HomeMy WebLinkAboutRESPONSE - RFP - P937 CONCEPT DESIGNS FOR DOWNTOWN ALLEYSEDAW INC
240 EAST MOUNTAIN AVENUE
FORT COLLINS COLORADO
80524 April 30, 2004
Mr. Chip Steiner, Executive Director
TEL 970 484 6073 Downtown Development Authority
19 Old Town Square, Suite 230
FAX 970 484 8518 Fort Collins, CO 80524
www.edaw.com
Re: Concept Designs for Downtown Alleys — Proposal Number P-937
Dear Chip:
We are pleased to present this proposal for conceptual design services for
Downtown Alleys in Fort Collins. Our team is excited about the opportunity to
be involved in a project that could bring additional vitality to the core of the
city where we live and work.
As an international firm, EDAW can bring a broad resource of knowledge and
expertise to the project, while possessing talented local urban designers who
understand the critical issues and unique needs of Fort Collins as a community.
We are very interested in working with the City of Fort Collins on this project,
and offer a team that is committed to creation of appropriate solutions and
exceptional service.
Please let us know if you have any questions or need additional information
Sincerely,
Jana Dewey McKenzie, ASLA
Principal
UNITED STATES
EUROPE
AUSTRALIA
ASIA DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
The Team
EDAW Inc.
Jana McKenzie, Principal, Project Manager
Jana McKenzie is a Landscape Architect with a broad range of experience with public and private
client projects, including streetscape design, parks, trails, resource management, design guidelines,
community master planning and transportation facility design. Jana has practiced for over twenty
years in downtown Fort Collins. Jana was the project manager for the Longmont Streetscape
Beautification project in Longmont, Colorado and Principal -in -Charge of the Centerra Streetscape
Design Guidelines in Loveland.
Denise George, Urban Designer
Denise George has a wide range of experience throughout the western half of the United States as
well as internationally. With a Masters in Urban Design from Harvard University, she has
extensive experience as a project designer and project manager for both small and large-scale
development projects. Her experience encompasses urban design, resort development, community
design, community parks, trailway corridors, golf course amenities, mixed use master planned
communities and transportation related projects. Denise developed designs and sketches for the
Kierland Commons Town Center in Phoenix, Arizona, an urban environment that also
incorporated design for wayfinding and identity signage.
Craig Russell, Associate, Landscape Architect
Craig Russell is a landscape architect and an accomplished illustrator. He has extensive experience
in campus design, transportation corridor design, and urban/streetscape design. Craig was the
project landscape architect on the Washington University Student Housing project, Trinidad
Viaduct Reconstruction and Streetscape Design, and the Washington University Medical Center
Streetscape Design.
Paul Mills, Associate, Landscape Architect
Paul Mills is a landscape architect with a broad range of experience within the profession. His
work has included urban design, open space and parkland projects; residential communities;
commercial centers; and private residences. His work has encompassed projects in Australia and
projects within the United States of America. He has lent his design skills to a variety of urban
design projects and guidelines in Brisbane, Australia.
The Architects' Studio
Carr Bieker, Architect
Carr Bieker is a Principal with The Architects' Studio and has over 30 years experience in urban
planning and redevelopment projects, sustainable design standards, retail centers, retail shops,
industrial buildings, schools, parks, office buildings, housing, and historic renovation/restorations.
Examples of his work include the Northland Redevelopment Project, an 18 acre commercial /retail
project for redevelopment in Thornton, Colorado; South Beach Redevelopment Study, Miami
Beach, FL; Avert Inc, a 20,000 sf corporate office in Old Town Fort Collins; and The Center for
Advanced Technology Master Plan, CSU Research Foundation, Fort Collins. CO. Carr has worked
with EDAW for over 20 years on diverse projects, most recently the architectural, environmental
and sustainable components of the Fort Greely, Alaska Installation Development Guidelines.
Concept Designs for Downtown Alleys - 5
• Unique identity
• Comprehensive package of thematic
elements
• Mid -block crossings
• Individual landowner meetings
• Extensive public process
• CDOT coordination
PROJECT EXPERIENCE
Downtown Longmont Enhancements Project
Longmont, Colorado
Client: City of Longmont
EDAW prepared a master plan and construction documents for circulation and
aesthetic enhancements for an 8 block area in Downtown Longmont. Prelimi-
nary circulation and parking alternatives were developed in the conceptual
phase of this project to balance the needs of the pedestrian and vehicular users
on Main Street. Special emphasis was placed on slowing the vehicular traffic
to make Main Street a more pedestrian friendly environment while not dis-
couraging retail traffic or impacting the adjacent residential neighborhoods.
