available by calling Transfort at 970-221-6620. TTY for patrons with hearing and speech impairments: 1-800-659-3656. NON-DISCRIMINATION POLICY We are committed to ensuring that no person is excluded from participation in, denied the benefits of, or subject to discrimination in the receipt of services on the basis of race, color, national origin or any other characteristics provided by law including Title VI of Civil Rights Act of 1964, as amended. If you believe you have been subject to discrimination, you may file a written complaint no later than 180 calendar days after the date of the alleged discrimination with Transfort Administrative Offices; 250 N. Mason Street, Fort Collins, CO 80524. FLEX – REGIONAL ROUTE FLEX is a single route that connects Fort Collins, Loveland, Berthoud, and Longmont. Fares for FLEX are the same as those listed for Transfort. Passengers may transfer to and from FLEX on to COLT and Transfort systems. COLT, Transfort, and RTD Eco Passes are also accepted on FLEX. FLEX is operated by Transfort; therefore, all rules, regulations, and policies of Transfort apply to FLEX. For more information on FLEX, including route and schedule details, visit flexnoco.com. 970-221-6620 fcgov.com/transfort EFFECTIVE 00/00/00 RIDER GUIDE & SYSTEM ROUTE MAP All buses are equipped with a bike rack. All buses are equipped with boarding ramps or lifts. Tell the operator if you need to use the ramp or lift. AVAILABLE IN OTHER FORMATS 250 N. Mason Street Fort Collins, CO 80524 twitter.com/ridetransfort ridetransfort.com/app ridetransfort.com 970.221.6620 TTY: 1.800.659.3656 INFORMATION AND RIDER ALERTS: West Poudre River Trail West Spring Creek Trail West Spring Creek Trail Mason Street Trail Power Line Trail Mason Street Trail Fossil Creek Trail Fossil Creek Trail East Spring Creek Trail East Poudre River Trail Grandview Cemetery City Park Nine Golf Course Overland Park Blevins Park Avery Park City Park Eas Park t Side Edora Community Park Roselawn Cemetery Creek Side Park High School Park Woodwest Park Rolland Moore Community Park Spring Park Buckingham Park Collindale Golf Course Ridgeview Park Beattie Park Golden Meadows Park Harmony Park Warren Park Stewart Case Park Leisure Park Landings Park Future Southeast Community Park Alta Vista Park Freedom Square Park Spring Canyon Community Park Lee Martinez Commnity Park Legacy Park ÉZYXW !"`$ ÕZYXW ÕZYXW ³I ³I ³I ÕZYXW S Howes St W Willox Ln S Lemay Ave S Lemay Ave W El izab eth St S S u m mit View Dr S Shields St S Timberline Rd E M o u n t a i n Ave N Lemay Ave E Pr os pe ct Rd E W i l l o x L n N Timberline Rd W Mulberry St S Mason St E Mulberry St J e ff e r s o n St W Pros pect R d W Mounta in Ave W Laurel St E Vine Dr W Vine Dr S Taft Hall Rd City Park Ave Constitution Ave N Taft Hall Rd Laporte Ave N College Ave E Prospect Rd Riverside Ave E L i n c o l n Ave S Shields St N Overland Trl S Overland Trl S C olle ge Ave E Drake Rd W Dra ke Rd E Horseto oth Rd Mccle lland Dr W Horsetooth Rd J o h n F K e n n e d y P k w y Kechter Rd S Mason St Blue Spruce Dr Whedbee St Stover St W Plum St E Elizabeth St S Loomis Ave C e nt r e A v e W Lake St Stover St Mi d p oint Dr Prospect Park Way Sha r p P o in t Dr Rock Creek Dr Ti m berw o o d Dr S n o w M es a D r Stanford Rd Cherry St Conifer St Donella Ct E Sw al l o w R d Ziegler Rd Lady Moon