HomeMy WebLinkAboutRESPONSE - RFP - P870North Front Range Metropolitan
Planning Organization
Rural Transportation Authority
Implementation Plan
Interview Presentation
Proposal P-870
Prepared By InterMountain Corporate Affairs
January 2003
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I. PROJECT TEAM AND QUALIFICATIONS..................................................... 3
II. RELEVANT EXPERIENCE..................................................................... 7
III. BRIEF DESCRIPTION OF PROJECT STAFF EXPERIENCE ................................. 9
IV. DESCRIPTION OF STATE, FEDERAL AND LOCAL GOVERNMENT EXPERIENCE...... 12
V. UNDERSTANDING OF THE PROJECT......................................................... 13
VI. PUBLIC PARTICIPATION PLAN.............................................................. 15
VII. PROJECT SCHEDULE AND CALENDAR .................................................... 17
VIII. COST ESTIMATES........................................................................... 18
IX. REFERENCES.................................................................................. 19
TRANSPORTATION COMMISSION, JOE JEHN
NORTHWEST PARKWAY AUTHORITY, STEVE HOGAN
CASTLE ROCK ECONOMIC DEVELOPMENT COUNCIL, MEME DUNKEL-MARTIN
CITY OF FORT COLLINS, MARK JACKSON
UNION PACIFIC RAILROAD, DICK HARTMAN
X. APPENDICES.................................................................................... 20
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InterMountain Corporate Affairs has assembled a multi -disciplinary team specifically
tailored to the project needs anticipated by the North Front Range Metropolitan Planning
Organization and the City of Fort Collins for the North Front Range Rural Transportation
Authority project (NFRRTA). Not only does this team have extensive relevant experience
in all areas of the proposed scope of work; we also have the proven commitment,
responsiveness and local knowledge necessary to provide an end product that can be
successfully implemented.
Our team provides an extensive background in public outreach for transportation projects,
including the launch of the highly successful Northwest Parkway Public Highway
Authority in Broomfield County. We are preferred public outreach and technical
consultants for the Colorado Department of Transportation, where we have managed
more than 15 complex projects, including the award -winning South I-25/U.S. 85
Environmental Impact Study. And we have conducted issues management and
positioning for controversial transportation projects in Northern Colorado.
Additionally, our team includes Colorado's premiere political campaign talent, including
the campaign manager for Governor Owens' highly successful re-election and a specialist
in qualitative and quantitative research with a strong record of winning local initiative
campaigns throughout the state. Working with our staff of former local elected officials
and journalists, they provide the strong organizational, facilitation, public speaking and
writing skills this project requires.
The Project Manager. InterMountain Corporate Affairs is a 10-year-old, Denver -based
public affairs firm specializing in government relations, strategic communications and
economic development. Using a consensus building approach, we work with local,
regional and national clients to creatively manage and resolve complex issues. Recently,
InterMountain ranked as the ninth largest Denver public relations firm, according to the
Denver Business Journal.
The finn's principals each brings more than 20 years of experience in their fields as
elected officials, executives, lobbyists and journalists. They will have extensive, hands-on
involvement in this project.
We specialize in the areas of transportation, government, business, finance, economic
development, real estate and other professional disciplines. InterMountain represents its
clients with local, state and federal elected officials, manages interaction with the media
and assists communities and corporations in positioning themselves for economic growth.
Services offered by InterMountain include community relations and public outreach;
media relations; event planning and facilitation; media training; public service
campaigns; collateral development and production; economic impact analysis; business
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strategies; regulatory affairs; advocacy and monitoring on the local, state and federal
levels; and economic incentives negotiations.
Fred Niehaus, president, will serve as project manager. He brings more than 25 years of
public and private sector experience in project management, with a strong emphasis on
transportation.
Niehaus, former director of Colorado's economic development programs, most recently
managed the public affairs and outreach programs for the launch of the Northwest
Parkway Public Highway Authority, currently under construction in Broomfield County.
Additionally, he has assisted the Union Pacific Railroad's Colorado public affairs
activities and played a key role in developing the reconfiguration of U.S. 36 to
accommodate the construction of the F1atIron Crossing shopping mall.
Widely recognized for his skills in building consensus among diverse groups of public
officials and citizen groups, Niehaus played a critical role in developing the Great
Outdoors Colorado Board's program as a four -term, founding board member (1992-
2001). He also facilitated the planning processes for the Castle Rock Economic
Development Action Plan (2002) and the Arvada Economic Development Action Plan
(1992), both of which are currently in use.
A graduate of the University of Iowa, Niehaus previously served as a deputy director of
the Illinois economic development program, as well as a public affairs director and
lobbyist for the Illinois Railroad Association. Niehaus will commit up to 20 percent of his
time for the duration of the project, and is available immediately.
Assisting Niehaus on this project will be two other InterMountain principals, Mary T.
Brown and Thomas R. Schilling. Brown, a former Steamboat Springs city council
president and Colorado Municipal League president, coordinates our governmental
relations and local community outreach efforts. Schilling, formerly a journalist with the
Rocky Mountain News and Chicago Tribune, oversees strategic communications.
Additionally, Richard C. Coolidge, who most recently directed the Owens campaign field
efforts in suburban Metro Denver, will play a key role on the InterMountain team. Brian
J. Rantala, who has worked on two Northern Colorado transportation studies, will
coordinate media relations. Their backgrounds are detailed more fully below.
Strategic Planning: Phase Line Strategies. Coming off his successful management of
Governor Owens' re-election campaign, Sean Tonner of Phase Line Strategies will be a
key member of the project team. His insight and experience will play a critical role in
developing the next -step strategies for gaining public approval of the NFRRTA.
Phase Line Strategies is a full -service, multi -disciplined public affairs and political
consulting firm. Drawing on a broad range of experience and political expertise, Phase
Line Strategies aims for the realization of opportunities and the disciplined execution of
strategic programs. Phase Line Strategies services include grassroots advocacy,
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community relations, government affairs, public relations, political consulting, and
campaign management.
In addition to the Owens 2002 campaign, Tonner also directed the nationally acclaimed
"Get Out The Vote" strategy for the Colorado Republican Party, which resulted in the
election of a broad range of state and federal Republican officials. Prior to 2002 Tonner
was the deputy chief of staff to Governor Owens, coordinating the day-to-day operations
within the Governor's Office.
Tonner has served on numerous political campaigns and was named a national rising star
by Campaigns and Elections magazine in 2002. Most recently, he served as Colorado
director for the "Bush for President" campaign in 2000. He has also served as
organizational director for the "Bill Owens for Governor" campaign in 1998.