Main Street is a state highway, therefore, rerouting through -traffic away from
the downtown was not an acceptable option. Investigating pedestrian crossing
options for Main Street was a large part of the conceptual phase of the project.
Through a series of task force, multi -departmental, CDOT, City Council, and
individual landowner meetings, an acceptable option was selected.
Corner bulb -outs, mid -block crossings, a landscaped median with emergency
lane, and updated site improvements were all part of the enhancements. The
design theme is distinctive and lively, combining historic character signage and
site furnishings with more contemporary paving bands and planters. Pedes-
trian lighting was refurbished with new fixtures that improved lighting while
reducing glare. EDAW championed an art competition with the Art -in -Public
Places Board resulting in 12 new pieces that serve as entries to the breezeways
connecting Main Street to rear parking lots. The project has been immensely
successful and well -received by local merchants and the community at -large.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
Washington University Student Housing
St. Louis, Missouri
Client: Washington University
EDAW provided a conceptual master plan for Washington University's South
40 buildings. The plan illustrates how the proposed expansion and renovation
can be integrated with a strong pedestrian -oriented landscape to create a sense
of residential community. The landscape needed to be appealing to the stu-
dents and convey the feeling of quality and tradition, which was so prevalent
on the academic campus.
The major components of the plan are The Village Spine, a main pedestrian
way connecting the core of the South 40 with the academic campus which
establishes the image and feel of the residential village; The Commons and
Promenade, a main central open space and primary social walkway which
defines the Commons and provides for emergency and service access; Wohl
Plaza, a central village plaza which reinforces Wohl Center as the hub of stu-
dent activity; The Upper Terrace Streetscape, a reconstructed street leading
to the village spine which emphasizes pedestrian circulation and minimizes
vehicular circulation; The Middle Terrace Walkway, a residential scale circula-
tion link which gives order to the Middle Terrace and provides for passive rec-
reation; and Reorganized Shuttle and Vehicle Drop -Off at Wohl Center which
creates an attractive arrival experience.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
The first new "ground up" urban village
in Arizona
30 acres
• 450,000-square-foot mixed -use
development within master planned
community
Landscape and streetscape elements
strongly influenced by Sonoran desert
environment
PROJECT EXPERIENCE
Kierland Commons Town Center
Phoenix, Arizona
Client: Woodbine Southwest Corporation
Kierland Commons is a mixed -use town center located within the 730-acre
Kierland master planned community at the edge of Scottsdale. The upscale
development features a four star, Westin Resort hotel, commercial office space,
retail shops and restaurants along a three -block Main Street. At its center is
a town square featuring a unique interactive fountain whose design is based
on the concept of water caught after a rainstorm in the recesses of desert rock
formations.
The unique forms and textures of the native Sonoran desert vegetation inspired
Main Street and town square promote pedestrian atmosphere EDAW's landscape and environmental graphic design solutions. Pavement pat-
terns in walkways and streets were inspired by the folds and spine patterns
of saguaro and barrel cactus and other desert vegetation. Window canopies
change from store to store, but all reflect a playful interplay between the sharp
light and shade patterns found in the desert.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
Kalamazoo Downtown Projects
Kalamazoo, Michigan
Client: City of Kalamazoo, Downtown Kalamazoo Inc., and Kalamazoo
Downtown Development Authority
EDAW was retained by the City of Kalamazoo to assist in the implementation
of the Downtown Plan. This project represents a serious commitment to
ensuring the vitality of the downtown well into the 21st century.
The resolution of current and future infrastructure demands (traffic flow and
parking), combined with the design and completion of streetscape and gateway
enhancements, and the reintroduction of vehicular traffic to the redesigned
southern portion of the Kalamazoo Mall, creates an appropriate and exciting
setting for the city. Also, it creates an attractive environment for cultivating
private development interest and investment in downtown Kalamazoo. Urban
design plans were developed around a "community quilt" theme incorporating
many aspects of the city's rich cultural heritage.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
• Second largest historic cast iron
district in the country
• Stimulated over $100 million in private
investment
• Honor Award, Urban Design Category,
American Society of Landscape
Architects, Potomac Chapter
• "Building America" Construction
Awards of Excellence, Associated
Builders & Contractors of
Kentuckians, Inc.
