HomeMy WebLinkAboutRESPONSE - RFP - P1017 PARKING ACCESSCITY OF FORT COLLINS - PARKING TECH-11"T,()LOG
UPGRADE ANALYSIS PROPOSkL
RFI'# l' lil s 7
April 27, 2006
Presented to:
The City of Fort Collins
Prepared bv:
Carl lValker, 1 ic.
950 \X1est I?lliot Road, Suite 116
Tempe, .Arizona 85284
-Emir
Parking
Atlanta Charlotte Chicago Dallas Denver Indianapolis Kalamazoo Philadelphia Phoenix 'Tampa
«ANw.car1wiIke r.com
f CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
Cityof iron Collins PROPOSAL
iii. We will identify possible constraints, including political, technological and
management related issues.
iv. We will discuss preliminary parking system comparison criteria to use in future
evaluations.
b. Meet with stakeholder representatives designated by the city to clarify user concerns and
expectations. Approximately nine 15-30 minute meetings will be scheduled during the first
on -site visit.
Task II — Development of Parking Access and Revenue Control Needs and Criteria
A. Carl Walker will...
a. Provide an Initial Assessment Memorandum that contains the following information:
i. A detailed review of the existing parking access and revenue control system, citing
concerns and potential improvements. Related operational and management issues
will also be addressed. Particular attention will be paid to customer, revenue control,
cash handling and audit concerns.
ii. Documentation of important constraints, challenges and other issues related to the
implementation of a new parking access and revenue control system. Where
necessary, provide possible solutions for addressing possible challenges/problems.
iii. A detailed understanding of city and stakeholder concerns and goals relative to the
implementation of a new parking access and revenue control system, as well as
preliminary solutions.
iv. A list of evaluation criteria, including a detailed explanation of how each criterion
will be evaluated. A matrix will be developed so that each system is evaluated fairly,
and the differences between each system can be easily identified. A system of
evaluation will also be identified.
v. Answers to the questions noted in Item #8 (under the Scope of Work Section) in the
RFP. The time required to answer these questions is included in this task item.
b. Once the city has had an opportunity to review the memorandum, a brief conference call
will be held to ensure all issues are understood and that the evaluation is progressing as
desired.
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Planning Engineering Restoration
CITY OF FORT COLLINS
6a PARKING TECHNOLOGY UPGRADE ANALYSIS
Cityof Fort Collins PROPOSAL
i
Task III — Parking Access and Revenue Control System Alternatives Analysis
A. Carl Walker will...
a. Based on the initial review of current conditions, and the Initial Assessment Memorandum,
Carl Walker will conduct an analysis of parking access and revenue control system
alternatives. The analysis will provide options and recommendations to improve system
equipment/technology, operations (customer service, revenue control, etc.), management
and meeting current and projected parking user group needs.
b. The analysis of possible access and revenue control system options would include the
following:
A matrix that compares each system based on the criteria designated in Task II. The
goal will be to provide a consistent comparison of each system relative to the
evaluation criteria. The features and characteristics of each system will be detailed.
ii. The pros and cons of each equipment option will be detailed and examined.
Possible installation and operational issues will be discussed.
iii. A detailed comparison of each option relative to the specific needs of the city and
downtown stakeholders will be included.
c. After reviewing each potential system, a list of the best 3-4 access and revenue control
systems will be created. This list will include those systems that best meet the needs of the
city and downtown parking system users.
d. Develop estimates for the purchase, installation and implementation of the recommended
parking access and revenue control systems. These estimates will include equipment and
software costs, estimated shipping and handling charges, estimated installation costs,
possible staffing expense impacts and potential training costs. Estimates for conduit and
other ancillary needs will also be estimated.
e. A draft analysis report will be completed. Once the city has had an opportunity to review
the draft analysis, a brief conference call will be held to ensure all items are understood and
that the evaluation is progressing as desired.
f. This task includes a walk-through and debrief at the IPI Conference as requested in the RFP.
Dennis Burns will be attending the IPI Conference, and will be available to visit equipment
vendors with city representatives.
g. Should the city desire, Carl Walker could coordinate additional vendor information sessions
via conference calls and/or web -conferences.
Page 10 Carl
Parking VVc-u Icer
PlmrdN Engineering Restoretbn
CITY OF FORT COLLINS
6a PARKING TECHNOLOGY UPGRADE ANALYSIS
City of Port Collins PROPOSAL
Task IV — Completion of Final Recommendations
A. Carl Walker will...
a. Incorporate the input received at the end of each of the previous three tasks into the final
report.
b. Identify a parking access and revenue control system that best meets the criteria selected by
the city. The goal will be to recommend a system that will improve operational and
management efficiencies, as well as parking system user experiences, and meet downtown
parking needs for the next five to ten years.
c. Address any potential challenges that may arise during the purchase and implementation of
the recommended control system.
d. Provide an action plan to implement the recommended parking access and revenue control
system. This would include a preliminary RFP process, steps to evaluate RFP responses,
installation timetables, system training recommendations, etc.
e. Provide a copy of the final draft of the report to the city for final review.
f. Incorporate any final comments and complete the final report.
g. Present the final report to the city and designated stakeholders.
Optional Tasks — Draft RFP Proposal and Follow-up Services
A. If requested, Carl Walker can develop a draft RFP for the purchase of anew parking access and
revenue control system. The RFP would include a detailed set of equipment specifications.
B. If requested, Carl Walkercan assist the city through the RFP process. Services could include
assistance with the solicitation, answers to potential bidder questions, attending pre -proposal
meetings, assistance with evaluating RFP responses, oversight of system installation and final
system inspection.
Page 11 CairI
Parking VValker
Planning Engln flag Reataatlon
/`; CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
Cityof Fort Collins PROPOSAL
PRELIMINARY PROJECT SCHEDULE
The following is a preliminary schedule for accomplishing the tasks required to complete the project.