Qualitative/Quantitative Research: Public Opinion Strategies. The nation's leading
political and public affairs research firm, Public Opinion Strategies specializes in
qualitative and quantitative research supporting successful campaigns for initiatives as
well as local, state and national political candidates. Lori Weigel, the partner in charge of
the Rocky Mountain office, will oversee polling and focus groups to determine
appropriate positioning, messaging, target audiences and communication vehicles for the
project.
Public Opinion Strategies "easily turned in the best performance of the major political
consulting firms during Election 2002" according to National Journal, a success rate they
called "notable because the firm had taken on some of the biggest, toughest races in the
country." With offices in Washington, Los Angeles, New York and Denver, the firm's
clients include 11 U.S. Senators, 12 governors, and 51 Members of Congress.
In addition, the firm polled for numerous successful initiatives around the country. In
Colorado, these included a successful open space initiative in Eagle County, two of the
largest school district bond measures passed in the state and the come -from -behind
victory for a conference center/parking facility in the Town of Vail which went from
support in the low 30's to win on Election Day. This success is not without precedent. In
2000, the firm polled for sixteen initiatives, winning fifteen - a 94% success rate.
Lori Weigel has 12 years experience in survey research and strategic consulting for
hundreds of political and public affairs campaigns throughout the country. She most
recently assisted with research for Governor -elect Mitt Romney of Massachusetts,
Governor Jeb Bush of Florida, and the presidential campaign of Senator John McCain. In
1998, Lori was named a "Rising Star" in American politics by Campaigns & Elections
magazine.
She has primarily focused on initiative campaigns in recent years, having polled for
successful transportation -related measures (Summit Stage 2001, Springs Community
Improvement Program in Colorado Springs in 1999), two successful stadium initiatives
(Arizona Cardinals 2000, Denver Broncos 1998), education initiatives (Littleton & St.
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Vrain 2002, Summit County 2001) and various local and statewide measures. Her
experience in local and regional transportation issues also extends to research conducted
on behalf of local governments refining transportations plans, such as Loveland, Colo., in
2002, and regional authorities such as Sacramento, Calif., in 1999. She has also
conducted extensive research on behalf of private companies interacting with local
governments on transportation needs, such as Breckenridge Ski Resort which resulted in
a new gondola and parking facility plan, Durango Mountain Resort for a traffic
mitigation and parking component to their 20 year master plan agreement with La Plata
county, and various zoning and traffic mitigation issues in new developments or on
public lands.
Transportation Issues: PBS&J. PBS&J, a national engineering and transportation
planning firm with nearly 2,900 employees, has provided transportation consulting
services since 1960. The firm's major services include highway and transit planning and
design, traffic engineering, transportation planning, along with a full range of related
services. One of PBS&J's unique areas of expertise is serving as the Program Manager
for various tolling and transportation authorities. This national expertise is complimented
by PBS&J's Denver office of over 70 professionals. Key personnel from the Denver
office have been providing transportation services to the City of Fort Collins and CDOT
Region 4 for the past four years and provide a clear understanding of the transportation
issues in the region.
Specific to this project, R.A. Plummer, P.E., AICP, will serve in a technical advisory role
by providing insight into the transportation planning and engineering related issues.
Plummer also has extensive experience in the region and with the various communities
and agencies. These relationships will be utilized to assist in the facilitation for the
proj ect.
Plummer is a Program Manager and Senior Project Manager for Transportation Planning
at PBS&J. A graduate of Colorado State University, he has more than 10 years of
experience in transportation planning and engineering. His experience is unique with a
combination of site design, roadway design, transportation planning and public
involvement. Specific areas of expertise include highway and transit corridor planning;
conceptual, preliminary and final roadway design; site development and design;
environmental studies; traffic engineering; and public participation. Recent local
experience includes:
■ City of Fort Collins Transportation Master Plan, City of Fort Collins
■ Northern Colorado Truck Mobility/SH 14 Relocation Study, City of Fort Collins
■ Small Town Traffic Engineering Studies (various locations), CDOT Region 4
■ Bench/Valley Regional Transportation Program, Ada County Highway District
• South I-25 Corridor and US 85 Corridor MIS/EIS
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Public Outreach/Community Relations
■ Northern Colorado Truck Mobilitv/SH 14 Relocation Study, 2001, for City of
Fort Collins. InterMountain and PBS&J.
■ City of Fort Collins City Plan/Transportation Master Plan Update Project, 2002-
present, for City of Fort Collins. InterMountain and PBS&J.
■ Northwest Parkway Highwgy Authority launch and ongoing operations, 1997-
present. InterMountain.
■ Berthoud Pass Mountain Access Project, 2001-2002, for CDOT Region 1.
InterMountain, PBS&J.
■ South I-25/U.S. 85 Corridor Environmental Impact Study, 1998-2001, for CDOT
Region 1. InterMountain, PBS&J.
■ F1atIron Crossing shopping mall launch and U.S. 36 configuration, Broomfield,
1997-1999, for Westcor Partners. InterMountain.
■ Interlocken business park, Broomfield, 1992-2001, for J.G. Boswell Companies.
InterMountain.
■ Lookout Mountain TV Antenna Project, 2001-present, for Lake Cedar Group
(partnership of Denver TV stations). InterMountain.
■ Brown Com. Redfield Project, 1998-present. InterMountain.
■ VoiceStream Wireless launch and network development, 1997-98. InterMountain.
■ I-70 Mountain Corridor Environmental Impact Study, 1998-present, for CDOT
Region 1. InterMountain.
• Elk Valley Public Improvement Colporation, Golden, ongoing. InterMountain.
■ Stora eg Tek, 1998-present. InterMountain.
■ University of Northern Colorado, 1995. InterMountain.
Strategic Plans/Research
Transportation Feasibility Study, 2002, for City of Loveland. Public Opinion
Strategies.
Castle Rock Economic Development Action Plan, 2001-2002. InterMountain
North Front Range Labor Market Strategic Analysis, 1997-98, for Fort Collins
Economic Development Corp., Economic Development Association of
Longmont, Loveland Economic Development Council, Greeley/Weld County
EDAP Inc., Workforce Boulder County, Larimer County Employment and
Training Services and Weld County Department of Human Services.
InterMountain.
■ Arvada Economic Development Action Plan, 1992. InterMountain.
Political Campaigns/Initiatives
• Owens 2002 gubernatorial campaign, 2002. InterMountain, Phase Line Strategies.
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■ Colorado Republican Party "Get Out The Vote," 2002, InterMountain, Phase Line
Strategies.
■ La Plata County master plan agreement approval, 2002 (successful). Public
Opinion Strategies.