PROJECT EXPERIENCE
Louisville West Main Street Cultural Arts District
Louisville, Kentucky
Client: City of Louisville, Office of Downtown Development
Louisville's West Main Street cultural arts district is the second largest historic
cast iron district in the country, after New York City's Soho. The seven -block
collection of modern office towers, art galleries, specialty shops, and cultural
diversions was once a forlorn and abandoned section of downtown.
EDAW's urban design plan and streetscape master plan unify the street
from west to east and showcase its illustrious architecture and 19th century
ironwork. The urban design plan preserves the scale and character of the
neighborhood, allowing for new growth, and promoting foot traffic between
downtown and the river. The streetscape plan gives the cultural arts district a
unique and colorful identity, highlighting the artistry of its cast iron elements.
In addition to cast iron, other natural materials such as terra cotta and
limestone are used in the various types of site furnishings found at key
intersections and cultural facilities. Ironspot brick pavers and ironwood trees
distinguish cast iron columns from masonry ones and mingle with other literal
and interpretive design devices to merge past and present.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
� � s
High-tech urban business center
concept
eMaln USA
Louisville, Kentucky
Client: City of Louisville, Louisville Development Authority
eMain USA is a six -block business neighborhood adjacent to Louisville's West
Main Street Cultural Arts District, the new waterfront park and Louisville
Slugger Field. By renovating existing buildings for technology use, eMain
has become a unique urban center for e-commerce and services. The influx of
technology -based businesses, plans for residential development, restaurants,
entertainment venues and support businesses has created a lively environment
for investment.
The project goal was to create the premier physical location for businesses
24-hour downtown and individuals involved in the virtual marketplace. The streetscape plan
• Investment generator highlights the architecture of the district, focusing on the community's rich
heritage. High-tech site fumishings are fabricated of materials commonly used
in technology fields. Public art was also incorporated to visually affirm the
city's commitment to progress and culture.
eMain was made safe and attractive for both vehicles and pedestrians by
providing ample green links to off-street parking. Sidewalks were expanded
and enhanced to take advantage of open space and create chat room
opportunities. The area also features an inspired lighting program for evening
activities, including a web of fiber optics at each street intersection.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
Cathedral Quarter
Belfast, Northern Ireland
Client: Laganslde Corporation
EDAW led a multi -disciplinary team to prepare an integrated economic
development strategy for the Northside area of central Belfast, one of the
oldest districts in the City.
The purpose of the masterplan was to reverse the decline of Northside as a
commercial and retail area and to ensure that the area could again become a
dynamic and competitive location in the heart of Belfast.
Concept proposals were developed for the renamed 'Cathedral Quarter'
to help create a new identity for the area as a basis for promoting
private and public sector investment. The proposed strategy consisted
of a series of interrelated programmes focusing on property development
and diversification of uses, business development, access to opportunity,
cultural development, conservation and urban design, public realm and
traffic management, and promotion and marketing.
Elements of the strategy are currently being implemented by Laganside
Corporation and private developers.
EDAW LTD PLANNING, DESIGN AND ECONOMIC DEVELOPMENT WORLDWIDE
PROJECT EXPERIENCE
Barnsley Town Centre Development Framework
Barnsley, England
Client: Barnsley Metropolitan Borough Council
EDAW prepared a development framework for Barnsley town centre. In
recent years the centre has suffered from competition from other shopping
centres, declining customer spend, a poor image and continuing physical
blight.
Barnsley MBC and its partners had already commissioned a number of
studies on the town centre. EDAW's role was to build on this work and
accelerate the regeneration process. EDAW identified key projects within
the town centre, reviewed their progress, identified problems and made
clear and practical recommendations on how to take the projects forward.
The work involved bringing together a wide range of key stakeholders in
the town centre and securing their commitment to progressing the projects.
These discussions, and the development framework, are generating a new
confidence in the future of the town centre.
The Final Report made recommendations on accelerating the physical
regeneration of the town centre and creating 'visitor magnets' to diversify its
role and improve its image.
Barnsley MBC began implementing EDAW's recommendations in 1998.
EDAW LTD PLANNING, DESIGN AND ECONOMIC DEVELOPMENT WORLDWIDE
PROJECT EXPERIENCE
11111i On
Coleraine Town Centre
Northern Ireland
Client: The Coleraine Town Centre Partnership
EDAW prepared a Development Prospectus for Coleraine Town Centre on
behalf of the Town Centre Partnership. The Prospectus builds on recent
investment interest and draws on new themes of government policy. The
aim is to ensure that the town centre competes effectively in the new
Millennium.