Dr W Harmony Rd E Harmony Rd Col u m bi a R d Ver m ont Dr W h ea t on Dr W S wallow Rd B ro o kwoo d Dr E Stuart St T i co n der o g a D r E Laurel St W h al e rs Way C e n t e nnial R d Jer o m e St E Pitkin St Ponderosa Dr Buckingham St Yo r kshir e S t G re e nfields D r W T r o u tm a n Pkw y Fossil Creek P k w y Keenl a n d D r Me r ga n s er Dr W S tu a rt S t C l a r e n don H i lls D r M a n hat t a n Av e Waba s h St M a t h ews St Hickory St S hallow Pond D r Oak r idge D r Red M ou n tain Dr Inter n ational Blvd S Link Ln Ric h m o nd D r B oa r dwalk D r N a nc y G ra y A v e E Skyway Dr B a tt lecr e ek D r R e dwood St So ut h ri d g e G r e e ns Blv d Remington St Pennock Pl Watergl e n Dr Park w o o d D r Windmill Dr E Mo n roe Dr E T r i lby R d Co r bett Dr Cons t it u t i o n Av e Caribo u D r S e n eca St Co l o n y Dr Mcmurry Ave Cinqu e foil Ln Meadowlark Ave Rigden Pkwy H i ns d a l e Dr Loc h w oo d Dr S tar f l o wer Dr Dunba r Ave K in gsle y D r P arklake Dr W elc h S t R e sear c h Blvd S County Road 7 W Stuart St B o a r d w a l k D r E Troutman Pkwy C o u n t r y Club Rd T e r r y L a k e R d Mountain Vista Dr 8 81 92 15 18 1 19 6 7 5 17 16 FLEX 14 11 2 3 91 9 St Joseph’s School Poudre Transition Center Putnam Elem Oakwood School Dunn Elem Bennett Elem Lab and Polaris Schools Bauder Elem Belvins MS Rocky Mtn HS Olander Elem McGraw Elem Beattie Elem O’Dea Elem Shephardson Elem Boltz MS Kruse Elem TR Paul Academy Traut Core Knowledge Preston MS Fossil Ridge HS Fort Collins HS Linton Elem Werner Elem Bacon Elem Kinard Core Knowledge MS Zach Elem Lopez Elem Johnson Elem Webber MS Pioneer School Barton Early Childhood Center Ridgeview Classical School Riffenburgh Elem Rivendell School Liberty Commons Elem Lesher MS Laurel Elem Heritage Christian Academy Tavelli Elem Harris Bilingual Immersion Centennial HS Irish Elem PSD Admin Poudre HS Lincoln MS Colorado State University Colorado State University Vet School Front Range Community College " Senior Center Gardens on Spring Creek Northside Aztlan Center Food Bank for Larimer County Catholic Charities Main Library Post Office and Social Security Mulberry Pool Fort Collins Museum Harmony Library Poudre Valley Hospital EPIC Poudre Valley Hospital Harmony Campus Post Office City Hall Larimer County Human Services Larimer County Court DMV Larimer County Child and Family Services Larimer County Community Corrections Larimer County Sheriff Larimer County Detention Center Police Services CSU TRANSIT CENTER see inset DOWNTOWN TRANSIT CENTER see inset MALL TRANSFER POINT see inset A A B B C C D D E E F F G G 9 9 8 8 7 7 6 6 5 5 4 4 3 3 2 2 1 1 Colorado State University W Laurel St W Plum St Meridian Ave S Loomis Ave 15 6 7 11 3 2 19 & Boltz MS E Horsetooth Rd E Swallow Rd E Monroe Dr Stanford Rd Stover St 1 6 7 5 16 FLEX Old Fort Collins Heritage Park Washington Park St Joseph’s School ÕZYXW ÕZYXW ³I ³I W Mulberry St Laporte Ave Cherry St Maple St E Mulberry St S College Ave S Mason St S Mason St S Howes St Jefferson 8 81 92 15 18 1 5 14 91 9 FLEX Northside Aztlan Center City Hall Larimer County Court DOWNTOWN TRANSIT CENTER CSU TRANSIT CENTER MALL TRANSFER POINT MAP LEGEND Transit Center Bus Route Indicates Multiple Routes Paved Bike/Pedestrian Path LANDMARKS Municipal Building College/University Post Office School Library