HomeMy WebLinkAboutRESPONSE - BID - 7063 PROJECT COORDINATION SERVICESNorthern Colorado ENERGY STAR Homes Start-Un Proaram Assessment
The Scope of Work
I understand that this is a part-time position with an average of 16 hours per week. During this allotted time my
assignment will be to coordinate and work closely with the Lead Team to set goals and milestones and to keep
the Lead Team and all stakeholders, either paid or unpaid, informed regarding the status of the goals,
milestones, income & expenses as they relate to this NoCO ESH program.
While working with the Lead Team representatives, I will schedule Lead Team meetings and prepare meeting
agendas. I will attend these meetings and will be responsible for recording the minutes and distributing them in a
timely manner.
It will be my reasonability to track all the details of the program and ensure the critical elements are being
addressed and that major milestones are completed as agreed to by the task holders. I will collect program
information from various sources and will provide this information to the appropriate parties. A portion of the
data collected and tracked will be information associated with builder partners and qualified homes. I will also
maintain the team roster and the program contact database and calendar.
I will provide a detailed breakdown of the projected and actual income and expenses against the approved
budget and will separate it by fund. I will also authorize payment of invoices by the City of Ft Collins, the fiscal
agent for the program. I will prepare monthly income and expense reports as well as reports required for external
funding organizations. I'll also track and report on the progress of external funding commitments.
As part of my project coordination duties, I will act as the liaison with web master and will provide updates to him
to keep the NoCO ESH web site current and relevant. I will also provide logistics support for trainings and other
NoCO ESH-sponsored events.
Skills and Experience
The following is a summary of my skills and experiences that I believe relate to this position and will provide
direct benefit to the program stakeholders.
• Pikes Peak ENERGY STAR Homes Member
• Chairperson of PPES — Worked closely with new home builders along with industry and trade
professionals to help drive sales of ENERGY STAR new homes in the Pikes Peak region
• Marketing Team Member — Worked with PPES web master, advertising agency and EPA marketing
support agency to promote ENERGY STAR new homes and ENERGY STAR training
• Gord Cooke Workshop event planning and attendee
• Worked with GEO and EPA Staff: Eric Stern, Jamil Dillon, Mona Newton and Patty Crow
• La Plata Communities Director
• Director of Marketing & Sales — Responsible for all aspects of marketing programs and new home sales
for the master plan community developer
• Builder Marketing Co-op Manager — Worked closely with the new home builders' marketing and sales
professionals to support the sales of new ENERGY STAR homes
• Directed and managed marketing and sales programs to support new home sales for the builders in the
Briargate master plan community
• Promoted Cordera as a 100% ENERGY STAR community
• Acted as the New Home Sales Associate liaison
• Front Range ENERGY STAR Marketing Alliance
• Participated as a member of this alliance to help leverage resources for CO ESNH programs along the
front range
• Colorado Springs HBA Sales and Marketing Council Member
• Co-chair of the Programs and Sponsorship Committees
• Member of the Builder -Realtor Committee — Proposed the first HBA mini -Breakfast with the Builder event
that was held in the Cordera community
Skills and Experience Continued
• Understand the overall goals for a local ENERGY STAR New Home program
• Organized and detail oriented
• Process driven
• Managed marketing and non-profit budgets
• Managed various marketing programs and events
• Managed the development, launch and on -going operations of several web sites
• Competent with MS Office software and comfortable with marketing technology tools
Project Plan
The following describes how I envision approaching the role as the Project Coordinator.
• Support the vision and mission statement of the NoCO ESH program
• Attend the Lead Team meeting held each month and meet with them separately, if needed
• Meet with Technical and Marketing Team Leads each week, or as needed, to keep critical items moving
forward. This can be accomplished via a conference call
• Confer with industry or trade professionals via conference call, or on location, as needed.
• Ensure all stakeholders are properly informed of the status of the budget and milestones
• Work mainly from my home office but will be available for meetings on location
• Organize team meetings — Reserve venue, create agenda, send invitations
• Record all meeting minutes, distribute minutes in a timely fashion to appropriate parties
• Establish firm time lines for the completion of project tasks and milestones
• Obtain commitment by those assigned to the task
• Provide task holders with a timely response to their questions about the task
• Define all elements of an event and ensure event details are tracked and event operates within budget
• Track all aspects of GEO grant proposal. Ensure tasks and milestones are created with respect to the GEO
proposal and that teams or individuals are assigned to the tasks.