The Prospectus focuses of five connected strategic programmes: land
use and property investment; townscape and urban design; movement
and access; marketing and promotion and enterprise development. The
Prospectus will generate private sector confidence in Coleraine through the
actions and investment of the public sector.
The Prospectus has been well received, a summary document has been
published and has captured the imagination of public and private sector
partners.
EDAW LTD PLANNING, DESIGN AND ECONOMIC DEVELOPMENT WORLDWIDE
Understanding of Key Issues
Successful project design will require an understanding of the variety of uses and issues that
make alleys complex yet vibrant places.
Operational issues — Alleys are used for trash collection and other services. A friendly
pedestrian environment will minimize distractions from the sights and smells of trash
containers and will provide an overall perception of cleanliness. Trash collection
alternatives, recycling options, and vehicular access and parking will be investigated
through research and discussions with local service providers.
Pedestrian safety issues — Alleys are often perceived as being unsafe environments, both
at day and night. Vagrants can be a problem in Fort Collins as well and alley design
should not encourage their presence. Potential design solutions will create a safe
environment and communicate a sense of personal safety to the pedestrian. For
example, upgrading the residential entry experience in the alley running from LaPorte
to Mountain may create a safer environment. We will research lighting strategies,
appropriate ways to eliminate hiding and sleeping places, creating clear lines of sight,
and minimizing pedestrian/auto conflict. Formal security solutions, such as camera
surveillance systems, will be investigated as well.
Creating an attraction — Creating aesthetic and safe alleys may not be enough to attract
people to them. It may be necessary to provide a commercial or retail draw, which may
involve creating shop entrances along the alley, providing additional retail attractions,
and incorporating outdoor seating adjacent to restaurants, bars and cafes. The
restaurants and bars along Trimble Court could open to the alley and become part of the
experience. Many European alleys and narrow streets are successful environments
because they offer attractions.
Creating an aesthetically rich and pleasing pedestrian environment — The aesthetic
richness and dynamic qualities inherent in Fort Collins' alleys can be built upon in a
variety of ways. We will research ways to incorporate planting and site furnishings into
the alleys. Architectural features, such as porticoes and embellished doorways, will be
considered. In addition, we will investigate other design elements that provide desirable
spatial qualities. These may include human scale design features that people can relate
to, artwork that adds variety and character, and gateways that announce and delineate
the alleys.
Retail and wayfinding signage — Alleys can potentially be confusing environments due
to their visual complexity. It will be necessary to design signage that enhances the
overall pedestrian environment aesthetically, while clearly locating retail establishments
and assisting pedestrians with direction and wayfinding.
® Concept Designs for Downtown Alleys - 2
• Unique identity
• Comprehensive package of thematic
elements
• Mid -block crossings
• Individual landowner meetings
• Extensive public process
• CDOT coordination
PROJECT EXPERIENCE
Downtown Longmont Enhancements Project
Longmont, Colorado
Client: City of Longmont
EDAW prepared a master plan and construction documents for circulation and
aesthetic enhancements for an 8 block area in Downtown Longmont. Prelimi-
nary circulation and parking alternatives were developed in the conceptual
phase of this project to balance the needs of the pedestrian and vehicular users
on Main Street. Special emphasis was placed on slowing the vehicular traffic
to make Main Street a more pedestrian friendly environment while not dis-
couraging retail traffic or impacting the adjacent residential neighborhoods.
Main Street is a state highway, therefore, rerouting through -traffic away from
the downtown was not an acceptable option. Investigating pedestrian crossing
options for Main Street was a large part of the conceptual phase of the project.
Through a series of task force, multi -departmental, CDOT, City Council, and
individual landowner meetings, an acceptable option was selected.
Corner bulb -outs, mid -block crossings, a landscaped median with emergency
lane, and updated site improvements were all part of the enhancements. The
design theme is distinctive and lively, combining historic character signage and
site furnishings with more contemporary paving bands and planters. Pedes-
trian lighting was refurbished with new fixtures that improved lighting while
reducing glare. EDAW championed an art competition with the Art -in -Public
Places Board resulting in 12 new pieces that serve as entries to the breezeways
connecting Main Street to rear parking lots. The project has been immensely
successful and well -received by local merchants and the community at -large.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
Washington Univ*rsity 8tudont Housing
St. Louis, Missouri
Client: Washington University
EDAW provided a conceptual master plan for Washington University's South
40 buildings. The plan illustrates how the proposed expansion and renovation
can be integrated with a strong pedestrian -oriented landscape to create a sense
of residential community. The landscape needed to be appealing to the stu-
dents and convey the feeling of quality and tradition, which was so prevalent
on the academic campus.
