HomeMy WebLinkAboutFIRESTONE AT THE MARKET PLACE PUD - PRELIMINARY & FINAL - 21-89C - CORRESPONDENCE - RESPONSE TO APPLICANTDevelooent Services
Planning Department
City of Fort Collins
August 22, 1989
Kathryn N. McClain
The Alliance Group
3033 E. First Avenue
Suite 708
Denver, CO. 80206
Dear Kathryn:
We have received the conceptual plan for Firestone at Pad A at the Market
Place P.U.D. As stated in your letter of August 14, 1989, the building
envelope has expanded from 5250 sq. ft. to 6600 sq. ft. and reduced from two
story to one story. Based on this configuration, the following comments are
offered:
The approved Preliminary P.U.D. for The Market Place allows a building
envelope of 5280 sq. ft. Since the request is for 6600 sq. ft., the proposal
would have to be processed as an Amended Preliminary and Final P.U.D.
In some instances, these two processes can be combined into one submittal
package. If there are unresolvable issues, or if utility plans are not
complete, then the Preliminary can be heard first, followed by the Final
at a late Planning and Zoning Board hearing.
2. Staff is concerned about placing parking stalls along College Avenue. The
concept of allowing perimeter pads in shopping centers is to provide for
visual relief along major arterials from typical large asphalt areas. It is
suggested that the parking stalls on the west elevation of the building be
eliminated and replaced with landscape materials. Parking on the west of
elevation of Pad A is not indicated on the approved Preliminary P.U.D.
3. In conjunction with the above comment, it is suggested that the building
be shifted further to the west. Also, the drive aisle on the west can be
reduced since it would not serve a parking area. This 24 foot wide drive
aisle could be reduced to a one lane drive. The 10 foot concrete apron
could be combined with the drive aisle to reduce the overall width of the
paved area.
4. The customer waiting area should be re -oriented towards the internal
parking lot area. This way, the shop is oriented to the shopping center
as well as College Avenue. The concept of the shopping center is to
share parking among a variety of uses and reduce the number individual
trips. It is anticipated that customers of Firestone will also be customers
of the center in a combined trip.
300 LaPorte A,,,enue - P.O. Box 580 - Fort Collins. CO 80522-0580 - (303) 221-0750
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5. Staff is concerned that the setback along the east -west drive has been
reduced from the 17.5 feet indicated on the Preliminary P.U.D. to 10 feet.
In order
to justify
this
reduction, this strip would have to be bermed to
a height
of 3 to 4
feet
and heavily landscaped with variety of deciduous
and coniferous
trees. A
variety of shrubs to compliment the trees would
have to
placed in
well
defined shrub beds to soften the impact of a
building
so close to
a drive.
6. In general, it appears the site is squeezed with excessive parking and drive
aisles. In addition, the space devoted to inventory seems excessive. While
not pretending to know the nature of the business, a gut reaction is that
1,800 sq. ft. of inventory storage is overly generous.
7. It is strongly suggested that the applicant explore re -orienting the service
bays from the present east -west to a north -south direction or an angled
direction. As presently oriented, the parking and service bays on the
west elevation is a very intense exposure along College Avenue. The
applicant should be cautioned that the Planning Department and the
Planning and Zoning Board are very protective of the College Avenue
streetscape. As our busiest major arterial, College Avenue is the most
important urban design element in the City.
8. If the site elements do not work, would the applicant consider reducing
the number of service bays from 10 to 8? This may minimize the per-
ception that the site is squeezed.
9. Staff will expect a landscape
plan
that conforms to the berming and street
tree concept approved for
the Preliminary P.U.D. In
addition, where
there is no conflict with the
service bays, foundation
shrubs must be
planted. Parking lot islands
must
contain at least one tree
and a shrub
bed. Ornamental trees must
be a
minimum of 1 1 /2 to
1 3/4 inches in
caliper, standard deciduous
trees
must be a minimum
of 2 inches in
caliper, and coniferous trees
must
be a minimum of 6 to
8 feet in height.
All shrubs must be a minimum of
5 gallon.
10. Every attempt to screen rooftop mechanical equipment, outdoor condensing
units, gas and electrical meters, and the electrical transformer should be
made. If a transformer will be on the site, it should be screened from
three sides by landscaping or a screen wall that matches the building's
exterior. The open side must be accessible by a boom truck but should be
screened with a chainlink gate with a screen mesh material.
11. The dumpster screen wall must match the building's exterior.
12. Only one freestanding monument sign is allowed per the restrictions of the
Preliminary approval. This sign can not exceed 36 square feet per face.
The pedestal must be of a material to match the building's exterior. The
proposed pole sign would not be allowed.
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13. Building signage is excessive. Six building signs would not be allowed.
The applicant is encouraged to review the approved Preliminary P.U.D.
which has a detailed signage component that addresses the amount and
size of building signage. The P.U.D. sign component was carefully
drafted to unify the shopping center with a common design theme and
thus reduce the perception of a strip center. There is no attempt by the
City to minimize individuality or brand name identification. However,
the Staff is very concerned about the number, size, and placement of
signs in the entire P.U.D.
14. Reader boards and illuminated awnings would not be allowed in the
P.U.D.
15. In conclusion, this pad
site
was never envisioned to
be a 10 bay
auto
service center. During
the
P.U.D. deliberations, it was anticipated
that
this site would be a small
restaurant or a retail user.
Consequently,
the
burden of proof on creating a quality site plan that
meets the design
objectives of the P.U.D.
falls
upon the applicant. Staff
is willing to work
with the applicant on
some
re -orientation ideas that
would make
this
proposal more palatable
and
ultimately acceptable to
the Planning
and
Zoning Board.
If there are any questions or concerns, please feel free to call the Planning
Department at 221-6750.
Sincerely:
Ted Shepard,
Project Planner
TS/gjt