Although there is likely to be some variation in the timing, particularly of unrelated tasks, this schedule
represents a typical work sequence. Any additional processing, review and/or scheduling time required by
the City of Fort Collins (or other designated stakeholder) should be added to this schedule.
Week 1 Prepare and submit preliminary request for information.
Weeks 2 — 3 Task I — Review background data provided by the city. Conduct initial site visit and
project meeting. Meet with designated stakeholders.
Weeks 4 — 5 Task II — Develop Initial Assessment Memorandum. Develop initial parking access and
revenue control system constraints, challenges and evaluation criteria.
Weeks 6 — 8 Task III — Conduct the analysis of parking access and revenue control system
alternatives. Develop system recommendations to improve operations and management.
Work on cost projections for selected control systems.
Weeks 9 — 10 Task IV — Compile draft parking study report and submit to the city.
Weeks 11 — 12 Incorporate draft report comments and complete final report. Provide final report
presentation to city and designated stakeholders.
Page 12 Carl
Parking Wal1C4er
PlamN g Engkreering Restmatlon
��' CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
�ty� per{ PROPOSAL
PROPOSED FEES
We propose to provide the consulting services described in this proposal for a fixed fee not to exceed
$19,110, plus authorized reimbursable expenses estimated at $3,250. Reimbursable expenses include items
such as telephone, airfare, meals, photographs, postage, hotels, rental cars, etc. The project will be billed
monthly based upon the percentage of project completion.
• Task 1
o Review of Background Data and Analysis of Current Conditions
■ Dennis Burns (12 hours), Matthew Inman (16 hours), Mark Yedinak (4 hours)
and Scot Martin (2 hours)
■ Fee: $4,930 labor and $1,500 in reimbursable expenses
■ Meetings/Site Visits: Includes a one day site visit for project kick-off meeting
and stakeholder interviews.
• Task 2
o Development of Parking Access and Revenue Control Systems Needs and Criteria
■ Dennis Burns (4 hours), Matthew Inman (8 hours), Mark Yedinak (8 hours) and
Scot Martin (4 hours)
■ Fee: $3,340 labor
■ Meetings/Site Visits: No site visits.
• Task 3
o Parking Access and Revenue Control System Alternatives Analysis
■ Dennis Burns (7 hours), Matthew Inman (24 hours), Mark Yedinak (16 hours)
and Scot Martin (4 hours)
■ Fee: $6,970 labor
■ Meetings/Site Visits: Includes walk-through and debriefing and IPI Conference
• Task 4
o Final Report
■ Dennis Burns (4 hours), Matthew Inman (16 hours), Mark Yedinak (8 hours) and
Scot Martin (4 hours)
■ Fee: $4,380 labor and $1,750 in reimbursable expenses
■ Meetings/Site Visits: Presentation of final report.
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Planning Engineering Restoration
CITY OF FORT COLLINS
6a PARKING TECHNOLOGY UPGRADE ANALYSIS
�ty� gam{ PROPOSAL
• Optional Tasks
o RFP Development
■ Dennis Burns (8 hours), Matthew Inman (32 hours), Mark Yedinak (16 hours)
and Scot Martin (8 hours)
■ Fee: $8,760 labor and $250 in reimbursable expenses
■ Meetings/Site Visits: No site visits.
o Follow-up Services
■ All team members would be available to assist
■ Fee: Billed hourly as staff is utilized, based on the hourly rates below.
■ Meetings/Site Visits: Site visits as necessary. Labor will be billed hourly.
Expenses are projected at $750 per day (includes airfare, hotel, rental car and
food).
Current billing rates for each team member are detailed below:
• L. Dennis Burns, Principal: $170.00 per hour
• Matthew Q. Inman, Project Manager: $130.00 per hour
• Scot D. Martin, Senior Studies Specialist: $145.00 per hour
• Mark Yedinak, Studies Specialist: $130.00 per hour
Page 14 Carl
Parking VVallcer
Planning Engineering Restom0on
CITY OF FORT COLLINS
6a PARKING TECHNOLOGY UPGRADE ANALYSIS
Citvof+ PROPOSAL
TEAM QUALIFICATIONS AND ORGANIZATION
Carl Walkeris one of the most recognized parking consulting and planning firms in the country, providing
parking consulting and design services to clients throughout the United States. Carl Walkerhas staff
available for this project that are uniquely qualified to provide parking planning services, coupled with
extensive experience in direct parking management. The project team includes staff members who have
been responsible for managing large parking systems in a variety of environments. They understand parking
management dynamics from direct experience. This experience adds special insight to the analysis of
current management strategies and evaluation of prospective solutions.
Present Workload
Carl Walkerhas a staff of over 80 people. The project team has the availability to begin the project within
two weeks of your authorization.
A project team organizational chart and resumes are included on the following pages.
Related Parking Study Ex6erience
Carl Walkerhas conducted parking studies in a wide range of environments including many municipal
environments. Our clients are typically universities, medical centers, municipalities and developers. An
extensive list of parking study projects is included at the end of this proposal for your review.
Similar parking projects that included revenue control system review and/or design completed by Carl
Walkerinclude:
♦ Denver International Airport — Denver, Colorado
♦ Auraria College Campus — Denver, Colorado
♦ Portland Development Commission — Portland, Oregon
♦ Downtown Tempe Community — Tempe, Arizona
♦ Port of Los Angeles, San Pedro, California
♦ Capital City Development Corporation, Boise, Idaho
♦ Washington State Convention and Trade Center — Seattle, Washington
♦ Charlotte City Center Partners, Charlotte, North Carolina
♦ City of Meridian, Mississippi
♦ Gateway Village Development — Charlotte, North Carolina
♦ Phoenix Convention Center Expansion — Phoenix, Arizona
♦ Gerald R. Ford International Airport — Grand Rapids, Michigan
♦ Phoenix Children's Hospital — Phoenix, Arizona
♦ Pensacola Regional Airport — Pensacola, Florida
♦ Kansas City International Airport — Kansas City, Missouri
♦ City of Long Beach, California
Page 15 Carl
Parking r
Planning Enghteering Reetoretlon
CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
PROPOSAL
TEAM ORGANIZATION
L. Denrrzs Hurrry will function as Principal -In -Charge for the team. Mr. Burns is Vicc President and
Director of Studies and Operations Consulting for Carl Walkerand has over twenty rears of parking
operations and consulting experience. His background includes experience as a senior planner, functional
designer and studies specialist. '\Ir. Burns will have oversight responsibility- for the project.