Museum Other Landmark N RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 38 of 64 ZONE 1600 OR AVAILABLE AT APP STORE $1.50/HR FIREHOUSE ALLEY REMEMBER YOUR LICENSE PLATE ZONE 1600 OR 1 2 3 $ INSTRUCTIONS 4 OPTION 1 USE THE PAY STATION OPTION 2 PAY USING THE FC PARKING APP P A YMENT OPTIONS $1.50/HR FIREHOUSE ALLEY REMEMBER YOUR LICENSE PLATE ZONE 1600 P A YMENT OPTIONS OR 1 2 3 $ INSTRUCTIONS 4 OPTION 1 USE THE PAY STATION OPTION 2 PAY USING THE FC PARKING APP PARK & PAY $1.50/HR | PAY USING THE PAYSTATION OR APP REMEMBER YOUR LICENSE PLATE NUMBER LIGHTING SYSTEM: AVAILABLE OCCUPIED DISABLED HOTEL/RESERVED WELCOME TO FIREHOUSE ALLEY POUDRE TRAIL POUDRE TRAIL POUDRE TRAIL POUDRE TRAIL Oak St N LEE MARTINEZ COMMUNITY PARK CIVIC CENTER PARK COLORADO STATE UNIVERSITY OLD FORT COLLINS HERITAGE PARK UDALL NATURAL AREA GUSTAV SWANSON NATURAL AREA POUDRE RIVER BUCKINGHAM PARK LIBRARY PARK OLD TOWN SQUARE OAK ST PLAZA PARK MUSEUM OF ART MULBERRY POOL OLD TOWN CARNEGIE LIBRARY CENTER FOR CREATIVITY THE LINCOLN CENTER UNITED STATES POSTAL SERVICE WASHINGTON PARK CITY HALL LOT 215 LOT CIVIC CENTER PARKING STRUCTURE MUSEUM OF DISCOVERY DOWNTOWN TRANSIT CENTER CITY HALL OLD TOWN PARKING STRUCTURE FIREHOUSE ALLEY PARKING STRUCTURE CIVIC CENTER PARKING STRUCTURE OLD TOWN PARKING STRUCTURE FIREHOUSE ALLEY PARKING STRUCTURE MASON LOT OAK/ REMINGTON LOT OLIVE LOT JEFFERSON LOT CITY HALL LOT College Ave College Ave Mason St Riverside Ave Mountain Ave Mulberry St Mountain Ave Mason St Meldrum St Meldrum St Loomis Ave Howes St Meldrum St Loomis Ave Whitcomb St Sherwood St Howes St Whitcomb St Sherwood St Howes St College Ave Remington St Mathews St Peterson St Whedbee St Smith St Remington St Oak St Olive St Canyon Ave Olive St Cherry St Maple St Laporte Ave Mountain Ave Walnut St Jeerson St Willow St Linden St Poudre St Lincoln Ave Chestnut St Mulberry St Magnolia St Magnolia St Myrtle St Myrtle St Laurel St Laurel St DOWNTOWN PARKING MAP FORT COLLINS Rev. 2-8-19 18-20321 15-30 min 1 hr 2 hr Permit Only Parking Structure RESTRICTED PARKING Parking Lot Downtown Transit Center RP3 Zones - Permit Required Pace Bike Share Accessible Parking Old Town Square MAX Stations MAX Residential Parking Only 2-Hour Parking Permitted Walking Area Lots/Structures Cost & Restrictions • Civic Center Parking Structure: $1/hr., permit • Old Town Parking Structure: $1/hr., permit • Firehouse Alley Parking Structure: $1.50/hr., permit, hotel • Jeerson Lot: Free, Permit • Oak/Remington Lot: 2 hr., Permit • Olive Lot: Permit • Mason Lot: $1/hr., Permit • 215 Mason Lot: 2 hr. • City Hall Lot: 2 hr. Cost to park: $1.50 per hour See reverse side for additional payment options. Indicates number of available spaces per level in the garage. The upper two levels are for public parking – the ground ﬂoor is designated for the Elizabeth Hotel. Look for these icons at Downtown businesses for parking validation. FC Parking app is available in the iPhone App Store and the Google Play Store. 