The major components of the plan are The Village Spine, a main pedestrian
way connecting the core of the South 40 with the academic campus which
establishes the image and feel of the residential village; The Commons and
Promenade, a main central open space and primary social walkway which
defines the Commons and provides for emergency and service access; Wohl
Plaza, a central village plaza which reinforces Wohl Center as the hub of stu-
dent activity; The Upper Terrace Streetscape, a reconstructed street leading
to the village spine which emphasizes pedestrian circulation and minimizes
vehicular circulation; The Middle Terrace Walkway, a residential scale circula-
tion link which gives order to the Middle Terrace and provides for passive rec-
reation; and Reorganized Shuttle and Vehicle Drop -Off at Wohl Center which
creates an attractive arrival experience.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
The first new "ground up" urban village
in Arizona
30 acres
• 450,000-square-foot mixed -use
development within master planned
community
Landscape and streetscape elements
strongly influenced by Sonoran desert
environment
PROJECT EXPERIENCE
Kierland Commons Town Center
Phoenix, Arizona
Client: Woodbine Southwest Corporation
Kierland Commons is a mixed -use town center located within the 730-acre
Kierland master planned community at the edge of Scottsdale. The upscale
development features a four star, Westin Resort hotel, commercial office space,
retail shops and restaurants along a three -block Main Street. At its center is
a town square featuring a unique interactive fountain whose design is based
on the concept of water caught after a rainstorm in the recesses of desert rock
formations.
The unique forms and textures of the native Sonoran desert vegetation inspired
Main Street and town square promote pedestrian atmosphere EDAW's landscape and environmental graphic design solutions. Pavement pat-
terns in walkways and streets were inspired by the folds and spine patterns
of saguaro and barrel cactus and other desert vegetation. Window canopies
change from store to store, but all reflect a playful interplay between the sharp
light and shade patterns found in the desert.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
Kalamazoo Downtown Projects
Kalamazoo, Michigan
Client: City of Kalamazoo, Downtown Kalamazoo Inc., and Kalamazoo
Downtown Development Authority
EDAW was retained by the City of Kalamazoo to assist in the implementation
of the Downtown Plan. This project represents a serious commitment to
ensuring the vitality of the downtown well into the 21st century.
The resolution of current and future infrastructure demands (traffic flow and
parking), combined with the design and completion of streetscape and gateway
enhancements, and the reintroduction of vehicular traffic to the redesigned
southern portion of the Kalamazoo Mall, creates an appropriate and exciting
setting for the city. Also, it creates an attractive environment for cultivating
private development interest and investment in downtown Kalamazoo. Urban
design plans were developed around a "community quilt" theme incorporating
many aspects of the city's rich cultural heritage.
EDAIN INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
• Second largest historic cast iron
district in the country
• Stimulated over $100 million in private
investment
• Honor Award, Urban Design Category,
American Society of Landscape
Architects, Potomac Chapter
• 'Building America" Construction
Awards of Excellence, Associated
Builders & Contractors of
Kentuckiana, Inc.
PROJECT EXPERIENCE
Louisville West Main Street Cultural Arts District
Louisville, Kentucky
Client: City of Louisville, Office of Downtown Development
Louisville's West Main Street cultural arts district is the second largest historic
cast iron district in the country, after New York City's Soho. The seven -block
collection of modern office towers, art galleries, specialty shops, and cultural
diversions was once a forlorn and abandoned section of downtown.
EDAW's urban design plan and streetscape master plan unify the street
from west to east and showcase its illustrious architecture and 19th century
ironwork. The urban design plan preserves the scale and character of the
neighborhood, allowing for new growth, and promoting foot traffic between
downtown and the river. The streetscape plan gives the cultural arts district a
unique and colorful identity, highlighting the artistry of its cast iron elements.