1hrtthen-It nr.uiwill function as the Project Manager for the team and provide technology- and cost
projection analysis throughout the project. '\1r. Inman brings a background of hands-on operational
experience in the areas of parking enforcement, parking pay operations and special events parking
management. Mr. Inman will be the administrative point of contact with the Cite of Fort Collins and the
project team.
Sc-orD. 31;i rtirnvill provide an analysis of parking functional designs impacts and operational analysis
support to the Project :Manager throughout the project. As the Director of our Functional Design Group,
Mr. ;Martin has a comprehensive knowledge of parking functional design, parking operations and parking
technology evaluation.
11Lrrh Winak-willserve as a Parking "Technology Specialist and pro-,ide planning and anal sis support to
the Project Manager throughout the project, including reviewing existing system data, development of
conceptual system evaluation criteria, the analy-sis of alternatives and cost estimates. He has a
comprehensive knowledge of parking operations and current parking technologies.
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Parki,q %%wilco—i '
CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
Citpof�� PROPOSAL
L. Dennis Burns
Principal -In -Charge
Education
Bachelor of Arts in Humanities / Psychology, University of North
Carolina — Charlotte, 1979
Graduate Program, Counseling, University of North Carolina —
Charlotte, 1981
Employment
Vice President & Director, Studies & Operations Consulting, Carl
Walker, Inc., (1999 — present)
Senior Planner, Carl Walker, Inc., (1997 — 1999)
Carolinas HealthCare System, (1989 —1997)
Director, Transportation and Parking
Director, Facility Services
DSM Parking Solutions, (1995 —1997)
Principal, Parking Operations Management and
Revenue/Access Control System Consulting
The Management Collaborative, (1995 — 1996)
Independent Contractor, Medical Center Parking and
Transportation Benchmarking
Charlotte/Douglas International Airport, (1981 —1989)
Supervisor Parking and Ground Transportation Operations
Professional Activities
International Parking Institute — Board of Advisors
California Public Parking Association
International Downtown Association
Southwest Parking Association
Publications
"Program Criteria Documents"
The Parking Proferrional, Nov. 2003
"Parking Principles"
The Parking ProfenionaZ Dec. 2001
"Is Big Brother Watching"
The Parking Profmional, Sept. 1995
Speaking Engagements
"20 Characteristics of Effective Parking Programs" International
Downtown Association, Cleveland, OH, 2003
"Program Criteria Documents"
IPI Conference, Long Beach, CA, 2003
"Developing an Annual Parking Report"
IPI Conference, Long Beach, CA, 2003
"Parking Principles, A Strategic Parking Initiative"
IPI Conference, Toronto, 2002
"Parking Operations Consulting in a Mixed -use, Urban
Environment"
IPI Conference, Fort Lauderdale, FL, 2000
"Applying Debit Card Technologies in the Parking Environment"
IPI Conference, Orlando, FL, 1997
Page 17
Mr. Burns has over 25 years of parking
management and consulting experience. His direct
management experience in both healthcare and
airport environments give him an in-depth
understanding of functional and operational
issues. In 1999, he became Director of the
Studies and Operations Consulting Group at Carl
Walker, Inc.
In 1989, Mr. Burns held the position of Director
of Parking and Transportation for a large and
growing healthcare system. His duties included
operational responsibilities for over 12,000
parking spaces. He oversaw the development of a
system -wide computerized parking and facility
access control system with over 200 card readers.
He specified, installed and trained staff for
revenue control and parking management systems
at several hospitals and medical office complexes.
His broad project management experience
includes the planning and construction of
multiple -level parking facilities.
Mr. Burns has extensive expertise in the
development and operation of transportation
systems to complement parking operations, as
well as parking demand management strategies
designed to reduce overall parking demand.
Mr. Burns' particular expertise is in parking
master planning and operations consulting. This
includes university parking master plans,
downtown studies, feasibility studies,
supply/demand analysis, shared parking analysis,
parking revenue control and operational audits,
and organizational analysis. He is the author of
over 100 parking studies.
Caarl
Parking Waniker
Planning Engheedng Restoration
ia
CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
Citvof�� PROPOSAL
Matthew Inman
Project Manager
Education
Bachelor of Arts in Liberal Studies, Excelsior College, 2002
Master of Business Administration - Finance, Western
International University, 2005
Academic Honors:
Gamma Beta Phi Honor Society
Phi Alpha Theta Honor Society
Delta Mu Delta Honor Society
Employment
Studies Specialist, Car! Walker, Inc., Phoenix, AZ,
(2000-present)
Operations Manager, Standard Parking, Phoenix, AZ,
(1999-2000)
Program Coordinator, Arizona State University,
Tempe, AZ, (1992-1999)
Professional Activities
International Parking Institute
Southwest Parking Association
Representative Projects
City of Albuquerque, NM, Downtown Parking Study and Financial
Review
City of Long Beach, CA, Downtown Organizational &
Management Analysis
City of Fort Collins, CO, Downtown Strategic Plan and
Operational Review
City of Meridian, MS, Central Business District Parking Study
Capital City Development Corp., Boise, ID,
Bannock Garage — Economic Analysis
Southern Methodist University, Dallas, TX, Campus Parking and
Transit Master Plan
Virginia Polytechnic Institute and State University, Blacksburg,
VA, Campus Parking and Transit Master Plan
Arizona State University, Tempe, AZ, Campus Parking and Transit
Master Plan
University of Illinois - Urbana/Champaign, IL, Campus Parking
and Transit Master Plan
North Carolina State University, Raleigh, NC,
Parking Allocation and Management Strategies
University of Nebraska — Lincoln, NE, Parking System Financial
Review
University Health System, San Antonio, TX,
Parking Supply/Demand & Operations Study
Auraria Higher Education Center, Denver, CO, Parking Access
and Revenue Control Specifications
Phoenix Civic Plaza Expansion, Phoenix, AZ, Parking
Supply/Demand & Equipment Specifications
Missouri Development Finance Board, St. Louis, MO,
Parking Financial Performance Analysis
Page 18
Mr. Inman has over fourteen years of parking
operations, management, and consulting
experience beginning at Arizona State University
and leading to the position of Operations
Manager for Standard Parking, a national private
parking operator. His direct operations experience
in university, municipal and private parking
environments gives Mr. Inman an in-depth
understanding of functional and operational
parking issues.
