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HomeMy WebLinkAboutRESPONSE - RFP - P958 INTERFRETIVE FEATURES BOBCAT RIDGEPre -Qualification Information submitted to the City of Fort Collins for Interpretive Planning, Design, and Fabrication Proposal No. P-958 Prepared by ECOS Communications 2028 17th Street Boulder, CO 80302 (303)444-3267 October 6, 2004 Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication camera-ready artwork. As ECOS' primary computer graphics expert, Mary uses software such as QuarkXpress, Adobe Photoshop, and Adobe Illustrator to create and manipulate images and text. Dulcie Wilcox: Dulcie coordinates the research component of all ECOS projects in addi- tion to serving as office manager. Her constant presence and attention to detail help keep ECOS running smoothly. When conducting project research, her technique involves everything from using the library or World Wide Web to tracking down specific experts for information. Prior to joining ECOS, Dulcie worked for a publisher of scientific jour- nals in New York City. She has a bachelor's degree in psychology from Vassar College, and is a graphic designer and illustrator of children's books. In addition to using in-house talent, ECOS draws from a long list of possible subcontrac- tors/ fabricators. Who is chosen for a particular job depends on the scope of work, budget, timeline, among other factors. Given our long history of working in the area, we are able to bring in outside resources when needed. F' - Prepared by ECOS Communications for the City of Fort Collins Item IV: Description of Past Projects (Partial List) Project: Golden Gate Canyon State Park Interpretive Signs Description: ECOS was contracted to produce seven interpretive signs for the Trout Pond Trail at Golden Gate Canyon State Park based on concepts from an interpre- tive plan ECOS created in 1994. By incorporating tactile and audio compo- nents on several of the signs (including a life-size, three-dimensional bronze trout), ECOS provided a multi -sensory experience for all visitors to this accessible trail. In addition, ECOS incorporated resource conservation information and prompts to change visitor behavior and encourage conser- vation action. ECOS' contract included concept refinement, research, copy- writing, design, original artwork and tactiles, audio program development and mixing, layout, fabrication, and project management for the signs as well as custom -colored frames. The completed signs received a first place award in the wayside exhibit category from the National Association for Interpretation. Project: Moose Visitor Center Exhibits Description: ECOS designed award -winning exhibits for this building to introduce visitors to the unique hidden treasures of Colorado State Forest —its natural history, recreation opportunities, history, and management strategy. ECOS was selected to design and produce exhibits for an 1, 1 00-square-foot exhibit area, merging two messages that are sometimes viewed as mutually exclusive: 1) appreciation for and conservation of natural resources such as wildlife for the sake of their existence as well as for benefits provided to humans, and 2) responsible use of natural resources such as timber, minerals and pasture lands for revenue production and to meet human needs. ECOS was responsi- ble for concept development, facilitation of the planning team, research, copy- writing, design, original artwork and photographs, construction drawings, layout, fabrication, installation, and project management. The overwhelming response to the installed exhibits has been that they are highly -attractive, effective, and maximize interaction for visitors of all ages. Project: Cherry Creek State Park Interpretive Master Plan Description: In 1998, ECOS was hired to create an interpretive master plan for Cherry Creek State Park to help bring focus to their personal and non -personal interpretive efforts. The challenge was to create a plan that was realistic and usable given current limitations in funding and staffing, while also pro- viding long-term options. To meet these needs, ECOS created a plan that outlined immediate and long-term recommendations for both personal and non -personal interpretation, including detailed suggestions for eight cate- gories of personal programs as well as for staffing and training. Project: Colorado Habitat Tree Location: Cheyenne Mountain Zoo, Colorado Springs, Colorado Description: This ambitious project involved creating a 30-foot-diameter "tree" to house Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication interpretive exhibits. ECOS was responsible for coordinating the construction of the two -level tree and creating interpretive graphics and sculptures. Targeted at a young audience, graphics told the story of an ancient tree and the importance of trees to wildlife and people. Exhibits included a life size sculpture of a mother bear and her cubs, and an over -sized owl nest into which people can step and sit (ADA-accessible) . Project: Colorado State Park Visitor Center Exhibits Location: Throughout Colorado (ECOS has completed the following: Fruita, Highline, Navajo, Rifle, Steamboat, Sylvan, Vega) Description: These visitor center exhibits maximize a small space while providing inter- active, hands-on learning experiences for visitors. Exhibits were designed to appeal to the park's most frequent users, while also providing more gen- eral information for parents with children. Using a combination of engaging graphics, tactiles, and auditory and interactive exhibits, all of the Visitor Centers are custome designed for the site. Project: Horsethief Canyon State Wildlife Area Interpretive Signs Location: Fruita, Colorado Description: Jointly funded by the Colorado Division of Wildlife, U.S. Bureau of Reclamation, and U.S. Fish and Wildlife Service, this series of nine interpre- tive signs is intended to provide visitors with insight into the habitat cre- ation work at this state wildlife area. Full -color wayside signs introduce visitors to the cooperative efforts that made habitat projects possible, as well — as the diversity of wildlife at the site. ECOS worked with agency representa- tives to determine the most appropriate stories to tell and the most effective means to communicate them. Project: Primate Panorama Interpretive Graphics _ Location: Denver Zoo Description: ECOS won a national bid in the fall of 1995 to design and produce all inter- pretive graphics and exhibits for Primate Panorama at the Denver Zoo. — Working with various zoo departments and staff, ECOS developed an inter- pretive program for the exhibit —one of the zoo's most