■ Town of Vail Conference Center, 2002 (successful). Public Opinion Strategies.
■ Eagle County Open Space, 2002 (successful). Public Opinion Strategies.
■ Summit Stage, 2001 (successful). Public Opinion Strategies.
■ Colorado Springs Community Improvement program, 1999 (successful). Public
Opinion Strategies.
■ Denver Broncos Stadium, 1998 (successful). Public Opinion Strategies.
■ 96`h Street Interchange Bonds (Broomfield), (successful) 1993. InterMountain.
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The InterMountain team has extensive depth at the staff level. Along with Fred Niehaus,
Sean Tonner, R.A. Plummer and Lori Weigel, whose experience was detailed in the first
section, the team will include:
Thomas R. Schilling (InterMountain): A former journalist for the Rocky Mountain News
and Chicago Tribune, Schilling also directed statewide and regional communications for
the Colorado Office of Economic Development. He also is much sought-after for his
public outreach and involvement skills in transportation projects, as well as his strong
media relations, media training, strategic planning and messaging skills. His project
experience includes:
■ South I-25/U.S. 85 Corridor EIS
■ I-70 Mountain Corridor EIS
■ Northern Front Range Labor Market Strategic Analysis
■ Berthoud Pass Mountain Access Project.
■ Northern Colorado Truck Mobility/SH 14 Relocation Study
■ City of Fort Collins City Plan/Transportation Master Plan Update
■ StorageTek
■ Elk Valley Public Improvement Corporation
■ 96`h Street Interchange bonds campaign, 1992, Broomfield (passed)
Mary T. Brown (InterMountain): Having served as president of the Steamboat Springs
City Council, as well as the president of the Colorado Municipal League, Brown brings
an exceptional background to her role in leading InterMountain's local government
advocacy/community outreach group. Brown has a real -world perspective on working
with state and local elected officials and in encouraging public participation. She
formerly served as manager of intergovernmental relations for the Colorado Department
of Public Health and Environment. Her project experience includes:
■ Brown Company Redfield project
■ Mount Werner Water District
■ Snowmass Retail District
■ Colorado Water Congress
Brian J. Rantala (InterMountain): Rantala provides clients with media relations
services, in addition to public involvement. He specializes in transportation, technology
and financial services media relations activities. As account executive, he is responsible
for delivering targeted results for InterMountain clients in the areas of written message -
based communication and the development and implementation of public relations and
media relations plans. Rantala's talents include exceptional media relations skills and the
ability to develop relationships with local media. He is also a talented writer with a
trained eye for detail in media materials development. His project experience includes:
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■ I-70 Mountain Corridor PEIS
■ South I-25 Corridor/U.S. 85 EIS project
■ South I-25 construction project
■ Northern Colorado Truck Mobility/SH 14 Relocation Study
■ City of Fort Collins City Plan -Transportation Master Plan Update project
■ Berthoud Pass East expansion
■ Northwest Parkway Public Highway Authority
Richard C. Coolidge (InterMountain): Coolidge brings diverse knowledge to his
strategic planning role. He has worked on developing broad, strategic concepts, as well as
implementing critical tactical projects on the campaign trail. Prior to joining
InterMountain Coolidge served as an intern with Senator John McCain's legislative
office in Phoenix, Arizona, and continued as a volunteer on Senator McCain's Colorado
Campus Connection Web site promoting the senator's bid for the Presidential
nomination. His project experience includes:
■ Owens 2002, field director for Adams, Arapahoe and Denver counties
■ Colorado Republican Party GOTV, field director for Adams, Arapahoe and
Denver counties
■ Castle Rock Strategic Economic Development Action Plan
■ StorageTek
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MPO
Fred Niehaus
Project Manager
Sean Tonner Fred Niehaus
Strategic Planning Local Gov't
Involvement
Lori Weigel Mary Brown
Research Local Gov't
Involvement
Rich Coolidge R.A. Plummer
Support Facilitation
R.A. Plummer
Transportation/
Tech Support
Tom Schilling
Strategic
Communications
Brian Rantala
Media Relations
Rich Coolidge
Events
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ABOUT INTERMOUNTAIN
AND ITS AFFILIATES
■ Leading Colorado public affairs firm for more
than a decade
■ Established, ongoing relationships with media,
business and government decision makers and
opinion leaders
■ Expertise
• Community relations
• Government relations
• Strategic communications
• Economic development
■ Colorado's most successful initiatives team
■ Representative projects include
Northwest Parkway Public Highway Authority
Governor Bill Owens' 1998 and 2002
campaigns
"YES on C" 1998 state-wide initiative
"NO on 1" 1997 state-wide initiative
2 N I ERMOUNT_1 N
Over the past 10 years, InterMountain worked directly with many governmental entities
and for many of these entities. As witnessed above, employees of InterMountain were
recruited directly from governmental positions and have established credible, long-term,
working relationships with many elected and appointed officials.
InterMountain has long been established for its relationships with local governments
throughout the state. Representing clients such as the City and County of Broomfield, the
City and County of Denver and others, InterMountain continues to maintain strong
relationships with these elected officials. Currently, InterMountain represents the City of
Aurora and the Town of Vail on water related issues, so it is experienced when it comes
to negotiating the paths of governments. When dealing with transportation issues on a
local level, planning groups such as the North Front Range MPO and the Upper Front
Range RPC play an integral part with other interest like DRCOG. The team has
successfully worked with all three of these organizations. Finally, during the four terms
Niehaus served on the Great Outdoors Colorado Board, he came in daily contact with
many local, state and federal officials on issues relating to open space and preservation.
Working with the Governor's office, state agencies and the state legislature,
InterMountain has represented numerous clients on a statewide level. InterMountain has
also represented statewide agencies such as the Office of Economic Development and the
Department of Local Affairs. Again, because of InterMountain's 10-year existence, it
has established relationships both inside the state and beyond its borders.
Because of InterMountain's ability to reach across the aisle, clients are allowed access to
all of Colorado's delegation. In addition, InterMountain has represented both public and
private clients in front of federal agencies such as the Environmental Protection Agency,
the Federal Communications Commission, the Federal Aviation Administration, the
Department of Energy and the Department of the Interior.
Finally, the InterMountain team has a long history of assisting with transportation
projects and Environmental Impact Studies. Working on roadways such as Interstate 70,
Interstate 25, US Highway 85 and the Northwest Parkway, the team has established
working relationships with many state and federal transportation entities. Knowing the
people from agencies such as the Colorado Department of Transportation, the US
Department of Transportation, the Federal Highway Administration, Regional
Transportation District and the Federal Transit Administration and knowing how they
work is key to helping our clients succeed.