While with Standard Parking, Mr. Inman managed
day-to-day parking operations, including parking
revenue control system management,
development of field operations manuals, staff
training programs, customer service programs,
budgeting, etc. Mr. Inman was the start-up
manager for a new 2,700 space mixed -use facility
for the City of Phoenix, including the
development and installation of the Federal APD
SCAN NT parking revenue and access control
system.
As a Program Coordinator with Arizona State
University Parking and Transit Services in Tempe,
Arizona, which has a student population of over
44,000, Mr. Inman managed special events
parking, parking enforcement, facility
maintenance, and visitor parking activities.
Mr. Inman has extensive experience in the area of
special events parking management, having
coordinated parking and traffic operations for
over 600 events per year. These events ranged
from small group meetings to large special events
including NCAA athletic events, Arizona
Cardinals football, National Championship Fiesta
Bowls (1996 & 1999) and Super Bowl XXX in
1996.
Carl
Parking Walker
Planning Engineering Restoration
CITY OF FORT COLLINS
ia PARKING TECHNOLOGY UPGRADE ANALYSIS
Cityof Fort Collins PROPOSAL
April 27, 2006
City of Fort Collins
Purchasing Division
215 North Mason Street, 2nd Floor
Fort Collins, Colorado 80524
Dear Selection Committee,
Carl Walker, Inc. is pleased to respond to the City of Fort Collins' invitation to bid for parking consulting
services. Carl Walkerhas extensive experience in providing parking operations, management, planning and
parking related financial consulting services to various clients and developments across the country. Our list
of clients includes (among others): the City of Albuquerque, N.M.; the Capital City Development
Corporation in Boise, ID; the City of Long Beach, CA; the City of San Antonio, TX; the Downtown Tempe
Community in Tempe, AZ; the Downtown Mesa Association in Mesa, AZ; the Portland Development
Commission in Portland, OR; the City of Boulder, CO; the City of Lincoln, NE; Arizona State University
and the City of Fort Collins.
The Studies and Operations Consulting Group of Carl Walkerhas extensive experience in conducting
analyses and reviews of parking access and revenue control systems in many different environments
including municipalities, universities, hospitals, airports and private developments. These analyses have
included reviews of existing equipment/systems, operational analyses, equipment comparisons, RFP
development and assistance with RFP processes.
Virtually the entire Carl Walker team has previous parking management experience, including experience in
managing municipal and mixed -use development parking systems. We feel that this direct experience allows
Carl Walker to provide parking solutions of superior value.
Please call me at (480) 505-0088 if you have any questions after reviewing this proposal. Again, Carl
Walkeris pleased to be considered for this project, and we look forward to hearing from you in the near
future as you consider our firth for your parking access and revenue control planning needs.
Sincerely,
L. Dennis Burns
Vice President, Studies and Operations Consulting
Carl Walket, Inc.
Fax: (480) 505-0090
Email: dbums@carlwalker.com
Page 1 Carl
Parking Walker
Pla ing Engineering Restoration
CITY OF FORT COLLINS
6a PARKING TECHNOLOGY UPGRADE ANALYSIS
Cityof Port Collins PROPOSAL
Scot D. Martin
Functional Design Specialist
Education
Bachelor of Arts in Sociology, University of Colorado, 1982
Master of Science in Urban Design and Planning, University of
Colorado, 1987
Employment
Corporate Director of Parking Consulting, Car/ Walker, Inc.,
Denver, CO (2000-Present)
Senior Planner and Study Consultant, Carl Walker, Inc., Denver,
CO (1993-2000)
Parking Study Specialist, Desman Associates, McLean, VA (1988-
1992)
Economic Analyst, Hammer, Siler, George Associates, Denver,
CO (1986-1987)
Planning Analyst, various State and Regional Agencies, Denver,
CO (1982-1986)
Professional Activities
Urban Land Institute
National Parking Association
Representative Projects
City of Greeley, CO —Parking Structure Feasibility
City of Littleton, CO —Downtown Parking Study
City of Asheville, NC —Three Study Areas
City of Dubuque, IA —Downtown Parking Study
City of Greensboro, NC--CBD Parking Study
City of Fairbanks, AK —Block 39 Parking Structure
City of Bethlehem, PA —Downtown Parking Study
City of Littleton, CO —Parking Structure Feasibility Study
City of Huntsville, AL —Downtown Parking Study
City of Billings, MT —Downtown Parking Study Update
City of Des Moines, IA —Downtown Parking Study
City of Neenah, WI —Downtown Parking Management Study
City of Denver, CO —City Park Northeast Parking Study
St. Mary's Hospital —Grand Junction, CO
St. Catherine Hospital —Carden City, KS
Kootenai Medical Center —Coeur d'Alene, ID
Scott and White Hospital —Temple, TX
St. Anthony's Hospital —Michigan City, IN
Memorial Hospital —Colorado Springs, CO
Colorado State University —Parking Structure Feasibility Study
University of Northern Colorado —Parking Structure Feasibility
Study
University of Nebraska, Lincoln —Program Statement 17f & R
Parking Structure
University of Nebraska, Lincoln —Program Statement 14*I' &
Avery Parking Structure
Page 19
Mr. Martin is the Corporate Director of
Functional Design for Carl Walker, Inc. His
responsibilities as a director include staff training,
project reviews and planning, and updating and
maintaining standard details, specifications, and
the company's functional design manual.