ambitious interpre- tive efforts to date. Our contract included concept development, design, artwork development, illustration, photo acquisition, copywriting, layout, production, fabrication, and installation for more than 100 graphic ele- ments on seven acres —from species identification, habitat, and conserva- tion signs to murals, banners, interactive and multimedia exhibits, and _ more. The state-of-the-art materials and fabrication methods used created an exciting and educational program that heightens visitors' appreciation for the natural history, habitats, and precarious status of primates around the world. Prepared by ECOS Communications for the City of Fort Collins Project: Bird House Species Identification Graphics Location: Cheyenne Mountain Zoo, Colorado Springs, Colorado Description: ECOS produced species identification signs to replace outdated graphics for the 46 species residing in the Cheyenne Mountain Zoo's Bird House. Each sign includes an original full -color illustration of the animal, along with unique natural history information. In addition to conducting all informa- tion research for these sometimes obscure animals, as well as researching illustration references, ECOS was responsible for all copywriting, design, original artwork, layout, production, project management, and fabrication. Project: Silver Creek Preserve Visitor Center Exhibits Location: Picabo, Idaho Description: In 1998, ECOS was contracted to design, develop, fabricate, and install exhibits for the visitor center at the Nature Conservancy's Silver Creek Preserve. ECOS rose to the challenge of creating attractive, enticing displays that cater to a sophisticated angling audience while also appealing to the general public. The end result was a series of sloper and wall panels that incorporated numerous interactive elements and received overwhelming positive response from staff, visitors, and donors alike. Project: Glenwood Canyon Interpretive Signs Location: Glenwood Canyon, Colorado Description: Displayed at a series of rest stops in Glenwood Canyon, these nine interpre- tive signs are intended to provide travelers on I-70 with an introduction to the area's natural history. The full -color signs cover subjects from bats and birds to oakbrush and riparian areas, and are designed to entice casual travelers to experience nearby natural resources. ECOS' contract included research, design, copywriting, illustration, layout, production, and fabrica- tion. ECOS also provided interpretive guidance to the Colorado Historical Society, who was simultaneously designing historical signs for the same sites. Project: Uopical Discovery Interpretive Graphics and Exhibits Hall Location: Denver Zoo Description: This project involved design, production, and installation of two separate elements for the Denver Zoo's new Tropical Discovery building: more than 200 interpretive signs and exhibits for the 32,000-square-foot building, and interactive exhibits for a 2,000-square-foot room that is the educational exhibits center for the building. The project demanded research and develop- ment of fabrication methods compatible with the building's hot, humid envi- ronment, as well as a flexible graphics system to allow for changes in species in the exhibits. The exhibits hall includes numerous interactive and multimedia exhibits, a wet laboratory and biofacts area for docents, micro- scope and smell panels, a computer pledge station, and storage areas for educational materials. More than 500 visitors per hour traveled through this 0 Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication exhibit during the first six months it was open. ECOS was responsible for planning, concept development, design, research, artwork production, proto- typing, photo acquisition, illustration, copywriting, material selection, con- struction drawings, exhibit specifications, fabrication, and installation. Project: Carpenter Ranch Interpretive Plan and Visitor Center Exhibits Location: Routt County, Colorado _ Description: A working cattle ranch for more than 100 years, Carpenter Ranch along the banks of the Yampa River also contains some of northwest Colorado's finest remaining stands of riparian forest. The Nature Conservancy acquired this property to serve as a working model for research into techniques for ranching that allow and encourage the protection of biological diversity. ECOS was hired to develop a plan for interpretive programs at the ranch, including exhibits to be housed in the historic farmhouse, as well as out- door signage. We were responsible for development of themes and objec- tives, visitor use and traffic flow arrangements, interior exhibit design, and construction drawings. After completing the plan, ECOS was hired to pro- duce the visitor center exhibits and was responsible for copywriting, final _ design, original artwork, photo acquisition, layout, production, construction drawings, fabrication, and installation. Project: Windy Gap Watchable Wildlife Site Graphics Location: Granby, Colorado Description: ECOS designed, produced, and installed a series of 20 interpretive signs for this Watchable Wildlife site along the Colorado River near Granby, Colorado. A variety of media was used, including porcelain enamel, embed- ded fiberglass, and silicone bronze. ECOS strove to integrate a high level of interactivity into the site in order to provide an enhanced interpretive expe- rience for visitors of many ages and abilities. Outdoor interpretive elements included two digital audio repeater programs, tactile tracks, and a bronze relief panel featuring raised letters and graphics, creating an interpretive experience designed to be a model of ADA accessibility. ECOS was respon- sible for all planning, concept development, design, illustration, copywrit- ing, layout, studio production for narrated audio components, artwork development, fabrication, and installation. Project: Rifle Falls Aquatic Discovery Center Interpretive Plan _ Location: Rifle Falls Fish Hatchery, Rifle, Colorado Description: ECOS was hired to help guide the planning process for interpretation at Rifle Falls, producing a finished document that set forth an interpretive _ vision for the new, to -be -created Rifle Falls Aquatic Discovery Center. ECOS was responsible for identifying objectives, themes, storylines, and overall direction for the interpretive experience; producing exterior elevation draw- ings; creating a floor plan and drawing interior perspectives to guide traffic Prepared by ECOS Communications for the City of Fort Collins flow patterns, exhibit arrangement, architectural and graphic design, inter- pretive media, and content