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The concept of a Rural Transportation Authority in the North Front Range represents a
major step forward in the development of a region that continues to post significant
growth and development and shows little sign of feeling the economic downturn in Metro
Denver and other areas of the state.
As the competition for transportation funding intensifies on the state and federal levels, it
will be critical for communities in this region to develop on the local level significant,
reliable transportation resources. Moreover, the region must tap its own resources to
"jump start" solutions to regionally critical issues, such as improving mobility on
significant local corridors that connect communities throughout the region.
Over time, the region must engage in long-term planning and forecasting so that it can
identify emerging and future travel patterns, allowing the proactive development of
critical projects. Most importantly, the region must forge a partnership for funding a
competitive regional transportation infrastructure, tapping public sources on the local,
state and federal levels, as well as bringing the private sector into the mix in a
meaningfully way.
Building upon a series of significant planning efforts, the Metropolitan Planning
Organization has identified as the best solution the formation of a rural transportation
authority, recently authorized by the Colorado General Assembly. Such an authority
would mobilize regional planning efforts and would serve as a strong advocacy group for
regionally significant projects. Significantly, the authority would generate significant
funding for transportation projects, making them more competitive for state and federal
resources.
That said, much groundwork must be done before 2004, when an initiative authorizing
the formation of an authority would likely appear on the ballots in Larimer and Weld
counties. While the planning processes and recent surveys show there is significant
sentiment that "something must be done," there is no strong agreement on what mix of
transportation modes an authority would undertake. Also, the polling shows roughly
equal support for different transportation modes.
InterMountain's initial research among opinion leaders in the region found that many
communities have concerns about joining forces — and financial resources. They fear that
their own preferences or agendas would be overridden by those of their partners. Would,
for example, taxes raised in Windsor pay for bike trails in Fort Collins instead of
interchange improvements at the I-251U.S. Hwy. 34 interchange?
There is a strong divide among the stakeholders on the issue of whether the primary
agenda of the authority should be exclusively expanding highway capacity or also
developing non -highway alternative modes. Clearly, the public outreach process must
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respect all concerns and help the parties identify a program they can all support moving
forward, a task the InterMountain team has performed often.
But deciding what the authority will do is just one of the tasks ahead. Defining how the
authority will be governed - and how the interests of different stakeholders will be
honored - will play a critical role in developing an initiative that can be passed. Since the
authority also would have taxing authority, it will be critical for communities to
understand how spending will be prioritized and how the authority will be held
accountable.
Over the next year, it will be critical for the region to engage in a structured conversation
that identifies common priorities, and results in an agreement on structure, governance
and accountability. In preparation for the upcoming initiative, it's also critical to
establish the correct positioning and branding for the authority, as well as the
development of key messaging designed to generate a positive outcome. From this
process, the InterMountain team will deliver a roadmap for the execution strategy of a
successful initiative.
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IN7 LRMOUN'I':\IN
The mission of the public participation plan is to build broad, deep support for the
NFRRTA proposal by meaningfully engaging the public in the process of shaping the
proposed structure, governance, funding and agenda of the resulting entity.
InterMountain proposes a plan that is proactive and inclusive, giving opportunities to the
public throughout the proposed NFRRTA service area.
Elements would include:
■ Small Group Meetings. During the initial stages of the project, InterMountain
would initiate numerous meetings -- some one-on-one, others as large as two or
three participants — with opinion leaders in the civic, political and business
communities. Additionally, we propose reaching out to user groups in the
workplace and in other non-traditional venues.
■ Focus Groups. During the initial stages, InterMountain and Public Opinion
Strategies would facilitate two, gender -specific focus groups of opinion leaders
recruited from throughout the region. Participants would focus on what
components should be included, what to call the resulting entity, which sources of
information are most credible on this topic, and what level of detail is required.
• Polling. Using a 15-minute questionnaire based on the findings of the focus
groups, Public Opinion Strategies will conduct a poll of 500 likely voters
throughout the potential service area.
■ Citizens Advisory Board. Based upon input from the small group meetings,
focus groups and polling, InterMountain will develop recommendations for
membership on a Citizens Advisory Board, which would shape the final
recommendations. Recommendations would come from a broad spectrum of
stakeholders, including employers, neighborhood organizations, civic groups,
interest groups, political and civic leaders, as well as others identified during the
research. We will pay particular attention to groups and individuals that command
significant credibility on transportation, governance and taxing issues. Members
of this board should have the potential of becoming primary leaders of any
initiative campaign committee/organization. InterMountain and Phase Line
Strategies would work in conjunction with the NFRRTA Policy and Oversight
Committee to recruit members of the board.
■ Development Process. The InterMountain team would work with both the
NFRRTA Policy and Oversight Committee and the Citizens Advisory Board to
identify common ground on key substantive issues including structure,
governance, finance and components of the program. Initial recommendations
would be first presented to the oversight committee for input, then to the CAB for
further screening and discussion. Both committees would be involved in
finalizing the proposed initiative, although the oversight committee would make
the final decision.
■ Public Events. While all meetings of the CAB would be open to the public,
outreach would consist of two sets of open houses. The first, immediately after
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the CAB is announced, would be very general in nature, using interactive stations
to engage participants in discussion with the principals. Input would be
incorporated into the process. Prior to finalizing the proposed initiative, the CAB
would host a second set of open houses providing an overview of the proposed
specifics, with opportunities for one-on-one discussions between the public and
the principals. Open houses — decentralized forums, where the substance is
presented via displays and input is gathered through one -one -one discussions with
principals — would be held in at least three different locations and times during
both rounds, giving the public convenient access to the process.
Launch Events. At the conclusion of the process, the substance of the proposed
initiative will be introduced to the public at a launch event staged at three
locations in the service area, hosted by the local members of the Citizens
Advisory Board. At the event, CAB members would make presentations on the
initiative and why they support its approval. The events would be high-energy,
campaign -style events designed to generate enthusiasm and momentum into the
initiative process.
Media Relations. InterMountain will work with key print and electronic media
throughout the process. During the initial stages, the focus will be on the process
itself and the public's opportunity to shape the outcome. For the second open
house, the focus will be on the recommendations. For the launch event, the
messaging will set the stage for the transition to "campaign mode."
InterMountain not only will develop media kits and news releases; the team also
will develop relationships with reporters, prepare spokespersons for interviews,
and stage editorial board briefings at critical points. During the Northern
Colorado Truck Mobility/SH 14 Relocation Study, InterMountain not only
secured significant, positive coverage for a very controversial study; we also
helped generate strong editorial endorsements for the resulting recommendations.