In addition to his corporate duties, he is a
specialist in Urban Design and Planning, Study
Specialist, and Project Manager. He has
completed numerous site -specific studies and
parking master plans for municipalities, hospitals,
universities, private developers, and others
throughout the United States. In addition to
parking supply and demand analysis and
identification of parking deficiencies, studies
completed by Mr. Martin have involved parking
duration and turnover, shared parking, site
alternatives, parking system improvements, cost
estimating, and financial feasibility.
He has served as a functional specialist on a
multitude of parking structure and surface lot
design projects. His functional design experience
includes parking planning, facility configuration,
access design (lane requirements), queuing
analysis, parking geometrics, graphics and signage,
lighting, traffic/pedestrian circulation, and ADA
compliance.
Mr. Martin's varied and extensive parking
consulting experience allows him to manage
projects through all phases of design, and
effectively respond to the needs of our clients on
a wide variety of parking related projects.
Carl
Parking r
Planning Englnaering Raataation
ff CITY OF FORT COLLINS
PARKING TECHNOLOGY UPGRADE ANALYSIS
Citvof+� PROPOSAL
Mark Yedinak
Parking Technology Specialist
Education
Master of Business Administration, Embry -Riddle Aeronautical
University, 1984
Bachelor of Science in Aviation Management, Embry -Riddle
Aeronautical University, 1982
Certifications:
Project Management Professional (PMP®), Project Management
Institute, May 2002
Certified Parking Facility Manager (CPFM), National Parking
Association, October 2001
Certified Administrator of Public Parking (CAPP), International
Parking Institute, May 2000
Certified Member (CM), American Association of Airport
Executives, May 2000
Employment
Parking Specialist, Carl Walker, Inc., Atlanta, Georgia (2004-
Present)
Manager of Parking Systems, ACS State and Local Solutions,
Inc., Washington, DC (2000-2004)
Duty Airport Manager, Contract Administrator, Metropolitan
Washington Airports Authority, Washington National Airport
(1991-2000)
Project Analyst, Parking Analyst, Cerand & Company, Inc.,
Washington, DC (1985-91)
Airport Operations Officer, Tulsa Airport Authority, Tulsa,
Oklahoma (1984-85)
Professional Activities
American Association of Airport Executives
International Parking Institute
ITS America
National Parking Association
Project Management Institute
Publications
Published articles in The Parking Professional, International Parking
Institute, Fredericksburg, Virginia:
"IPI Technology Committee: Making a Difference," p 18-20, May
2003
"Public Parking Contract Options for Airports," p 20-34, June
2002
Ghost author of "Job -Hunting Techniques," p 24-30, February
2002
"Optical Character Recognition: How It's Done," p 30-33, June
1999
"Airport Valets —Should Your Terminal Have One?" p 22-24,
January 1999
Page 20
After serving as Airport Operations Officer for the Tulsa
Airport Authority, Mr. Yedinak joined a major parking
consulting firm in 1985. In that capacity he was heavily
involved in performing revenue control needs analyses,
designing revenue control systems, and developing detailed
revenue control system specifications for a wide range of
systems, including some of the earliest industry work in
developing Real -Time, On -Line, License Plate Inventory
technology for high revenue operations. His responsibility
for many of those projects extended through installation
and system testing. He was also involved in municipal
parking studies related to both on -street and off-street
parking operations.
In 1991, Mr. Yedinak was hired by the Metropolitan
Washington Airports Authority to oversee the contracts for
parking and shuttle operations at Washington National
Airport. In that capacity, he monitored the performance of
two private operators in the daily operation of the airport's
7,800-space parking facilities and shuttle fleet.
At National, Mr. Yedinak pioneered the development of a
pilot License Plate Recognition system, bringing together
firms with the necessary technical abilities in the areas of
revenue control systems and Optical Character Recognition.
After working with those firms to develop system
requirements and functional characteristics, Mr. Yedinak
prepared the technical specifications for the new system,
oversaw its installation, and tested system performance. (A
full system, based on the same technology, has since been
installed at Dulles International Airport.)
Prior to joining Carl Walker, Inc., Mr. Yedinak worked as
Manager of Parking Systems for a firm engaged in
integrating AVI and smart card technology into airport and
municipal off-street parking operations. In that role, he was
involved in leading -edge programs designed to broaden the
application of single -source electronic payment options in
multiple environments.
Mr. Yedinak has been an active member of the International
Parking Institute for more than a decade and currently
chairs the organization's Technology Committee. In the
process of gaining professional certification as both a
Certified Administrator of Public Parking (CAPP) and
Certified Parking Facility Manager (CPFM), Mr.
Yedinak has developed an in-depth understanding of
parking systems and parking facility management in a wide
range of environments.
Card
Parking VVa11CGW^
Planning Engineering Restoration
CITY OF FORT COLLINS
6a PARKING TECHNOLOGY UPGRADE ANALYSIS
Cityof Port Collins PROPOSAL
PARKING STUDY EXPERIENCE — CARL WALKER, INC.
Carl Walkerhas completed similar parking studies for municipalities and other organizations across the
country. These studies have included parking supply and demand analyses, operations studies, management
studies, parking system reviews, site feasibility studies, parking related financial studies and parking
technology reviews and analyses. A sample of our parking study experience would include the following:
City of Fort Collins
Comprehensive Downtown Parking Master Plan - Fort Collins, CO
Carl Walkerwas part of a team selected by the City of Fort Collins to create a comprehensive Parking
Master Plan. The plan provided a long-term vision for the city, creating a series of parking management
strategies that would provide a stable parking environment focused on customer service and convenience.
The plan addressed current and projected parking adequacies (parking supply and demand), strategies to
deal with potential parking deficits and managing parking resources to enhance the attractiveness of
downtown Fort Collins for visitors as well as new businesses.