• Provide resource and financial reports
• Track income and expenses against budget
• Work with web master (Randy Martin) to keep site up to date with event details, consumer and trade info
and NoCO ESH available homes
• Work with advertising agency (Gibson Advertising) to roll out consumer marketing campaign
• Recommend acquiring a web -based project management and collaboration tool. (e.g. Central Desktop or
Basecamp)
• Provides web access to digital information: meeting minutes, budgets, income & expense reports, event
details, sales & marketing collateral, guidelines, proposals, new home permit -contract -sales activity, etc.
• Has a secure access via password protected login
• Ability to store data, image files and other asset information for promotional and event use
• Stores details of tasks and milestones — a project planning tool that will automatically send notifications
to task holders
• Recommend creating a new homes inventory web page for home buyers to easily locate ENERGY STAR rated
homes — please visit http://cordera.com/available-homes as a partial example — the web page would be
updated by project coordinator as new inventory becomes available or is sold
• Recommend sending a monthly email blast to all stakeholders with updates about the program
• Recommend securing a web -based conferencing tool. (e.g. Skype, Go to Meeting or WebEx)
COMPENSATION
Proposed Billing Rate
Hourly rate: $65.00 per hour.
Expense items: Automobile travel expense of 55 cents per mile. Mobile phone service expense of 25 dollars per
month. If duties require staying overnight, for example for an event, a pre -determined allowance will be defined.
Insurance requirements: There are no employees assigned to this project. I will be the sole person acting as
Project Coordinator.
Dave Talbot
2420 Rossmere Street • Colorado Springs, CO 80919
(719) 330-6898 • dtalbot50(d)msn.com
PERSONAL STRENGTHS
• Highly creative, energetic and seasoned professional with a record of successful accomplishments.
• Extremely collaborative team player with strong leadership and interpersonal skills.
• Big picture person that also has an eye for the details.
• Self -motivated individual that strives to anticipate the needs of the business.
PROFESSIONAL EXPERIENCE
Director — Marketing & Sales
La Plata Communities - Colorado Springs, CO (2005 to 2008)
• Developed, executed and managed strategic and tactical residential and commercial marketing
initiatives for a master -planned community developer.
• Achieved a 4% increase in market share for new home sales from 2007 to 2008.
• Developed, executed and managed a sales lead generation program that produced over 1,200 sales
leads in three years.
• Developed and executed a new home sales program responsible for all company sales leads.
• Increased web traffic by 134%.
• Responsible for the creative direction, production and management of all newsprint, magazine, radio
and web advertising, print collateral, Realtor programs, signage and public relations news releases.
• Developed and managed a marketing co-op program to support new home builders.
• Created and executed promotional events that drove prospects to the community and sales centers.
• Orchestrated the grand opening of the Cordera community center.
• Developed and implemented a multi -phase customer satisfaction survey program.
• Established strong partner -vendor relationships in support of the community.
• Researched, defined and implemented a web -based CRM database system.
• Managed the development and implementation of a company -wide database management system.
• Generated key business reports and provided data analysis for multiple departments.
• Actively participated in committees in support of company and community initiatives. Pikes Peak
ENERGY STAR Marketing Committee, HBA Sales & Marketing Council, SMC Builder -Realtor Committee
and the Collaborative Community Planning Program.
Brand Manager
Estes -Cox Corp. - Penrose, CO (1996-1998 & 2002-2005)
• Developed and marketed a diverse line of toy and hobby products that were sold through a variety of
sales channels for national, regional and local accounts.
• Designed and executed promotional programs and events, created advertisements and sales support
materials and prepared and distributed press releases.
• Worked closely with internal departments, overseas factories and outside vendors.
• Generated product BOMB, managed ECOs and established QA standards for developed product.
• Implemented product training to field sales reps and customer service agents.
• Conducted primary research, product cost analysis and sales & competitor data analysis.
Professional Services Consultant
Saligent Software - Highlands Ranch, CO (2001-2002)
• Constructed client marketing campaigns to generate qualified sales leads through database
marketing and sales lead optimization activities. r
• Distributed qualified sales leads to the right sales rep at the right time in the buying cycle.
• Decreased the costs of sales and increased the quality of the sales leads.
• Established an ROI for clients' sales and marketing lead generation campaigns.