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The ultimate goal is to provide the MPO with the research, positioning and support of a
strong leadership cadre to advocate for the proposed initiative on the 2004 ballot. This
means acquiring feedback from opinion leaders, stakeholders and the electorate, then
putting together an initiative that is appropriately and strategically positioned to develop
broad based support for establishing the NFRRTA. In addition, proposing an attractive
initiative that will provide revenue for the authority through fees agreed upon through a
rationale process.
Our team is comprised of some of the most well respected people in their fields, capable
of providing the necessary legwork to successfully position the MPO's initiatives for the
second phase of 2004.
The initial steps of this approach will be research intensive. The team will collect and
review the various intergovernmental agreements and comprehensive master plans of the
targeted municipalities and counties within the proposed boundaries of the authority.
This is critical in establishing a common direction that fits within the shared visions of
the targeted communities.
Polling and focus groups will be initiated to gauge public support and identify avenues
that will draw strong, bipartisan support for the potential initiative. The next step will
involve identifying targeted stakeholders and key decision -makers, in conjunction with
the MPO, and confirm they are correctly aligned relative to this proposal. Inviting these
groups to various meetings will allow us to identify those issues that can be successfully
modified based upon the research and community outreach. Again, focusing on a
common vision. We will then target key objectives, strategies, strengths and weaknesses.
Here, the research will be provided, including the polling and focus group results. This
will be followed by brainstorming sessions, inclusive of the MPO, identified stakeholders
and elected officials representing the various constituencies.
The target of these meetings will attempt to develop a consensus among the decision -
makers that can allow the initiative to move forward with overall community support.
While this is being undertaken, we will simultaneously be looking at the legal and
technical steps necessary to queue up the initiative for the 2004 election and position it
with the voters. Also, we will identify supporters to assist with the campaign and
develop a strong message to counteract those claims by the opposition. We have
developed a detailed timeline for the major tasks involved in this project.
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1.NTURMO NTAIN
InterMountain Corporate Affairs Total $65,000
Project Management
Facilitation
Strategic Planning/Consultation
Local Government Outreach
Community Outreach
Analysis
Presentation
Strategic Messaging
Event Planning
Media Relations
Public Opinion Strategies Total $30,000
Quantitative Poll — 500 sample, 15-minute questionnaire
Qualitative — 2 Focus Group (1 group male, 1 group female)
Analysis
Presentation
Identify credible sources of information
Recommendations on naming
Recommendations on configuration (what components/how specific)
Phase Line Strategies Total $20,000
180 hours of strategic planning/consultation
Analysis
Presentation
Recommendations of procedure
Recommendations on organization
Community outreach
PBS&J Total $20,000
Technical and feasibility consultation
Facilitation
Presentation
Analysis
Recommendation on design
Contingency Budget $89000
Displays, collateral materials, visual aids, education materials, meeting
venues, maps, graphics
TOTAL ESTIMATED COST $1439000
NFRTA — Proposal Number P870 18
INTBRMOtiN'I \I\
Transportation Commission of Colorado
Joe Jelin, Chair
Jelin and Associates, Inc.
(303)403-2424
Northwest Parkway Public Highway Authority
Steve Hogan, Executive Director
(303)466-0567
*Refer to attached letter
Castle Rock Economic Development Council
Meme Dunckel-Martin, Executive Director
(303)688-7488
*Refer to attached letter
City of Fort Collins
Mark Jackson, Transportation Planner
(970) 416-2029
*Refer to attached letter
Union Pacific Railroad
Dick Hartman, Special Representative to the President
(307) 778-3359
NFRTA — Proposal Number P870 19
INNII 1010I SI UV
REFERENCE LETTER.................................................................. APPENDIX A
NORTHWEST PARKWAY PUBLIC HIGHWAY AUTHORITY
STEVE HOGANq EXECUTIVE DIRECTOR
REFERENCE LETTER.................................................................. APPENDIX B
CASTLE ROCK ECONOMIC DEVELOPMENT COUNCIL
MEME DUNCKEL-MARTIN, EXECUTIVE DIRECTOR
REFERENCE LETTER.................................................................. APPENDIX C
CITY OF FORT COLLINS
MARK JACKSON9 TRANSPORTATION PLANNER
CASE STUDY#1........................................................................ APPENDIX D
NORTHWEST PARKWAY PUBLIC HIGHWAY AUTHORITY
CASE STUDY#2........................................................................ APPENDIX E
NORTHERN COLORADO TRUCK MOBILITY/SH 14 RELOCATION STUDY
CASE STUDY#3........................................................................ APPENDIX F
DURANGO MOUNTAIN RESORT
NFRTA — Proposal Number P870 20
1\"I PRMOt WM N
Project: Fort Collins Timeline 12-02 Task Progress
Date: Fri 12/20/02 1 Split I ...... Milestone
Summary ^ External Tasks
♦ Project Summary VMMMMMOEV External Milestone
Deadline
1�1
Page 1
ABOUT US (CONY.)
■ Local knowledge and familiarity in Northern
Colorado
Transportation contacts and experience specific
to the region
■ Government contacts
■ Business contacts and relationships
■ Economic development experience
■ Community contacts
■ Media Contacts
■ Transportation Experience includes
■ Fort Collins Transportation Master Plan Update
■ State Hwy 14 Relocation Study
■ CDOT Region 4 engineering studies
• Transportation research on behalf of Loveland
■ South Interstate 25
■ 1-70 Mountain Corridor
■ Leading Colorado public affairs firm for more
than a decade that recognizes goals and
benchmarks and is transaction oriented
■ Key relationships at the local, state and federal
levels
3
IORYll ll\'I'I?.%[:F IRS
Fort Collins Activities Timeline
ID
Task Name
LDec_.`02_jJan'03 I Feb'031! Mar' 3 Apr'03
T-4
-2
J an Feb M Apr
_J May -0�]Jun'03 !Jul'03 Aug'03 !Sep'03 lOct'03 ]Nov'03
May I Jun
Dec'03 �_Ja_n '04 Feb'04 Mar'04
32
Discussion
-Dec _J
Jul ug Feb Mar
Dec
Intermountain
33
Fifth Meeting-
34 Q
Identify CAB members
ers
Intermountain
35
Brainstorming
Intermountain
36 23
Target opportunities
-----------IntermountainJonner
37
Criteria for strategy analysis
lnterMountain,Tonner
38
strategy develope-wa nalyzed
intermountain,Tonner
39
Plan for first open house
Intermountain
40 Q
_41—
Preliminary findings of polling
Weigel
Deliverables
42 E3
—43
Bound research summary
Weigel
Bound field analysis
Tonner
44
Community----relations/communicafions-plan
Intermountain
45
1150-210 bays
Mill
46
Sixth meeting
i
47 1 M3
Announce CAB members
Intermountain
48 M3
Target opportunities
InterMountainJonner
49 8Present
and prepare for strategic action man
F777fl Intermountain
50
Present- strategic analysis
Discuss
Intermountain
52
Identify
Interilliountain,PBSU
strategies/targets
Intermountain
53
Develop strategic action- plan
Intermountain
54Strategies
Intermountain
55 153
Intermountain
-Responsibility
_0 I—-
intermountain
57
- nority/timeline
O Tonner.