17-17488 002 Scrolling Message.. LEVEL 3 LEVEL 2 PARKING FIREHOUSE ALLEY 010 WELCOME TO THE PARKING STRUCTURE ( 165 Chestnut St. ) FIREHOUSE ALLEY DIGITAL ENTRY SIGN PAY WITH THE APP HOW THE APP WORKS 1 Create Your Account • Download the FC Parking app • Register with phone number or email • Once veriﬁed, you are ready to start parking 2 Start a Parking Session • Enter the zone number located on signs where FC Parking is available • Enter license plate and select length of stay • Choose payment method and conﬁrm your session • Extend time remotely 3 Manage Parking • Track payment history • Manage multiple vehicles • Add additional payment options • Receive reminders when your parking session time is low Firehouse Alley Parking structure is Zone 1600 For monthly permits visit www.fcgov.com/parking or call 970-221-6617 (Look for signage to direct you to the nearest Pay Station) REMINDER: Your license plate number is your parking pass • Cost to park: $1.50 per hour • Pay by license plate • 1 hour minimum • 20 min increments after an hour • Credit Card or Cash (no change) PAY STATION • Enter mobile number after payment when prompted • Receive a reminder text message when parking is about to expire • Reply to reminder text with additional time in minutes only • Receive conﬁrmation message from FC Parking EXTEND PARKING VIA TEXT PAYING THROUGH A PAY STATION 1 2 3 $ INSTRUCTIONS 4 -Warning- Parking Expired 11:00 Extend for 15=100 minutes $1.50/h (11:00-12:00) $2.00/hr (11:00 - 1:00) (-$0.25 fee) Reply with number of minutes -Conﬁrmation- Parking extended until: 12:00 60 DOWNTOWN PARKING MAP RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 17 of 64 marketing materials. (See samples on pg. 2) City logo must accompany any informational signage, print materials or any stand alone parking outreach that is created to educate or instruct. DESIGN STYLE PRIMARY COLORS CMYK: 87/50/81/66 RGB: 1/50/32 PMS: 627 Webcolor: #013220 CMYK: 56/71/76/78 RGB: 44/22/8 PMS: 1545 Webcolor: #2C1608 CMYK: 0/88/86/36 RGB: 158/19/22 PMS: 1795 Webcolor: #9E1316 CMYK: 0/63/100/0 RGB: 255/126/0 PMS: 151 Webcolor: #FF7E00 CMYK: 0/33/100/0 RGB: 255/179/0 PMS: 137 Webcolor: #FFB300 Maastricht Blue Dark Green Cobalt Blue Zinnwaldite Brown Maya Blue Spartan Crimson Greenery Sae/Ece Amber Lincoln Green Gold 002 Scrolling Message... LEVEL 3 LEVEL 2 PARKING FIREHOUSE ALLEY 010 PAY WITH THE APP 1 2 3 1 2 3 $ INSTRUCTIONS 4 -Warning- Parking Expired 11:00 Extend for 15=100 minutes $1.50/h (11:00-12:00) $2.00/hr (11:00 - 1:00) (-$0.25 fee) Reply with number of minutes -Conﬁrmation- Parking extended until: 12:00 60 Rich Black: 35/35/35/100 Wave accent element to be used on parking materials where applicable. RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 16 of 64 of the F should align with any body copy positioned below it. (See example) COLOR PREFERENCES Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. LEFT JUSTIFYING GOTHAM-CONDENSED (FULL FAMILY) ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 ARIAL (FULL FAMILY) - Web/presentations/letters ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 GOTHAM-LIGHT ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 CMYK: 87/50/81/66 RGB: 1/50/32 PMS: 627 Webcolor: #013220 CMYK: 56/71/76/78 RGB: 44/22/8 PMS: 1545 Webcolor: #2C1608 CMYK: 0/88/86/36 RGB: 158/19/22 PMS: 1795 Webcolor: #9E1316 CMYK: 0/63/100/0 RGB: 255/126/0 PMS: 151 Webcolor: #FF7E00 CMYK: 0/33/100/0 RGB: 255/179/0 PMS: 137 Webcolor: #FFB300 Maastricht Blue Dark Green Cobalt Blue Zinnwaldite Brown Maya Blue Spartan Crimson Greenery Sae/Ece Amber Lincoln Green Gold RFP 9094 Marketing & Communication Services for Transfort & Parking Services Page 14 of 64