• Interacted with clients as their customer advocate to ensure customer satisfaction and retention
PROFESSIONAL EXPERIENCE (continued)
• Orchestrated training programs, wrote instruction manuals and reference guides, designed planning
tools and prepared diagnostic templates to ensure clients were successful in using our web -based
application.
• Developed a helpdesk response plan to manage issues and incidents reported by clients.
Business Unit Manager
Saligent Sales & Marketing Services - Colorado Springs, CO (1998-2001)
• Managed a business unit that developed strategies and tactics to identify, contact, and qualify
prospects for our clients.
• Managed client customer and prospect databases.
• Defined strategies to fully utilize client database assets and directed the call center account team to
maximize profitability and ensure contractual obligations were met.
• Prepared forecasts and program status reports and conducted data analysis to determine program
effectiveness and ROI.
• Managed an internal team of account managers and telesales agents.
Marketing Communications Manager
Estes -Cox Corp. - Penrose, CO (1993-1996)
• Conceived and implemented mixed media plans consisting of advertising, public relations and
promotional programs to build brand awareness that generated consumer responses for all brands.
• Managed a media and promotional budget over $900,000 and tracked consumer responses to
determine program effectiveness.
• Purchased advertising space in consumer, trade and educational publications and acquired added -
value merchandising opportunities.
• Created and distributed press releases and provided copy for packaging, sales sheets and advertising.
• Responded to all editorial requests.
Graphic Arts Administrator
Beckman Industrial - San Diego, CA (1987-1992)
• Supported the marketing and sales organizations in all aspects of their visual graphics needs.
• Designed and produced brochures, catalogs, data sheets, point -of -sale materials, product prototypes
and technical documentation.
• Managed a staff of visual artists. Generated computer -aided designs for the development of new
products.
• Coordinated industry trade shows, provided reports for sales lead management service results,
distributed sales leads and fulfilled prospect literature requests.
Medical Machine Technician
VA Medical Center - San Diego, CA (1982-1987)
• Worked directly with cardiologists, pulmonary physicians, research directors and critical care staff in a
medical and coronary critical care unit.
• Assisted the critical care team during invasive and non-invasive medical procedures.
• Performed laboratory tests, maintained laboratory equipment and documented and analyzed test
results.
• Performed maintenance checks and QC tests on all lab equipment and completed any necessary
system repairs.
• Conducted in-service training for critical care staff on the use of medical test equipment and devices.
• Trained critical care staff to use the HP patient data acquisition system.
• Created capital expenditure proposals for supplemental laboratory equipment and presented
proposals to administration and equipment committees.
OTHER PROFESSOINAL EXPERIENCE & COMMUNITY SERVICE
• Chair - Pikes Peak ENERGY STAR Marketing Committee
• Co -Chair - HBA Sales & Marketing Council Programs / Sponsorship Committee
• Team Member- Cultural Office of the Pikes Peak Region, Collaborative Community Planning
Program
• Board Member - YMCA Advisory Board
• Chair - YMCA Programs Committee
• Campaign Chair - YMCA Partners Campaign
RECOGNITION
• Volunteer of the Year — Briargate Family Center YMCA
• Partners Campaigner of the Year - Briargate Family Center YMCA
• Quality of Service Award — Saligent
• Outstanding Performance Award — Estes -Cox
• Outstanding Sales Support Award - Beckman Industrial
• Superior Performance Awards - VA Medical Center
EDUCATION AND PERSONAL DEVELOPMENT _
• Freelance Graphic Designer and Photographer
• Fundamentals of the UNIX System, Hewlett Packard Educational Services
• Data Collection & Process Control Principles Course, Beckman Industrial
• San Diego Police Department Crime Lab Internship
• California State Polytechnic University Pomona, B.Sc. Biology
PERSONAL INTERESTS
• Fly Fishing
• Upland Hunting
• Golfing
• Backpacking
• Photography
REFERENCES
Jeff Rath
Conservation Specialist
Colorado Springs Utilities
irath@csu.org
(719)668-4627
Kristin Shewfelt
Architectural Energy Corporation
KShewfelt0archenergy.com
(303)459-7462
Augie Mendoza
District Executive Director
Briargate YMCA
amendoza(&ppymca.org
(719) 495-5101
Mike Ruebenson
Chief Financial Officer
La Plata Communities
mruebensonCaOlaplatacommunities.com
(719)867-2244