In addition to cast iron, other natural materials such as terra cotta and
limestone are used in the various types of site furnishings found at key
intersections and cultural facilities. Ironspot brick pavers and ironwood trees
distinguish cast iron columns from masonry ones and mingle with other literal
and interpretive design devices to merge past and present.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
• High-tech urban business center
concept
L 7-1
eMain USA
PROJECT EXPERIENCE
Louisville, Kentucky
Client: City of Louisville, Louisville Development Authority
eMain USA is a six -block business neighborhood adjacent to Louisville's West
Main Street Cultural Arts District, the new waterfront park and Louisville
Slugger Field. By renovating existing buildings for technology use, eMain
has become a unique urban center for e-commerce and services. The influx of
technology -based businesses, plans for residential development, restaurants,
entertainment venues and support businesses has created a lively environment
for investment.
The project goal was to create the premier physical location for businesses
• 24-hour downtown and individuals involved in the virtual marketplace. The streetscape plan
• Investment generator highlights the architecture of the district, focusing on the community's rich
heritage. High-tech site furnishings are fabricated of materials commonly used
in technology fields. Public art was also incorporated to visually affirm the
city's commitment to progress and culture.
eMain was made safe and attractive for both vehicles and pedestrians by
providing ample green links to off-street parking. Sidewalks were expanded
and enhanced to take advantage of open space and create chat room
opportunities. The area also features an inspired lighting program for evening
activities, including a web of fiber optics at each street intersection.
EDAW INC DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
PROJECT EXPERIENCE
Cathedral Quarter
Belfast, Northern Ireland
Client: Laganside Corporation
EDAW led a multi -disciplinary team to prepare an integrated economic
development strategy for the Northside area of central Belfast, one of the
oldest districts in the City.
The purpose of the masterplan was to reverse the decline of Northside as a
commercial and retail area and to ensure that the area could again become a
dynamic and competitive location in the heart of Belfast.
Concept proposals were developed for the renamed 'Cathedral Quarter'
to help create a new identity for the area as a basis for promoting
private and public sector investment. The proposed strategy consisted
of a series of interrelated programmes focusing on property development
and diversification of uses, business development, access to opportunity,
cultural development, conservation and urban design, public realm and
traffic management, and promotion and marketing.
Elements of the strategy are currently being implemented by Laganside
Corporation and private developers.
EDAW LTD PLANNING, DESIGN AND ECONOMIC DEVELOPMENT WORLDWIDE
PROJECT EXPERIENCE
Barnsley Town Centre Development Framework
Barnsley, England
Client: Barnsley Metropolitan Borough Council
EDAW prepared a development framework for Barnsley town centre. In
recent years the centre has suffered from competition from other shopping
centres, declining customer spend, a poor image and continuing physical
blight.
Barnsley MBC and its partners had already commissioned a number of
studies on the town centre. EDAW's role was to build on this work and
accelerate the regeneration process. EDAW identified key projects within
the town centre, reviewed their progress, identified problems and made
clear and practical recommendations on how to take the projects forward.
The work involved bringing together a wide range of key stakeholders in
the town centre and securing their commitment to progressing the projects.
These discussions, and the development framework, are generating a new
confidence in the future of the town centre.
The Final Report made recommendations on accelerating the physical
regeneration of the town centre and creating 'visitor magnets' to diversify its
role and improve its image.
Barnsley MBC began implementing EDAW's recommendations in 1998
EDAW LTD PLANNING, DESIGN AND ECONOMIC DEVELOPMENT WORLDWIDE
PROJECT EXPERIENCE
Coleraine Town Centre
Northern Ireland
Client: The Coleraine Town Centre Partnership
EDAW prepared a Development Prospectus for Coleraine Town Centre on
behalf of the Town Centre Partnership. The Prospectus builds on recent
investment interest and draws on new themes of government policy. The
aim is to ensure that the town centre competes effectively in the new
Millennium.
The Prospectus focuses of five connected strategic programmes: land
use and property investment; townscape and urban design; movement
and access; marketing and promotion and enterprise development. The
Prospectus will generate private sector confidence in Coleraine through the
actions and investment of the public sector.
The Prospectus has been well received, a summary document has been
published and has captured the imagination of public and private sector
partners.
EDAW LTD PLANNING, DESIGN AND ECONOMIC DEVELOPMENT WORLDWIDE
Scope of Work
Meet with client on site:
Develop a consensus on overall approach and key
issues.
Conduct a site walk-through with client and city
planners to establish opportunities and
constraints.
Research key issues:
0 Obtain example images and information,
including work by city planners performed to
date.
0 Determine appropriate responses to issues based
on information obtained.
Based on research, develop a set of design principles,
including:
0 Graphic images (sketches and photos) that
articulate the principles.