58
Budget
-A
Tonner
59
Seventh meeting
60
Host first public open house
Intermountain
Conduct-_
media relations activities re: open house
Intermountain
62
Finalize
Intermountain
Project: Fort Collins Timeline 12-02
Task
Progress 0 Summary
^ External Tasks Deadline
Date: Fri 12/20/02
Split
Milestone Project Summary
^ Extemal Milestone
Page 2
ID
Task Name
_63
I
--Progress -report
Issues review
65
Deliverables
66
Bound implementation plan
67
White paper Identifiying key strategies and targets
68
216-270 days
69
Host second public open house
Conduct media relations activities re: open house
71
Write final report
72
123
-Next steps
7_3�1
_Phase 2
74
1 M3
implementation plan - ------
75
-Present to MPO
76
27M60 days
77
-Manage launch events
78
11 M3
Conduct media relations activities re: launch - e .. vents
79
Deliverables
VO
Bound final report, inc. phase 2 implementation strategy
81
I
ib next steps
Fort Collins Activities Timeline
De_c'02._.,Jan'03 F eb'03 Mar'03 !Apr'03 !May'03 �;Jun'03 Jul'03 Aug'03 Sep'03 Oct'03 Nov'03 !Dec'03 JJan
r May I n Jul 1 Aug I Se
Dec Jan Feb Oct- , Nov _Dec
p ov J_ J
InterMountain
IntermountainJormer
intermountain,Tonner
InterMountainJonner
Project: Fort Collins Timeline 12-02 Task Progress Summary 1W IV I External Tasks Deadline
Date: Fri 12/20/02 Split Milestone Project Summary ^ External Milestone
Page 3
7eb'04 Mar'04
Feb Mar i
InterMountain
InterMountain
InterMountainJonner
Tonner
TM Northwest Parkway Project
A Public Highway Authority
555 Eldorado Boulevard, Suite 130
Broomfield, Colorado 80021
Phone: 303-466-0567 • Fax: 303-404-3049
Email: nwp@northwestparkway.org
www.northwestparkway.org
December 19, 2002
Mr. Fred Niehaus
President
InterMountain Corporate Affairs
216 16`h St., Suite 770
Denver, Colorado 80202
Dear Fred:
InterMountain Corporate Affairs has played a critical role in establishing the Northwest
Parkway Public Highway Authority and building public acceptance for its expedited
development. By creating effective government, community and media relations
strategies with clear messaging, InterMountain helped us gain strong public acceptance
for the construction and operation of Metro Denver's newest transportation corridor.
I have been particularly impressed with InterMountain's understanding of transportation
issues and its ability to communicate across a board range of complex audiences.
Whether it's working with local elected officials, developing strong ties with leaders in
the corporate community, or building strong support in the media, InterMountain has
excelled.
Most important to me, Fred, has been having your strategic counsel at key moments.
Your effective and well -considered advice has been absolutely essential.
We look forward to continuing our relationship, and I am pleased to recommend
InterMountain to any agency undertaking a major transportation development project
from the ground -up.
Sincerely,
Steve Hogan
Executive Director
Castle Rock Economic Development Council
513 Wilcox St., Suite 230 • Castle Rock, CO 80104
Voice (303) 688-7488 / Fax (303) 688-5338
E-Mail: info@credco.org
December 17, 2002
Mr. Fred Niehaus
President
InterMountain Corporate Affairs
216 16'" St., Suite 770
Denver, Colorado 80202
Dear Fred:
Economic development in a primarily residential town is challenging, and it can be equally
difficult to attract businesses from outside the surrounding metropolitan areas.
InterMountain Corporate Affairs was highly instrumental in implementing a successful
process and providing the tools to attract businesses, while maintaining Castle Rock's shared
vision. Your ability to facilitate the process and bring the local officials together was
invaluable in achieving a common goal.
Your team's ability to include all of the stakeholders from the town council, to the Castle
Rock Economic Development Council, and the Castle Rock Chamber of Commerce, was
incredibly important for all interests to be shared and represented. InterMountain facilitated
an extensive, collaborative process designed to encourage participation, foster discussion and
arrive at a shared mission, goals and objectives. This open process was undoubtedly the
reason for the successful adoption of the economic development plan.
I would highly recommend InterMountain to any community that needed to organize
numerous special interests in order to arrive at a common goal.
Sincerely,
Meme Dunckel Martin
Executive Director
Transportation Services
Transportation Planning
City of Fort Collins
Mark A. Jackson, AICP
Chief Transportation Planner
City of Fort Collins
PO BOX 580
Fort Collins, CO 80522-0580
(970) 416-2029
September 12, 2002
To Whom It May Concern:
Please accept this letter of recommendation for Intermountain Corporate Affairs.
Intermountain played a critical role as a member of the consultant team for the Northern
Colorado Truck Mobility/SH-14 Relocation Project. This was a very controversial,
emotionally -charged project that pitted city v. county residents' interests. I am convinced
that the work of Tom Schilling and Brian Rantala of Intermountain played a pivotal role
in the success of the project's outcome. They helped us navigate media relations,
develop key messages and deal with numerous special interests in the public arena They
are one of the most professional, conscientious, and thorough consulting firms I have
worked with. I was so impressed and pleased with their work that I have asked that they
be added to the project team of other Fort Collins transportation planning projects.
From the project's onset Tom and Brian exhibited the highest standards and attention to
detail. They are responsible, timely and attentive to the project's very demanding needs.
They maintain constant communication and work together with me in a very
collaborative, productive manner. Their attention to detail and willingness to go the extra
mile with public information and outreach have made my job that much easier.
I would not hesitate to use this firm on future projects. Given their success on the
Northern Colorado Truck Mobility/SH-14 Relocation Project, I can't imagine going
into a controversial project without their help. Intermountain Corporate Affairs has my
strongest recommendation. Please feel free to contact me if you have questions or wish
to discuss Tom and Brian's work further.