Kansas City InternalionalAirport
Revenue Control System Needs Assessment - Kansas City, MO
The Revenue Control Needs Analysis included an analysis of revenue control needs and evaluation of a
range of solutions including standard cashiered exits, credit card express exits and pay -on -foot alternatives,
including comparative cost estimates. The Revenue Control System Design & Specifications included the
development of proposed components and the configuration of revenue control system for the 3 existing
garages (6,300 spaces), existing Satellite Lot (9,600 spaces), Close -In Surface Lot (1,750spaces), and New
Satellite Lot (15,000 spaces). Carl Walker developed a full set of specifications, assisted in the development
of the RFP, assisted in the evaluation of submissions and was involved in construction administration
during installation.
Denver International Airport
Parking Facilities and Revenue Control Design - Denver, CO
Carl Walker served as parking consultant during design and construction of two parking structures, totaling
approximately 14,800 spaces, for the new Denver Airport. Each structure consists of three interconnected
parking modules providing 7,400 spaces on two sides of the main terminal. To provide orientation of the
traveler to specific airline destinations inside the terminal, separate access to each parking module on either
side of the terminal was deemed very important. Carl Walkeralso performed consulting services for
redesign of the parking revenue control system including technical specifications in conjunction with
reconfiguration of the access roadway system and relocation of all parking access points. This involved
updated research into the state of development and application for various new revenue control
technologies.
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Washington State Convenlion and Trade Center
Parking Access and Revenue Control RFP Assistance - Seattle, WA
Carl Walkerwas selected by the Washington State Convention and Trade Center to assist them with the
administration of a RFP for the purchase of parking access and revenue control equipment. The services
provided by Carl Wa/kerincluded a review of existing equipment, a review of previously developed
equipment specifications and RFP, pre -proposal meeting attendance, addressing vendor questions,
assistance with reviewing RFP submittals and final vendor selection negotiations.
Atlantic Station Mixed -Use Development
Parking Access and Revenue Control System Needs Analysis and Design - Atlanta, GA
The 138-acre Atlantic Station project is located on the site of a former steel mill in Midtown Atlanta. The
development comprises about 35 acres of the site and will initially include 1.6 million square feet of retail,
office, hotel, entertainment and residential development. The project includes a park -like plaza with water
features, tree wells, sidewalks and landscaping lining the streets throughout the development. Parking
operations include valet parking at Level P1, revenue control using pay -on -foot and central cashiering
stations, and on-line access control for office and resident parking areas. Carl Walker served as prime
consultant, structural engineer and parking consultant for the Atlantic Station Mixed -Use development,
including design of the parking access and revenue control system.
City of Albuquerque
Parking Operations and Financial Review - Albuquerque, NM
The overall goal of this project was to assist the City of Albuquerque in reviewing and assessing the City's
parking program and financing arrangements. The study included the following items: an analysis of current
and future parking supplies and demands; an evaluation the current financing structures to identify
opportunities for improvement; evaluation of supplemental revenue sources; evaluation of the economics of
parking resource divestiture; completion of a market analysis and parking rate study; and a review the
parking department's organizational structure and conduct an organizational analysis to determine the ideal
administrative structure. Finally, a parking operations, management and technology review was conducted
to evaluate the efficiency and effectiveness of the current parking program. In January 2003 the City
Council passed a resolution to approve all report recommendations.
City of Long Beach
Parking Organizational Analysis and Operations/Management Review - Long Beach, CA
The overall goal of this project was to assist the City of Long Beach with recommendations on its parking
organization and management structure with respect to both Downtown Long Beach and Citywide. The
study provided a "blueprint" for parking reorganization and management.
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Cityaf�� PROPOSAL
Carl Walkerwas proud to team with the International Downtown Association (IDA) on this project.
Together Carl Walker and the IDA provided a strategic framework for the Parking Department through
the development of "Guiding Principles." These Guiding Principles addressed all the functional areas of
the parking department and lead into an in-depth evaluation of parking operations and management
processes. Revenue control and existing control technologies were also reviewed. The ultimate result of the
study was to provide the vision, organizational structure, staffing plan and other practical recommendations
to improve the efficiency, effectiveness and accountability of parking management for the city.
Missouri Development Finance Board
Parking Development Design and Financial Review — St. Louis, MO
The Missouri Development Finance Board selected Carl Walkerto conduct a three phase parking study for
a proposed 1,062 space mixed -use parking garage to serve the mixed -use Old Post Office District
Redevelopment project in downtown St. Louis. The initial phase of the project involved conducting a peer
review and update of a previous parking supply and demand study. The second phase of the project
involved a design review of the planned parking facility. Finally, a financial review was conducted that
included an assessment of projected parking revenues and expenses, as well as an estimate of projected
development costs.
City of Meridian
Central Business District Parking Study and Facility Design — Meridian, MS
Carl Walkerwas selected by the City of Meridian to complete a comprehensive parking study of the
downtown area. The primary purpose of the study was to develop a parking program to assist in planning
for future development in downtown Meridian. Specifically, the study determined the size of a parking
garage to be built to support downtown redevelopment efforts that included the Riley Education and
Performing Arts Center and the Grand Opera House. The study included a parking supply and demand
survey, parking facility design services, parking access and revenue control recommendations and a financial
feasibility analysis.
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REFERENCES - CARL WALKER, INC.
Mr. Dave Feehan
President
International Downtown Association
1250 H Street, NW
loth Floor
Washington, DC 20005
Phone - (202) 393-6801
Mr. Susnios Tesfaye
Parking Manager
The Washington State Convention and Trade Center
800 Convention Place
Seattle, WA 98101
Phone — (206) 694-5123
Mr. Craig Beck
Administrative and Financial Services Bureau Manager
Department of Community Development
333 W. Ocean Blvd., 3m Floor
Long Beach, CA 90802
Phone — (562) 570-6315
Ms. Margaret Nieto
Policy Analyst - City Council Office
City of Albuquerque
City Council Office
P.O. Box 1293
Albuquerque, NM 87103
Phone: (505) 768-3163
Ms. Melissa Brum
Denver International Airport
Airport Office Building, 6th Floor
8500 Pena Boulevard
Denver, CO 80249
Phone: (303) 342-2200
Mr. Max Clark
Parking and Facilities Director
Capital City Development Corp.