0 Written narrative describing why principles are
important, why they are appropriate to Fort
Collins, and strategies for implementation.
Produce conceptual alley designs based on established
design principles, including:
0 Annotated plan view drawings of both alleys.
0 Elevations and sections of key areas.
0 Annotated perspective drawings illustrating overall
character of conceptual designs.
• Meet with client to present drafts of the above products
and receive feedback and direction
Revise products according to client feedback.
• Develop an opinion of budgetary costs to acquire
materials and implement proposed conceptual designs.
• Prepare a final design report. Products include:
0 8.5" x 11" color report of drawings and text
descriptions.
0 CD of report, plans and drawings, suitable for
reproduction and PowerPoint presentations.
Examples of Perspective Drawings
Example of Photosimulation
® Concept Designs for Downtown Alleys - 3
Fee
Lump sum of $13,500, plus expenses.
Needs
• Current survey of both alley sites.
• Current building plans.
• Available infrastructure information.
Additional Services
Surveying.
Additional site visits and presentations.
Computer simulations.
Schedule
Complete conceptual design report by July 2, 2004.
® Concept Designs for Downtown Alleys - 4
The Team
EDAW Inc.
Jana McKenzie, Principal, Project Manager
Jana McKenzie is a Landscape Architect with a broad range of experience with public and private
client projects, including streetscape design, parks, trails, resource management, design guidelines,
community master planning and transportation facility design. Jana has practiced for over twenty
years in downtown Fort Collins. Jana was the project manager for the Longmont Streetscape
Beautification project in Longmont, Colorado and Principal -in -Charge of the Centerra Streetscape
Design Guidelines in Loveland.
Denise George, Urban Designer
Denise George has a wide range of experience throughout the western half of the United States as
well as internationally. With a Masters in Urban Design from Harvard University, she has
extensive experience as a project designer and project manager for both small and large-scale
development projects. Her experience encompasses urban design, resort development, community
design, community parks, trailway corridors, golf course amenities, mixed use master planned
communities and transportation related projects. Denise developed designs and sketches for the
Kierland Commons Town Center in Phoenix, Arizona, an urban environment that also
incorporated design for wayfinding and identity signage.
Craig Russell, Associate, Landscape Architect
Craig Russell is a landscape architect and an accomplished illustrator. He has extensive experience
in campus design, transportation corridor design, and urban/streetscape design. Craig was the
project landscape architect on the Washington University Student Housing project, Trinidad
Viaduct Reconstruction and Streetscape Design, and the Washington University Medical Center
Streetscape Design.
Paul Mills, Associate, Landscape Architect
Paul Mills is a landscape architect with a broad range of experience within the profession. His
work has included urban design, open space and parkland projects; residential communities;
commercial centers; and private residences. His work has encompassed projects in Australia and
projects within the United States of America. He has lent his design skills to a variety of urban
design projects and guidelines in Brisbane, Australia.
The Architects' Studio
Carr Bieker, Architect
Carr Bieker is a Principal with The Architects' Studio and has over 30 years experience in urban
planning and redevelopment projects, sustainable design standards, retail centers, retail shops,
industrial buildings, schools, parks, office buildings, housing, and historic renovation/restorations.
Examples of his work include the Northland Redevelopment Project, an 18 acre commercial /retail
project for redevelopment in Thornton, Colorado; South Beach Redevelopment Study, Miami
Beach, FL; Avert Inc, a 20,000 sf corporate office in Old Town Fort Collins; and The Center for
Advanced Technology Master Plan, CSU Research Foundation, Fort Collins. CO. Carr has worked
with EDAW for over 20 years on diverse projects, most recently the architectural, environmental
and sustainable components of the Fort Greely, Alaska Installation Development Guidelines.
Concept Designs for Downtown Alleys - 5
EDAW INC
240 EAST MOUNTAIN AVENUE
FORT COLLINS COLORADO
80524 April 30, 2004
Mr. Chip Steiner, Executive Director
TEL 970 484 6073 Downtown Development Authority
FAX 970 484 8518 19 Old Town Square, Suite 230
Fort Collins, CO 80524
www.edaw.com
Re: Concept Designs for Downtown Alleys — Proposal Number P-937
Dear Chip:
We are pleased to present this proposal for conceptual design services for
Downtown Alleys in Fort Collins. Our team is excited about the opportunity to
be involved in a project that could bring additional vitality to the core of the
city where we live and work.