options; and providing cost estimates for exhibits. Project: Durango Wildlife Center Interpretive Exhibits Plan and Initial Fabrication Location: Durango Fish Hatchery Description: The Colorado Division of Wildlife contracted ECOS to help guide the inter- pretive expansion and renovation of the Durango Wildlife Center. ECOS was responsible for producing a finished planning document that provides objectives, storylines, and direction for the interpretive experience and indi- vidual exhibits; a floor plan and interior perspective drawings to provide direction for visitor traffic flow, spatial exhibit arrangement, interpretive media options, and content; and cost estimates for exhibits. ECOS later fab- ricated several of the exhibit components identified in the exhibits plan. Project: Colorado River State Park Interpretive Plan and Wayside Exhibits Location: Grand junction, Colorado Description: This park is unique in Colorado's state park system in that it combines sev- eral distinct areas along the Colorado River into a single management unit. Our job was to evaluate the individual parks' natural and cultural resources and make recommendations for messages and media. We designed a style and look for more than 20 wayside signs to be installed at various areas, and storyboarded several slideshows. ECOS was responsible for identifica- tion of themes, goals, and educational objectives; concept development; storylines; recommendations for exhibit locations; sign designs; and overall interpretive guidelines for the park. After completing the project, ECOS was awarded two successive contracts to illustrate, copywrite, and produce 24 of the priority wayside signs and frames for the park. Project: Koala Exhibit Interpretive Signs Location: Cheyenne Mountain Zoo, Colorado Springs, Colorado Description: Working with a limited budget and time frame, ECOS produced seven full - color signs for a temporary exhibit at the Cheyenne Mountain Zoo. Incorporating original artwork and color photographs, four signs focused on the unique characteristics of koalas, while others highlighted the wallaroo, eclectus parrot, and emu. One koala sign included eucalyptus leaves and a smell box to enhance visitor interaction. The signs were a success and were purchased by the Pittsburgh Zoo to feature their temporary koala display. In addition the projects detailed above, ECOS has been involved in hundreds of other inter- pretive projects since 1991, taking responsibility for concept development, planning, research, design, illustration, copywriting, layout and typesetting, fabrication oversight, and installation. We have produced finished pieces in a variety of mediums, including porcelain enamel, metal micro -imaging, embedded fiberglass, a variety of digital outputs, printed pieces, slide shows, videos, computer interactives, and more. Pregualification Information for No. P-958: Interpretive Planning, Design, and Fabrication A testament to ECOS' work is the high level of repeat customers that we have. Following is a partial list of additional projects completed by ECOS, listed by client. Cheyenne Mountain Zoo Carousel Interpretive Signs Elephant Graphics Koala Brochure and Interpretive Signs Lion's Lair Exhibit Mexican Wolf Graphics Monkey House Interpretive Signs Spectacled Bear Interpretive Signs Teacher's Guide to the Cheyenne Mountain Zoo City of Boulder Arboretum Brochure/Interpretive Signs Boulder Creek Interpretive Signs Coot Lake Interpretive Trail Signs Eaton Park Interpretive Signs Elmer Park Interpretive Signs Prairie Dog Interpretive Signs Water Resource Guide City of Fort Collins Cathy Fromme Prairie Interpretive Signs Cottonwood Hollow Interpretive Signs Coyote Ridge Interpretive Signs Prospect Pond Interpretive Signs Riberbend Ponds Interpretive Signs Colorado Division of Wildlife/State Parks Barr Lake Interpretive Signs Chatfield State Park Interpretive Signs Cherry Creek State Park (Five Separate Interpretive Sign Projects) Durango Elk Interpretive Signs Eldorado Canyon Interpretive Signs Garfield State Wildlife Area Interpretive Signs Golden Gate Canyon State Park Interpretive Master Plan Hayden State Wildlife Area Interpretive Signs Lathrop State Park Interpretive Signs Monte Vista Crane Interpretive Signs Prepared by ECOS Communications for the City of Fort Collins Rifle Falls Interpretive Signs Roxborough State Park Interpretive Signs Russell Lakes State Wildlife Area Interpretive Signs Walker State Wildlife Area Interpretive Signs Denver Zoo Bear Mountain Interpretive Signs Bighorn and Dall Sheep Interpretive Signs Bird World Graphics Central and South Ranges Interpretive Signs Crane Interpretive Signs DIA Exhibit Interpretive Signs Electric Fish Exhibit Interpretive Signs Frog Exhibit Interpretive Signs Gates Education Building Komodo Exhibit Interpretive Signs Madagascar Interpretive Signs Northern Shores Interpretive Signs Penguin Interpretive Signs Red River Hog Interpretive Signs Snowy Owl Interpretive Sign South Ranges Interpretive Signs U.S. Environmental Protection Agency Clear Creek Watershed Brochure Environmental Information Service Center Exhibit Hardrock Mining Brochure 'Ibbal Lands Poster Wetlands Brochure Wetlands Poster Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication Item V: overview of Project Approach and Management ECOS' approach to each project is flexible and customized to cater to different team play- ers, objectives, site opportunities and constraints, budgets, and so forth. To design success- _ ful exhibits that meet the goals and objectives of the City of Fort Collins, ECOS recommends frequent back -and -forth communication. With each project, objectives, expec- tations, and priorities differ. To address such issues, we strive to ask tough questions up front, facilitate between team members with different viewpoints, raise options at every level, and respect the ultimate wishes of our clients. ECOS is satisfied only when the pro- ject's goals and objectives are met, the look and feel of the exhibits fit the subject matter and audience concerned, and the information is presented in dynamic, accurate, and engaging ways. In addition, members of the ECOS team pride themselves on consistently completing projects on time and budget. While the general approach for each interpretive project would be similar, the unique aspects of Bobcat Ridge may dictate a slightly different approach. The following outlines a potential flow for the project. Flow of the actual project would be determined once a time frame is identified and the scope of the project is made more clear. An ECOS project man- ager would be assigned to the project to track details, assign