805 W. Idaho Street, Suite 403
Boise, ID 83701-0987
Phone: (208) 384-4264
Mr. Dave Hurst
Superintendent -Facilities
Kansas City International Airport
601 Brasilia Avenue
Kansas City, MO 64195
Phone: (816) 243-5456
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TABLE OF CONTENTS
L Introduction
a. Company Overview and Services ...............................................Page 3
b. Why Carl Walker?..........................................................................Page 6
2. Project Scope of Services, Schedule and Proposed Fees
a. Preliminary Project Scope of Services........................................Page 7
b. Preliminary Project Schedule .................................................... Page 12
c. Proposed Fees............................................................................. Page 13
3. Team Qualifications, 0irganiz7ation and Experience
a. Team Qualifications and Organization ................................... Page 15
b. Team Resumes............................................................................ Page 17
c. Team Study Experience............................................................. Page 21
d. References.................................................................................... Page 24
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PROPOSAL
COMPANl Y OVERVIEW - CARI_ NN",M- ER, INC.
Since our founding in 1983 in'Michigan, Carl Walker, Inc, has grown to
offer parking consulting, parking design, restoration engineering and parking
operations & management consulting services to clients throughout the
countrN-. This has been our onh, focus for over 22 years, and is reflected in
our mission statement:
"Providing creative parking
and engineering solutions
of superior value."
Now recognized as one of the most respected and experienced companies in
the parking industry, Carl Walkeroperates ten offices nationwide (with
over 80 employees), staffed with some of the most talented parking planners and designers in the country.
Our company headquarters is located in halamazoo, 'Michigan, but the services for this study will be
provided by our Tempe, Arizona office. Carl Walkerwill be the team leader, and all contractual
responsibilities will rest with our firm.
Our goal is to provide the highest quality consulting and engineering services in a timely manner by a staff
committed to technical excellence, timely action and the highest integrit--. To maintain our technical
leadership, members of our staff are active participants in a number of professional and technical
organizations. Continued upgrading of our technical skills combined with innovation, vision and the latest
technolog)17 helps to assure the maximum benefit of our efforts accrues to our clients.
\X'c have successfully completed hundreds of parking projects, large and small, complex and simple, for all
types of clientele, including: governments and municipalities, universities, anports, developers, medical
centers, contractors, major entertainment and sports venues and parking operators. Based on the premise
that parking is about people, our goal in all these endeavors is the same: provide a pleasing, comfortable,
and efficient parking solution that satisfies the owner, the end user and the community.
The Studies and Operations Consulting Group of Carl Walkerhas extensive experience in conducting a
wide range of studies and investigations for municipalities, universities, medical centers, airports, developers,
etc. Studies include parking supply -demand, site evaluations, parking management and economic/financial
anal-ses. hivestigative studies include lighting analyses, signage/graphics improvements, revenue control
system updates, ADA-dictated revisions and functional operational improvements.
As parking structure designers, we are responsible for developing vehicular and pedestrian traffic flows
Nvithin parking facilities. This includes design of the vehicle entrances exits, parking space layouts, signage,
graphics, ADA compliance and access revenue control systems. Our state-of-the-art structural designs
incorporate durability features that pro,,, ide for superior crack control and environmental protection st stems
resulting in durable, low -maintenance facilities. Our functional design expertise, providing detailed
evaluation of alternative functional schemes, contributes to optimum design efficiency and lower
construction costs per space.
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6a PARKING TECHNOLOGY UPGRADE ANALYSIS
Ci#yof Port PROPOSAL
PROFESSIONAL SERVICES OVERVIEW
Carl Walkerprovides parking and structural consulting services to accommodate a variety of needs. Some
projects require select services and others have called for turn -key services. Our goal is to give our clients
professional, responsive service and assist in developing feasible and economical solutions to parking
problems.
Parking Demand Studies
We will assist with preliminary planning decisions through the analysis of current parking needs, future
demand projections and the evaluation of design feasibility and costs. These include:
• Consultation on project concepts
• Location studies and site analysis
• Land use and master plans/zoning constraints
• Economic feasibility
• User surveys
Funcdonal Plannine
Once the project is defined, Carl Walker establishes a parking plan that coordinates the details of parking
facilities with other campus needs. In order to arrive at the optimum plan, we conduct preliminary design
studies for:
• Entry/exit locations and traffic requirements
• Facility layout -functional operations (internal traffic flow and parking geometrics)
• Structural system selection
• Code conformance
• Security, access, revenue and related control systems
• Cost estimates and schedules
• Facility management plans
Prime Design Services
Whether designing for a new structure or the renovation or expansion of an existing one, Carl Walkerpays
meticulous attention to detail and offers innovative solutions to the problems realized in the initial analyses.
Design services include:
• Preparation of construction documents
• Project cost estimates
• Construction contract administration
• Graphics and traffic signage
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• Revenue and security control systems
• Management and operations procedures
• Consultant coordination
Structural Engineering. Evaluation and Restoration
We are experienced structural engineers, having aided many clients by evaluating and designing the
structural systems for new facilities or the renovation of existing ones. Our structural engineering services
include:
• Structural analysis
• Condition evaluation
• Restoration engineering and Renovations
• Expert witness
• Maintenance programs
Parking Control Systems
Carl Walker assists in developing controls to assure that the objectives of the parking plan are met. The
driver wants convenient, secure parking. The owner/operator needs to control usage and costs.