Sincerely,
Mark A. JacksoY AICP
Project Manager
Northern Colorado Truck Mobility/SH-14 Relocation Project
215 North Mason - First Floor - P.O. Box 580 - Fort Collins, CO 80522,0580 - (970) 224-6058 • FAX (970) 221-6239
Northwest Parkway Public Highway Authority
Situation:
In keeping with the idea of creating a transportation loop around the Denver metropolitan
area, the Northwest Parkway's goal was to create a link from the intersection of Interstate
25 and E-470 toll way to State Highway 36. This is an important connection between the
Interlocken business area and Broomfield to the completed E-470 and Denver
International Airport.
InterMountain was directed to assist in the negotiations to establish the Northwest
Parkway Public Highway Authority and secure the route and design of the parkway. The
Northwest Parkway implementation needed multi jurisdictional cooperation, public -
private partnerships and a variety of private financing strategies.
Strategy:
First, InterMountain recommended that the parkway establish a Public Highway
Authority to assist in financing options for the route to relieve the burden on taxpayers.
The key was to establish an alignment of boundaries and the identification of at least one
municipality or county to join with the City of Broomfield in the creation of the Public
Highway Authority.
Second, InterMountain developed a strategy to insure ongoing and productive interaction
with the Denver Regional Council of Governments (DRCOG). The team needed to
convey Broomfield's intent to establish a Public Highway Authority. In addition, the
mayor of Broomfield needed to redefine to DRCOG the Northwest Parkway as it related
to any proposed feasibility study funding discussions at DRCOG Transportation
Committee meetings. Due to the overwhelming opposition witnessed in the City of
Golden and Jefferson County, the parkway needed to be targeted solely on connecting
Broomfield and Interlocken with Interstate 25 and E-470. The proposed Northwest
Parkway provided the most feasible option to attain successful completion of a transit
route that could relieve congestion utilizing multi -modal applications on one of the state's
heaviest traveled corridors.
Finally, during the construction of the parkway, InterMountain crafted a multi -faceted
strategy addressing legal issues, multi jurisdictional communications and public
perception. The company was successful because of its alliances with key contacts with
state and local government authorities, the media and the environmental and business
communities.
Results:
The Northwest Parkway Public Highway Authority was able to secure the City of
Lafayette and Weld County, in addition to the City of Broomfield, to establish the
authority through intergovernmental agreements. By bringing DRCOG and other
NFRTA — Proposal Number P870
IN witx[OL'NT %IN
interested parties into discussions, compromises were reached to appease all parties with
regard to the design and route of the toll way.
Currently, the parkway is expected to be completed by December 2003 and the
construction is on time and under budget. Some of the opposition to the parkway shared
concern that the new toll road would encourage sprawl in the region. Development,
however, is only planned at both ends of the parkway and at the interchanges, and the
authority intends to spend $25 million to pay for open space areas along the parkway.
NFRTA — Proposal Number P870
IN78R\IOUN'I \IN
Northern Colorado/SH 14 Truck Route Relocation Study
Situation:
Fort Collins voters in November 1999 charged the city to study how to redirect "through"
truck traffic out of the heart of the city and into upper Larimer County. "Through" truck
traffic is defined as trucks with at least two axels that travel through the city without
making a designated business stop. These trucks essentially "cut' through downtown
Fort Collins to save time and reduce route distances, rather than travel the current
Interstate system.
InterMountain was tasked by the City of Fort Collins and PBS&J, the planning project
lead, to design a media relations plan surrounding this controversial city ballot initiative -
based project. The project team was designated to conduct a study for the city that
included alternatives that map out new truck routes, as well as "non -route" strategies that
encourage use of the current 1-25/1-80 Interstate system. The truck route relocation study
has been a point of debate and discussion in the community for several decades, and fair
reporting from the perspective of the project team was paramount for a successful team
effort.
Strategy:
InterMountain developed pro -active and rapid -response media strategies to enhance the
credibility of the process as well as its findings and conclusions. InterMountain
developed key messages for target audiences, based on project goals and objectives with
the project team. InterMountain analyzed the positions of local government agencies and
stakeholders on the project.
Based on the plans, InterMountain and the project team targeted placement of key articles
and editorials in the Fort Collins Coloradoan and North Forty News, the two influential
area newspapers. Throughout the project, InterMountain and the project team
communicated at strategic points to the newspapers through news releases and editorial
board briefings. InterMountain and the project team surveyed the local political climate
continually to determine if alterations to the public relations plan would be necessary.
Results:
The project team provided the city with recommendations for both route and non -route
alternatives, as charged. In conclusion, the team found route -based strategies would be
time-consuming, not cost-effective and would require further federal study. Non -route
strategies, such as marketing initiatives, restriction of area truck use and law enforcement
strategies, among others, were recommended that encourage use the current Interstate
system.
NFRTA — Proposal Number P870
Through dedicated media outreach with the Fort Collins Coloradoan and North Forty
News, InterMountain successfully gained fair comment in both outlets and garnered
several favorable opinion -editorial columns from the influential Coloradoan.
A summary of media placements gained during the project process is as follows:
Date
Publication
Circulation
Headline
Type
3/11/01
Fort Collins Coloradoan
31,525
"Truck study headed
Op -Ed
in right direction"
3/11/01
Fort Collins Coloradoan
31,525
"Trucks just passing
Article
through"
10/01
North Forty News
17,000
"Brakes applied to
Article
downtown
Wellington truck
options"
10/01
North Forty News
17,000
"Would truckers use
Article
a northern truck
route?"
8/31/01
Fort Collins Coloradoan
31,525
"Truck route options
Article
abound"
11/11/01
Fort Collins Coloradoan
31,525
"Get info on bypass
Op -Ed
study"
11/12/01
Fort Collins Coloradoan
31,525
"Truck routes study
Article
done"
11/14/01
Fort Collins Coloradoan
31,525
"County residents
Article and
skeptical of truck
map
route change"
11/15/01
North Forty News
17,000
"Truck route project
Article
could face detour"
12/01
Fort Collins Coloradoan
31,525
"Is city at impasse on
Article
bypass?"
12/18/01
Fort Collins Coloradoan
31,525
"Council should
Op -Ed
accept bypass study
realities"
NFRTA — Proposal Number P870
VFERNIOUNTd IN
Durango Mountain Resort
Situation:
In the summer of 2002, Public Opinion Strategies polled for Colorado's Durango
Mountain Resort (DMR), which ran an initiative to follow through on a development
expansion near the ski resort. Development initiatives are tough to pass, much less in
county where growth and development was named the most important problem, even
after disastrous fires in the area.