tasks, and communicate with — the client. All project tasks would be charted and tracked internally. We use project man- agement software to outline tasks, timelines, project milestones, and critical paths. In addi- tion, ECOS holds weekly staff meetings to keep everyone up-to-date on the status of projects and assign duties as needed. The timeline for this project feels realistic assuming the job is awarded in 2004. ECOS' his- tory with the City of Fort Collins demonstrates our commitment and ability to meet project timelines. The following is an outline of our typical approach to an interpretive sign project. Phase one: Preliminary Planning and Conceptual Design _ • meet with client to clearly define scope of work, determine project goals, objectives for interpretation, site specifics, target audience, design requirements, critical storylines and theme • take photos and field measurements • collect reference materials specific to site, conduct additional research • internally brainstorm concepts, potential media prescriptions, and design ideas • identify an interpretive theme, objectives for interpretation, and potential storylines • develop preliminary exhibit designs, taking into. account spatial relationships between vari- ous exhibit components and visitor traffic flow • prepare preliminary budget estimates for exhibit components • meet internally to gather feedback • refine concepts, storylines and preliminary exhibit designs • circulate packet to client review team (interpretative theme, objectives, and storylines) _ Prepared by ECOS Communications for the City of Fort Collins Phase Two: Design Development • incorporate client feedback • perform additional research as needed • conduct photo search to determine availability of images • develop individual panel designs (involves determining the best means to tell the stories and developing a graphic design style for the exhibits) • hire illustrators to produce comp illustrations • write and edit text • create individual panel layouts with fpo (for placement only) images and draft text • determine panel fabrication method, run tests if necessary • work with exhibit fabricator to choose materials, develop any necessary prototypes • determine if there will be tactile, sound or other interactive elements • finalize budget • circulate client review packet (individual panel layouts with draft text, illustration comps and photographs) Phase Three: Production of Camera -Ready Artwork • incoporate client feedback • finalize all design decisions • develop construction drawings of all necessary exhibit components • produce final artwork • procure final photos • scan and place all final photos and illustrations • edit text • review all panels internally at a small scale and then full size • client meeting at ECOS to review all final design choices, panel layouts at full size, and individual exhibit components • final changes to graphic panels • client sign -off on final text and art Phase Four: Fabrication and Installation • send all text to a professional proofreader • finalize file preparation for production • fabricate all graphic panels, frames and stanchions • acquire all final exhibit components (audio repeaters, interactive mechanics, buttons, etc.) • fabricate all tactile elements and other interactives • coordinate all elements with exhibit fabricator • install final exhibits • provide park manager with a verbal and written description of maintenance needs 0 Prepared by ECOS Communications for the City of Fort Collins Table of Contents Item I: General Introduction...................................................................................... I ItemII: Experience....................................................................................................3 ItemIII: Personnel....................................................................................................6 Item IV. Description of Past Projects (Partial List)......................................................9 Item V. Overview of Project Approach and Management.........................................16 Item VI: Use of Innovative Materials/Techniques......................................................18 Item VII: Experience Incorporating ADA and Universal Use Considerations ..............20 ItemVIII: Cost........................................................................................................22 ItemIX: References................................................................................................23 Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication Item VI: Use of Innovative Materials/Techniques ECOS continually strives to offer clients new ways of doing things in order to provide the most effective end product. Since the first day of business, ECOS has proven itself an inno- vator in interpretive materials and techniques, always pushing to the limit to provide the best possible solution for each project. ECOS brings to every project an extensive knowl- edge of interpretive media —silicon bronze, ceramic, porcelain, sandblasted materials, embedded fiberglass, highpressure laminate, digitized illustration and outputs, wildlife mounts, dioramas, audio scripts and wildlife calls, three-dimensional tactile elements, mod- els, maps, mechanical and computer interactives, and videos, to name a few. Following are three examples of our innovation at work. Example 1 • The Advent of Digital Technology in Interpretive Signs When ECOS first opened its doors for business, porcelain enamel and fiberglass embedded panels were the norm for interpretation. Due to budget limitations, interpreters were often forced to used a minimal number of colors and simplified designs to reduce fabrication _ costs. ECOS was not pleased with the high cost of porcelain or the dulled look of fiberglass embedded panels. At this time, however, interpretive companies were not yet using digital technology. _ ECOS was one of the first interpretive companies nationally to research and use digital out- puts for interpretive signs. To make this possible, we experimented and ran tests with more than 20 service bureaus and labs across the country, exploring issues such as resolu- tion, color gamut, scanning options, warranty, and so forth. ECOS began offering digital — signs to its clients in 1992, providing a fresh, colorful look for interpretation. Since then, digital signs have swept the industry, offering full -color and design flexibility for a fraction of the cost of porcelain or fiberglass embedded panels. There are many types of digital fabrication and ECOS is familiar with the pros and cons of each. We are realistic with