As an international firm, EDAW can bring a broad resource of knowledge and
expertise to the project, while possessing talented local urban designers who
understand the critical issues and unique needs of Fort Collins as a community.
We are very interested in working with the City of Fort Collins on this project,
and offer a team that is committed to creation of appropriate solutions and
exceptional service.
Please let us know if you have any questions or need additional information.
Sincerely,
Jana Dewey McKenzie, ASLA
Principal
UNITED STATES
EUROPE
AUSTRALIA
ASIA DESIGN, PLANNING AND ENVIRONMENTS WORLDWIDE
Scope of Work
Meet with client on site:
Develop a consensus on overall approach and key
issues.
Conduct a site walk-through with client and city
planners to establish opportunities and
constraints.
Research key issues:
o Obtain example images and information,
including work by city planners performed to
date.
0 Determine appropriate responses to issues based
on information obtained.
Based on research, develop a set of design principles,
including:
0 Graphic images (sketches and photos) that
articulate the principles.
0 Written narrative describing why principles are
important, why they are appropriate to Fort
Collins, and strategies for implementation.
Produce conceptual alley designs based on established
design principles, including:
0 Annotated plan view drawings of both alleys.
0 Elevations and sections of key areas.
0 Annotated perspective drawings illustrating overall
character of conceptual designs.
• Meet with client to present drafts of the above products
and receive feedback and direction
Revise products according to client feedback.
• Develop an opinion of budgetary costs to acquire
materials and implement proposed conceptual designs.
• Prepare a final design report. Products include:
0 8.5" x 11" color report of drawings and text
descriptions.
0 CD of report, plans and drawings, suitable for
reproduction and PowerPoint presentations.
Examples of Perspective Drawings
W ACIII \�.I�IV I VI�I.N III\ NI1�110 lY\
Example of Photosimulation
® Concept Designs for Downtown Alleys - 3
Fee
Lump sum of $13,500, plus expenses.
Needs
• Current survey of both alley sites.
• Current building plans.
• Available infrastructure information.
Additional Services
Surveying.
Additional site visits and presentations.
Computer simulations.
Schedule
Complete conceptual design report by July 2, 2004.
® Concept Designs for Downtown Alleys - 4
Understanding of Key Issues
Successful project design will require an understanding of the variety of uses and issues that
make alleys complex yet vibrant places.
• Operational issues - Alleys are used for trash collection and other services. A friendly
pedestrian environment will minimize distractions from the sights and smells of trash
containers and will provide an overall perception of cleanliness. Trash collection
alternatives, recycling options, and vehicular access and parking will be investigated
through research and discussions with local service providers.
• Pedestrian safety issues - Alleys are often perceived as being unsafe environments, both
at day and night. Vagrants can be a problem in Fort Collins as well and alley design
should not encourage their presence. Potential design solutions will create a safe
environment and communicate a sense of personal safety to the pedestrian. For
example, upgrading the residential entry experience in the alley running from LaPorte
to Mountain may create a safer environment. We will research lighting strategies,
appropriate ways to eliminate hiding and sleeping places, creating clear lines of sight,
and minimizing pedestrian/auto conflict. Formal security solutions, such as camera
surveillance systems, will be investigated as well.
• Creating an attraction - Creating aesthetic and safe alleys may not be enough to attract
people to them. It may be necessary to provide a commercial or retail draw, which may
involve creating shop entrances along the alley, providing additional retail attractions,
and incorporating outdoor seating adjacent to restaurants, bars and cafes. The
restaurants and bars along Trimble Court could open to the alley and become part of the
experience. Many European alleys and narrow streets are successful environments
because they offer attractions.
• Creating an aesthetically rich and pleasing pedestrian environment - The aesthetic
richness and dynamic qualities inherent in Fort Collins' alleys can be built upon in a
variety of ways. We will research ways to incorporate planting and site furnishings into
the alleys. Architectural features, such as porticoes and embellished doorways, will be
considered. In addition, we will investigate other design elements that provide desirable
spatial qualities. These may include human scale design features that people can relate
to, artwork that adds variety and character, and gateways that announce and delineate
the alleys.
• Retail and wayfinding signage - Alleys can potentially be confusing environments due
to their visual complexity. It will be necessary to design signage that enhances the
overall pedestrian environment aesthetically; while clearly locating retail establishments
and assisting pedestrians with direction and wayfinding.
® Concept Designs for Downtown Alleys - 2