Strategy:
Public Opinion Strategies' surveys included extensive message testing, which helped
focus DMR on what messages they should be communicating and what areas of the
county (rural) and types of voters (Republican) it should be focusing on for the get -out -
the -vote effort and communication in the final days of the campaign. Through its
research, Public Opinion Strategies identified people in rural areas and registered
Republicans tended to be more supportive of the initiative. In turn, DMR focused its get-
out -the -vote effort on these particular voters.
Results:
The initiative secured 57% of the vote, one point lower than Public Opinion Strategies'
prediction of 58% based on its last survey two weeks out.
NFRTA -Proposal Number P870
INI HI NIOUNLUN
TEAM MEMBERS
Phase Line Strategies
■ Strategic Planning
■ Grassroots efforts
■ Positioning
Public Opinion Strategies
■ Qualitative Research
■ Quantitative Research
■ Messaging
■ Consulting
■ Engineering support
■ Transportation
expertise
4 IN FE-PUVIOUNTAIN
I uIMIIt kI'F err.%naS
ORGANIZATIONAL STRUCTURE
Sean Tonner
Strategic Planning
Lori Weigel
Research
Rich Coolidge
Support
Cinamon Watson
Strategic Planning
North Front Range
Metropolitan
Planning
Organization
Fred Niehaus
Project Manager
Fred Niehaus
Local Gov't
Involvement
Mary Brown
Local Gov't
Involvement
R.A. Plummer
Facilitation
R.A. Plummer
Transportation/
Tech Support
Tom Schilling
Strategic
Communications
Brian Rantala I
Media
Relations
Rich Coolidge
Events
5 INTLRMOU\T_1IN
cnHPI) lA I1, 1[.IAINS
DELIVERABLES
■ Provide roadmap to implementing the Rural
Transportation Initiative
■ Develop research based communications strategies
■ Provide assessment and analysis of community
opinions, focus groups and polling results
■ Identify key, credible spokespersons
■ Provide recommendations for community
partnerships
■ Incorporate input from Northern Colorado business
community
■ Position initiative for business community support
■ Initiate community involvement and grassroots
meeting strategies
■ Provide implementation and execution strategies to
deliver a successful Rural Transportation Authority
initiative
■ Deliver a credible, on -budget, on -time project
6 INTERMOUNI AIN
CORPOR VI)z %[ i %IRR
BUDGET
InterMountain Corporate Affairs
Project Management
Facilitation
Strategic Planning/Consultation
Local Government Outreach
Community Outreach
Presentation
Strategic Messaging
Event Planning
Media Relations
Analysis
Total $65,000
Public Opinion Strategies Total $30,000
Quantitative Poll — 500 sample, 15-minute questionnaire
Qualitative — 2 gender specific focus groups
Analysis
Presentation
Identify credible sources of information
Recommendations on naming
Recommendations on configuration (what components/how specific)
Phase Line Strategies Total $20,000
180 hours of strategic planning/consultation
Analysis
Presentation
Recommendations of procedure
Recommendations on organization
Community outreach
PBS&J Total $20,000
Technical and feasibility consultation
Facilitation
Presentation
Analysis
Recommendation on design
Contingency Budget $89000
Displays, collateral materials, visual aids, education materials, meeting
venues, maps, graphics
TOTAL ESTIMATED COST $1439000
7 1NTEWNIOUNTAIN
CORP' IR ATP. AH %IRS
INTERMOUNTAIN
CORPORATE AFFAIRS
December 20, 2002
Margie Joy
Project Manager
North Front Range Metropolitan Planning Organization
215 North Mason St.
Fort Collins, Colorado 80521
RE: Proposal and Work Plan
Public Participation Managers
Research/Feasibility/Design of a Rural Transportation Authority in the North
Front Range
RFP Number P870
Dear Ms. Joy and Selection Committee Members:
InterMountain Corporate Affairs is pleased to submit its response to RFP Number P870
on behalf of our outstanding team of colleagues. We are excited about the prospect of
working with you in studying the feasibility and design of a potential Rural
Transportation Authority in the North Front Range.
Unmatched expertise. Fred Niehaus led the public outreach/public affairs coordinator for
the Northwest Parkway Public Highway Authority. As project manager, he gives you the
benefit of his hands-on experience in structuring and building public acceptance for a
public transportation authority in Colorado. He also brings to the team an extensive
background in facilitating successful regional strategic planning efforts, combined with
an in-depth knowledge of transportation, government and finance.
At InterMountain, Niehaus is supported by a cadre of seasoned experts who understand
the nuts -and -bolts of local and regional government, public outreach and involvement
and getting media support. That's why we're the vendor of choice for public affairs at the
Colorado Department of Transportation, which turns to InterMountain to build consensus
and support in its complex, controversial projects.
Colorado's most successful campaign team. To meet the challenge of researching and
designing an authority that would pass muster with the voters, InterMountain has
assembled a team with the best track record for building successful campaigns in
Colorado:
❖ Sean Tonner of Phase Line Strategies Inc. is the strategic planning genius behind
the successful re-election campaign for Gov. Bill Owens and the out -of -the -box,
round-the-clock voter turnout effort for the Colorado Republican Party that has
21616th Street, Suite 110 Denver, Colorado 80202
Phone:303.534.5409 Fax:303.534.3322
www.InterMountainCA.com
received national attention and is largely attributed with the party's surprise
statewide sweep at the polls in November. Rich Coolidge of the InterMountain
staff coordinated the voter outreach for Metro Denver for the Owens team headed
by Sean.
❖ Lori Weigel of Public Opinion Strategies, the nation's leading political and public
affairs research firm, has an overwhelming record of "wins" in the dozens of
Colorado local initiatives for which she has conducted focus groups and polling.
A specialist in positioning and structuring content for successful local initiatives,
Lori also has extensive transportation experience, including transportation
feasibility study for the City of Loveland.
Local knowledge. Our team has a strong record of accomplishment in Northern
Colorado, having successfully completed broad, diverse range of projects in
transportation planning/feasibility studies, economic development research, media
relations and strategic planning. And, of course, our colleagues have campaigned
successfully in virtually all of the region's communities. Our depth of local experience
gives us a "jump start" in what will be a very challenging project.
InterMountain is very excited by the challenges of this project. I am personally excited at
the prospect of working with and leading such an incredibly talented team of
transportation, strategic planning, local government and campaign experts in providing
you with a timely, well -researched project that sets the stage for a successful initiative in
the Northern Front Range.
I look forward to working with you, and I am available for any questions you may have.
We want your business, and we are committed to a 110 percent effort to give you the
excellence you need.
Sincer y,
Fre Niehaus
President