sign lifespan and have experienced failure on several output methods. We work closely with our clients to ensure that if their sign failes in the field we _ can recreate the panels. We even recommend that a small portion of the original budget be set aside to cover future fabrication costs if harsh climatic conditions (such as exist in the City of Fort Collins) reduce the lifespan of a sign. Example 2• Increasing Interactivity and Accessibility Using Tactiles It is well -recognized that increasing interactivity in turn increases attracting and holding power of an exhibit, as well as increasing visitor learning and accessibility for a variety of ages and abilities. Including tactile objects on exhibits is one of the easiest ways to provide some level of interactivity. ECOS recognized a need to find a suitable method for fabricat- ing tactiles. As a result, we developed proprietary resins and techniques for designing and fabricating tactile objects that can be used in both indoor and outdoor applications. ECOS produces durable, three-dimensional tactile objects in-house that require minimal mainte- Prepared by ECOS Communications for the City of Fort Collins nance. We have designed and produced literally hundreds of tactiles, including wildlife tracks, a life-size bronze trout, lion and grizzly bear paws, scat, skulls, animal sculptures, etc. As a result, we are able to offer our clients a virtually limitless choice of tactile objects to include on interpretive displays. Example 3: Selecting the Appropriate Medium In 1995, ECOS was contracted by the Maine Department of Inland Fisheries and Wildlife to create 15 interpretive signs for 15 watchable wildlife sites along the coast. With a limited budget, the client wanted to produce 15 unique signs, each incorporating similar watchable wildlife messages as well as some information unique to the site. For 15 unique signs, the budget would have afforded a one -color sign with fairly simple illustrations. Given the overlap of information between the sites, however, ECOS suggested a different approach. In order to enhance the attracting power of the sign by incorporating additional colors and more appealing illustrations, ECOS suggested creating a full -color portion that would use 3/4 of the space, and would be duplicated on each sign. This portion would provide watchable wildlife and habitat information that could apply to all 15 sites. The remaining 1/4 of each sign would utilize two colors and be unique to each site. By recommending the fiberglass embeddment method, ECOS was able to produce 15 copies of the 3/4-portion of the sign, which allowed substantial savings due to the economy of scale available with silkscreening. The unique 1/4-portion of each sign used fewer colors since each one had to be produced individually. The end result was the the client received 15 signs that were mostly full -color but still contained information unique to each site. The signs' attracting and holding power was greatly enhanced, thereby increasing the signs' effectiveness. Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication Item VII: Experience Incorporating ADA and Universal Use Considerations ECOS always aims to produce exhibits that provide for a wide range of visitor ages and _ abilities, including those with physical challenges. We recognize that visitors are difficult to categorize so we design exhibits that enable visitors to use many different senses and learning styles. In general, exhibits designed and created by ECOS will be colorful and inviting, drawing in readers with dynamic illustrations, full -color photographs, and actual artifacts. Hands-on experiences will allow visitors to learn through exploration. Prominent textual headers will immediately communicate exhibit content, while smaller text blocks will offer more specialized information for people who are more interested. Text will be pre- _ sented in an active voice with an easy -to -read style. ECOS' overall goal in developing interpretive exhibits for the Bobcat Ridge Natural Area will be to maximize visitor retention of critical messages —without making visitors aware that they are "leaming" at all! In — addition, where practical we design all exhibit components to be accessible to people in wheelchairs. Following are three examples of how we incorporated ADA and universal _ design considerations. Exam"le 1 • Windy GaI2Watchable Wildlife Site Interpretive Signs Location: Granby, Colorado One of the goals of the Windy Gap Watchable Wildlife signs was to achieve a high level of accessibility, incorporating multi -sense experiences that would be usable by all visitor types. In order to provide interpretive experiences for as wide a range of visitors as possi- ble, ECOS incorporated numerous accessible elements, including: 1) an audio program with narrative and sound effects describing the site, 2) separate tactile tracks of five birds, _ 3) an audio program of five bird calls, 4) an ADA-approved spotting scope, 5) a three-dimensional, tactile bronze sign with a map of the site to give visually - impaired visitors a sense of their surroundings. In addition, the Colorado Division of Wildlife constructed an accessible trail to the interpre- tive signs. Example 2• Visitor Center SlMers—An Ongoing Challenge. Locations: Colorado State Forest State Park, Crawford State Park, Silver Creek Preserve, Carpenter Ranch, and various other sites When approaching the design of a visitor center, ECOS keeps ADA and universal accessi- bility as a top priority. All exhibits are designed to be wheelchair -accessible and incorporate a variety of interactive and multi -sense experiences to appeal to a wide range of visitors. For example, ECOS has designed and prototyped slopers so they are low enough to be vis- ible by those in wheelchairs, and all sloper comers and nooks are designed to allow a wheelchair to approach and turn around. The slopers are an ideal height for children to interact with them and are angled appropriately for adult viewing. In addition, they utilize Prepared by ECOS Communications for the City of Fort Collins available space well since they allow sloper and wall graphics in the same areas. Sloper surfaces are ideal places to house interactive elements. Interactives often include tactile ele- ments, smell panels, flip panels, audio programs, and other elements that provide enjoy- able experiences for adults, children, and impaired visitors alike. - Example 3: Smell Exhibits Locations: Crawford State Park, Colorado State Forest State Park, Denver Zoo, Cheyenne Mountain Zoo, Silver Creek Preserve, Carpenter Ranch, and various other sites In order to provide olfactory experiences for visually -impaired and other visitors, ECOS has designed, prototyped, and fabricated numerous different smell exhibits. These interactives are always designed to be durable so they will require minimal maintenance. Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication Item VIII. Cost ECOS is well accustomed to working within fixed budgets. Our ultimage goal is to work closely with City staff to spend the desired $50,000-100,00 in the most efficient manner that accomplishes the project goals. It is an iterative process that evolves in the beginning of a project. Not surprisingly, there are many ways to spend the exact same budget. Factors that affect the cost of an exhibit, for instance, are amount of research required, level of design and computer work necessary, use of photographs and whether or not they must be purchased from a stock agency, fabrication method, inclusion of tactile sculptural elements or audio components, sophistication of illustration and whether it is full -color or half -tone or line art, and so forth. Also, some cost savings can be realized if the City can fabricate the stanchions and provide installation services under the supervision of ECOS. So, with each project, ECOS provides pros and cons of various options and works together with City staff to customize a solution that will best serve their needs. To further maximize the budget and assure that the most dollars are spent on the deliver- able product, ECOS will be able to draw on our past and current work that will be relevant to Bobcat Ridge. Since ECOS has completed several interpretive exhibits for the City of Fort Collins, there is more guarantee that consistent messages are delivered to the public. We are also familiar with many of the City's open spaces and have already compiled extensive research on some of the topics that may be relevant to Bobcat Ridge. This will translate into direct cost savings for the park. Once we have completed the initial start up meetings with the City of Fort Collins staff, we — will better understand the nuances and priorities of the site. Then we'll go back to our offices and create a preliminary budget worksheet. It will include what we think it will require to complete the desired scope of work. Once we've completed the initial budget, we'll consult with the park staff and let them know our recommendations. At that time, dollars can still be shifted if the City would like to pursue different options. After we've worked back and forth and the City is satisfied with the product afforded by the budget, ECOS will commit to providing the agreed -upon scope of work. _ 0 Prepared by EGOS Communications for the City of Fort Collins Item IX, References Craig Piper Denver Zoological Foundation City Park Denver, CO 80205 303-376-4883 Frogard Ryan Cheyenne Mountain Zoo 4250 Cheyenne Mountain Zoo Road Colorado Springs, CO 80906 719-633-9925 x116 Carol Leasure (Retired Park Manager for Golden Gate Canyon State Park) P.O. Box 1610 West Yellowstone, MT 59758 406-640-1769 ECOS Portfolio Samples - Barr Lake State Park !,tj91ilk' Wort II 'aaiatr3�i�� _ rivw I isle of rear I'v, Its al oys a good Time to watch w �dlile here You hal prime v e« of birds cn WbAw.a.10 ia t :he open water c h :he .rud(lae n fa I and on Ne %ce n wiecer. Md a• d k rma ytxt I seethan AJs[ bTts From tllo shelter see hear or smell ss, s. sl a. moos. eer. dragonlfine f og,.s ales and mrd•s. Take a j� 3P rook aro nc at who's ho e . ay, vl y .e -sew` ' 'R St tte )t(, ,T ,�} • � 4k an8 Pcl ,, ire •e/ r � � � nIrks, Its N .Y ,nd l s� v� wry a�n a ,.. ..• Brlade a<om<-pp, r..,.. e" ,.re vim << �..�"" mp ee a. d�.a. I�.zms<: F-A� �e<«„ . a L-1 xaJ�. rgp° n��n<l<. ^1 e< 'loco ro, . •.o m .roar r<a wl t, i,: a_ _`,... �- ., �►. ) z Coliu►sa� �>od5 Tf ���� of e Same of she g ar : - d c. as mwe g r you T than I 00 years old 'heY re beer gro me s ,ce 188.when Barr Like . unetzed_ The raservo moor she, ch,sny co^tan.<ood o.cs allowng to ,es w fll Now Nis On, ieg mttenwoed T v�• g tore,: pntodes wluab a habut ear wlafde to sake shelu . rr u,, d find food 11s,re,11 I We I I _ M a ' ; 'e a r d, L , re 3 N F ��ti �e na°uit'nre Qu+B 111a��eluo e Interepretive Graphics , L Ullagtse(4 an�wer� _ x/ Ka,+N>rxna llfsn $ P+r %W— fW Atop Inm.®r Wya ul ss., In6n rA soa or 11 orw�e o e vl nof4 hm'h k m r vro< w o- h t l f (C eo mleJe Flipping Interactive Graphics Close Toui eyes and Inteo to the roands around yca. C, ya name three sounds ynu head Hen III tells a sro'f_ Me might be hAenil Ip you' ECOS Portfolio Samples - Cottonwood Hollow Interepretive Graphics Sign with Bronze Tactile Frame and Sculpture ECOS Portfolio Samples - Coyote Ridge You might not immediately notice a lot of wildlife on the open prairie. But you can if you know how to look for it! Sharpen your senses and learn to detect what might not "' be obvious. Walk this trail to learn more. It's filled with fun hints to help you be a better nature detective. i 1 A�, L Every sign on this trail has ~� •� Ufa an eastern fence lizard on it. Try to find them all! interpretive Graphics IV To see prairie creatures, you have to be alert. Stay on the lookout and use all your senses. What du you see, hear, smell? You'll probably notice lots _ of insects.Why? Prairie plants provide plenty of - meals for them, In turn, birds, lizards and other J' f wildlife feast on the insects. t I Find these insects in s 1' kj sao D� the ma illustration; y Izaras and many other and guess what they - prairie animals chow do✓rn are. Answers are on just about any insects on the right side r S. 'hey tinn-grasshopper,. �. of this sign. ,,,, heetles dies and more Interpretive Graphics !: J Some birds lay their eggs right on the ground— ? I even on the trail. So Via- �( please Ivalk carefully. RV i�j Y/t�� f �11 /'_l��l T� �/yr/! Ra t1lesnak s are common di, ♦ rs f � ff ✓i is �: !.r • % ', +��t '.- `re! Stay alert ano •d'E, to the trail to reduce i Ire' r 1t1 y l` r•4 r your chances or surprising oneay r ,i 4 f•' A box turtle s shell pattern camoi II on the orairie. La� Rocky Shrublands— Look for Getting By When It's Hot and Dry these sltt'ubs Shn:hs Jnminete the dry IanJ,aarr herein the Rmlhll=. It'+a Glatt i the tF6iil. lough place , where sun t.,kcs the gruvnd, rain rule „fr the rocky ` earth, and the elil has re nutrier lei mam' 4MM11.1 Onudeh f IL m unlain and plains, ur ust n.,_. animals lhet live lust in this rMky environment. ar stay urn In t l in ,n Ihr luok,,ul. `iou n,, know wlud y,u rulghtscc. ,t fjrj � F s x I lir (1.;,.m—; ,fit° �► " E t'w`?��I3 t! J E s`'•�l'' _� *� ... a., i �, Rte �.