• Evaluation of parking control system applications
• Design of access, revenue and security controls
• Operational procedures
Parldng Operations
For existing facilities and parking systems, Carl Walker offers specialized services in connection with
parking operations and facility maintenance. These services are tailored to the requirements of each project
and range from brief consultation to major design:
• Parking operations and management planning
• Review of operating and revenue control procedures
• Revenue system review, design and audit procedures
• Redesign of interior layout and circulation
• Review of entry/exit operations and traffic patterns
• Lighting and security
• Major/minor maintenance, including building inspection programs
• Parking system financial reviews and projections
• Redesign for densification
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6a PARKING TECHNOLOGY UPGRADE ANALYSIS
Citvof g �p PROPOSAL
WHY CARL WALKER, INC?
A clear strength of our team is our specialized knowledge and expertise. Carl Walkerhas exceptional
vertical strength in understanding every aspect of parking from the planning, finance, design and
construction of parking facilities through the operation and management of parking systems. The
exceptional strength, diversity of experience and practical, real world expertise - combined with a sensitivity
to the realities of the municipal parking environment - will help provide solutions of superior value.
• The Cat] Walker team will provide a unique perspective in the evaluation and design of an
updated parking access and revenue control system for the City of Fort Collins. We will review
best practices and successful strategies/systems employed by other cities; advantages and
disadvantages of system options; opportunities for information sharing among systems and
other associated technology applications; and ways that systems can improve operational
efficiency and effectiveness.
Cat] Walkeirteam members provide an in-depth knowledge of planning, operations and
management strategies that will lay the foundation for the review of parking access and revenue
control systems. We will evaluate the current system and how it affects operations, provide
system options, plan for future needs, etc. with the end user in mind. The focus of the team will
be on delivering the specific results requested in the RFP.
• All team members will work to identify opportunities for creative technology and management
related approaches that will contribute to operational efficiency and effectiveness as well as
business enhancement.
• Because Carl Walker's strengths are largely based on actual hands-on parking management
experience, we understand many of the issues specific to parking operations and the use of
technology. This direct knowledge will facilitate planning and coordination to reduce both the
time required to perform the review and the time required of the city's staff.
• Having completed projects for the city in the past, Carl Mdkethas a significant understanding
of parking in downtown Fort Collins. Carl Walker's understanding of the existing parking
system in Fort Collins will help expedite the early stages of the study, as well as provide a strong
foundation from which to review parking access and revenue control equipment options.
• Carl Walketis a full service parking consultant. We understand parking from all aspects
including planning, design, operations and management.
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PROPOSAL
PRELIMINARY PROJECT SCOPE OF SERVICES
Based on the requested scope of services detailed in the RFP, a preliminary scope of services is included for
your review. The purpose of this scope is to address the needs detailed in the RFP, and to help our team
deliver the services that would best meet the needs of the City of Fort Collins.
The main goal of this project is to provide an analysis of parking access and revenue control system
alternatives and recommend the best possible system to meet the citv's needs for the next fire to ten rears.
The project will involve Carl Walkerrcviewing existing conditions, detertniniing desired system
capabilities/options, determining parking access and revenue control system evaluation criteria, projecting
future system needs, selecting possible systems for analysis, analyzing the pros and cons of each system
selected for evaluation, system cost estimates (purchase, lease options, installation costs, related staffing
costs, etc.), providing final equipment/system recommendations and creating an implementation plan for
the selected equipment/sy-stem. The team will also provide recommendations designed to improve parking
system operations and management. The preliminary scope of services detailed on the folloNying pages
covers all of the RFP requirements, as well as any additional items xyr feel are necessary to successfully
complete the study.
An important part of many study processes can be working
with stakeholders to build consensus on parking technology
objectives and goals. NVith respect to this study, stakeholders
could include cite staff, downtown business owners, the
Downtown Busiiness iAssociation, the Downtown
Development authority, parking system users, etc. As the
support of each of these groups is integral to improving
parking, they should feel included in the process and that
their input is seriously considered. Including study area
stakeholders is crucial i_o the Carl Walkerprocess, and has
been included in many previous municipal projects including
studies for the City of Long Beach, CA, the City of Dort
Collins, CO, the City of Boise, II), the City of Lincoln, NF, the City of Boulder, CO and the City of
;Meridian, NIS. The City of fort Collins is currently planning on involving the community in this project,
and Carl Walkeris prepared to help facilitate and document related meetings.
Our recommended project approach consists of four tasks:
I. Review of Background Data and Analysis of Current Conditions
1I. Development of Parking Access and Revenue Control Systems Needs and Evaluation Criteria
1II. Parking Access and Revenue Control System Alternatives analysis
IN'. final Recommendations
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�ty�p PROPOSAL
STUDY METHODOLOGY / WORK PLAN
Task I - Review of Background Data and Analysis of Current Conditions
A. Carl Walker will...
a. Upon authorization to proceed, we will submit an initial "Request for Information" (RFI).
This will allow us to get familiar with system issues, existing facilities, utilization and other
characteristics prior to our first visit to the study area.
b. Review the scope of services with representatives of the city and any designated stakeholders
(via conference call), to clarify study objectives, define desired outcomes, review and update
the work plan and schedule, determine stakeholder input options and identify project
milestones. We will review existing facilities and equipment with appropriate representatives
to develop a first-hand understanding of the parking system and city/stakeholder concerns.
c. Review any pertinent studies/reports that could impact the usage of downtown parking
structures including any previous parking inventories, parking demand studies, traffic flow
analyses, future development projects and proposals for any new parking facilities made
during previous planning efforts. Carl Walker will also review existing parking access and
revenue control policies and procedures.
d. While reviewing background materials, we will identify major issues impacting parking
operations, management and technology, and identify information that will need to be
updated.
B. Carl Walker will...
a. Meet with representatives of the city and designated stakeholders to review existing
conditions and document existing equipment.
We will review existing facilities and equipment with appropriate representatives to
develop a first-hand understanding of the parking system and city/stakeholder
concerns.
ii. We will discuss possible equipment options, as well as potential impacts to current
and projected parking user groups. Options may include (but not be limited to):
1. Reporting features
2. Revenue control features
3. Customer payment options
4. Access technology options
5. Internet connectivity
6. Validation options
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