��`c c' ME A <vr ll ails � 1 ' r 40 . _ o ... k'11Ardf - Don't Tauchl f Yoien lee pohdt Too Tev¢, for Trees by ekn(the Mr. INa f1.1 k,.l Ij Lk rm". ail I r' bit" - gii,. I."ltol L i, kirg 1, 1 I. par in geentl, of 1sill .k L-. 11 .ihey ten+ r n.•< o,< ,: lur. - haeuil red in \ the hE ECOS Portfolio Samples - Eldorado Canyon State Park -rrwAd Ughtiq �i.�r r��iYeA.mi.�u.:ne•� +wae.m..,.. rsY. w..• - z t Various Custom Shaped Interpretive Graphics Prepared by ECOS Communications for the City of Fort Collins Item I: General Introduction A. Cover letter October 6, 2004 Sue Kenney Natural Areas Education Coordinator City of Fort Collins Box 580 Fort Collins, CO 80522 Dear Sue: Thank you for the opportunity to submit qualifications for interpretive planning, design, and fabrication for the City of Fort Collins Bobcat Ridge Natural Area. ECOS is extremely interested in your interpretive project at Bobcat Ridge Natural Area. We have worked on interpretive sign projects describing Colorado's natural and cultural resources for the last 14 years. We have enjoyed working with the City in the past and look forward to collaborating on additional projects in the future. Enclosed please find our submittal of qualifications as outlined in Proposal No. 958. If you have any questions, please feel free to call. Thanks in advance for your consideration. Sincerely, Jillenhart President, ECOS Communications 202817[h S&Wt . &u&&Z Cobuk 80302 •Phone (303) 444-ECW (3267) • Far (303) 444-3730 ECOS Portfolio Samples - Predator Ridge Exhibit, The Denver Zoo Main Exhibit Sign Interpretive Graphic with Tactiles Interpretive Graphic Species ID Sign ECOS Portfolio Samples - Cranes and Komodo Projects, The Denver Zoo Cranes Interpretive Graphic with Audio Cranes Interpretive Graphic with Large Cutout Cranes Komodo Main Exhibit Sign Komodo Interpretive Station Komodo Interpretive Graphic EGOS Portfolio Samples - Golden Gate State Park Interpretive Graphic with Tactiles Interpretive Graphics d P-958 INTERPRETIVE FEATURES AT BOBCAT RIDGE NATURAL AREA Paul Singer ARM DHM Smith Inside Out ECOS Spectrum Nobel R Design Project Manager $50 $90 $65 $103 $70 $70 $65 $85 $65 Lead Graphic Designer $45 $75 $65 $54 $50 $60 $45 $85 $65 Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication B. Legal business name address, and contact information ECOS Communications, Inc. 2028 17th Street Boulder, CO 80302 ph: (303) 444-3267 fax: (303) 444-3730 e-mail: jill@ecos.us Principal contact: Jill Isenhart, President C Number of years in business Incorporated in Colorado: 1991 D. Brief overview of staff Full-time staff: one project manager two exhibit designers/project managers one writer/project manager one graphic designer/computer production person one researcher/office assistant A small, women -owned firm, ECOS Communications ("ECOS") is located in Boulder, Colorado. With six full-time staff, we are a team of professionals trained in environmental science, natural history, and the arts of interpretation and public communication. ECOS is committed to raising awareness of natural and cultural resource issues through public edu- cation. A fun and engaging blend of art and science, our products include master plans, — wayside signs, interior exhibits, multi -media programs, and printed materials. As a full - service communications firm, our services range from concept development and planning _ through exhibit installation, and every step in between. ECOS products are especially suited for leisure- and recreation -oriented settings such as parks, state wildlife areas, fed- eral lands, zoos, nature centers, and so forth. _ Prepared by ECOS Communications for the City of Fort Collins Item II: Experience Since being incorporated in the State of Colorado in 1991 (and before), ECOS has been providing planning, design, and fabrication' services in the field of interpretation for a variety of clients for more than 14 years. ECOS staffers, as well as the subcontractors with whom we work on a regular basis, bring a combined total of more than 100 years of experience in related areas of expertise. Note: with the exception of some tactiles, ECOS does not offer in-housefabrication services We do, however, overseefabrlcation, providing pr ject management services and performing a series of qual- ity -control checksfor every project. Depending on the type ofjob, budget, location, and longevity requirements, we choosefrom a variety offabricators with whom we work on a regular basis. ECOS' expertise with wildlife, natural and cultural history, and Colorado conservation issues, along with our talent for communicating such topics to the public in meaningful ways set us apart from other interpretive companies. ECOS has consciously decided to focus the majority of its work within Colorado. We are genuinely interested in helping the City of Fort Collins educate visitors about the area's abundant natural and cultural resources. ECOS brings to every project an extensive knowledge of interpretive fabrication media — embedded fiberglass, ceramic, porcelain enamel, HPL technology, three-dimensional tactile and audio elements, and metal micro -imaging to name a few. All of these different media have their own particular pros and cons with respect to durability, color steadfast, photographic reproduction, line resolution, frame needs, cost and so forth. Once we have visited the Bobcat Ridge Natural Area, ECOS could make recommendations as to which medium is most suited for your particular site. Working with state-of-the-art media and techniques, ECOS has designed and created hundreds of high -quality exhibits, earning a reputation as a national leader in the field of interpretation. No matter the project, we bring a fresh and creative approach to the challenge of producing pieces that communicate desired messages in a balanced and accu- rate manner. ECOS has received numerous national awards in the areas of copywriting, design, and educational impacts of exhibits. Following are some of the awards. Note: We have not submitted any projects for awards since 2001 due to focusing the majority of our efforts on one large three year interpretive project. Award: 2001 First Place, Wayside Exhibit Category Presented by: National Association for Interpretation For: Cottonwood Hollow Interpretive Signs Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication Award: 1998 First Place, Wayside Exhibit Category Presented by: National Association for Interpretation For: Golden Gate Canyon State Park Interpretive Signs Award: 1998 Honorable Mention, Starburst Awards Presented by: Colorado Lottery For: Colorado State Forest State Park —Moose Visitor Center Award: 1997 First Place, Wayside Exhibit Category Presented by: National Association for Interpretation For: Denver Zoo Northern Shores Interpretive Signs Award: 1997 Second Place, Interior Exhibit Category Presented by: National Association for Interpretation For: Denver Zoo Primate Panorama Exhibit Award: 1997 Third Place, Wayside Exhibit Category Presented by: National Association for Interpretation For: DOW Windy Gap Interpretive Signs Award: 1995 First Place, Poster Category Presented by. National Association for Interpretation ` For: EPA Tribal Lands Poster Award: 1995 Second Place, Wayside Exhibit Category Presented by: National Association for Interpretation For: Denver Zoo Birds of Prey Interpretive Signs Award. 1995 Second Place, Book Category - Presented by.. National Association for Interpretation For: Klondike and Snow Kids' Activity Book In addition to those listed above, ECOS has received awards for outstanding interpretive program, environmental exhibit design, and copywriting. Award: 1994 Outstanding Interpretive Program Presented by: National Association for Interpretation Rocky Mountain Region For: Denver Zoo Tropical Discovery Building Award: 1994 Copywriting Presented by: Art Director's Club of Denver For: Denver Zoo Educational Signs Prepared by ECOS Communications for the City of Fort Collins Award: 1993 Environmental Exhibit Design Presented by: Art Director's Club of Denver For: EPA Environmental Information Service Center Exhibit The merits of our reputation have been validated time and again through testimonials from satisfied customers, and numerous referrals from clients, colleagues, vendors, and the gen- eral public. Prequalification Information for No. P-958: Interpretive Planning, Design, and Fabrication Item III: Personnel A Organizational chart of staff that will work on projects B. Roles and responsibilities of staff The ECOS approach is one of teamwork. Because ECOS is a small company, all staff mem- bers fill a variety of roles on various projects. Although specific project tasks are handled by the expert in that area, all members of the ECOS team provide input through brain- storming sessions, design meetings, and text review. This collaborative process allows us _ to draw on the unique backgrounds and perspectives of each ECOS staff person, enabling us to offer clients a better end product. Following are descriptions of the experience and roles of each ECOS staff member. Jill Isenhart: Jill directs the overall success and management of the ECOS team. She acts as Project Manager for independent projects and coordinates the flow of multiple projects through the office. As founding partner and president, Jill has been involved with all ECOS projects since the com- pany's inception. Her extensive experience includes (but is not limited to) coordination of the design, production, and installation of all inter- pretive graphics for the Denver Zoo's Tropical Discovery and Primate Panorama buildings, and of numerous wayside exhibit projects for the City of Fort Collins and the Colorado Division of Wildlife, including Chevy Creek State Park/Shop Creek interpretive signs, Colorado River — State Park interpretive plan and signs, Walker State Wildlife Area inter- pretive signs, Rifle Falls State Park interpretive signs, Glenwood Canyon interpretive signs, and more. Jill's interpretive experience prior to the founding of ECOS includes work for the Government of Costa Rica, National Audubon, and the MacArthur Foundation. She holds a master's degree from the Yale School of Forestry and Environmental Studies with an emphasis on environmental communication. _ Chip Isenhart: Chip serves as creative director at ECOS. As a designer, mixed media artist, and biologist, Chip is responsible for the blend of art and science on all ECOS projects, including exhibits, signage, and publications. He has worked in the field of interpretation for 20 years, conducting pro- - Prepared by ECOS Communications for the City of Fort Collins jects for the World Wildlife Fund, Conservation International, and many state and federal agencies. Since founding ECOS, he has designed hun- dreds of interpretive signs and numerous exhibits, in places such as City of Fort Collins Natural Areas, Windy Gap, Rifle Falls State Park, the Denver Zoo, Cheyenne Mountain Zoo, Horsethief Canyon State Wildlife Area, Colorado River State Park, Nature Conservancy preserves, and more. Chip has a master's degree from the Yale School of Forestry and Environmental Studies with an emphasis on environmental com- munication and conservation biology. jenny Dyer: jenny is an exhibit designer and interpretive writer at ECOS. With 30 years of experience in the interpretive field, jenny has worked on con- tent and exhibit development with organizations such as the Florida State Park Service, Littleton Historical Museum, and the Denver Museum of Natural History. Her design and copywriting work has been recognized for excellence by the American Association of Museums, Curators Committee, and the National Organization on Disability. Prior to up -front design work, jenny often conducts front-end evaluations to ensure that exhibit content will suit the audience at hand. Since joining ECOS, she has coordinated the design and writing of several exhibit areas for the Denver Zoo, visitor center exhibits at Colorado State Forest State Park, Steamboat State Park, the Colorado Habitat Tree at Cheyenne Mountain Zoo, along with numerous other projects. Her involvement in ECOS projects includes concept development, exhibit design, copywriting, and conceptual drawings, and project manage- ment. jenny holds a bachelor's degree in Fine Arts from the University of South Florida. Seth Frankel: Seth is a senior exhibit designer and project manager, joining the ECOS team in 2002. Most recently he has designed and managed multi -year projects reviving the Denver Zoo's main entrance and creating a new centerpiece exhibition, Predator Ridge. Seth's work at ECOS includes all phases of a project's development, including master planning, design, client interface, contracting and construction management. Prior to join- ing ECOS, he worked as an exhibit designer at the Smithsonian Institution's Office of Exhibits Central and at DouglaslGallagher where his work included the creation of major museum exhibitions, cultural centers and entertainment venues. Seth's Bachelor's degree studies in industrial design were at the University of the Arts and The Evergreen State College. Mary Tassone: Mary is an accomplished graphic designer who offers creative and engaging designs for clients. She is responsible for layout and produc- tion of all preliminary comps and mock-ups, as well as development of