HomeMy WebLinkAbout2024-133-11/19/2024-APPROVING THE 2025 OPERATING PLAN AND PROPOSED BUDGET OF THE FORT COLLINS MIDTOWN BUSINESS IMPROVEMEPassed and adopted on November 19, 2024.
S r. Deputy City Clerk
Effective Date: November 19, 2024
Approving Attorney: Ted Hewitt
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BID NAME
EXHIBIT A TO RESOLUTION 2024-133
Midtown Business Improvement District (BID)
2025 Operating Plan
Midtown Business Improvement District (BID)
LEGAL AUTHORITY
The Midtown BID is organized pursuant to the Business Improvement District Act, Section 31-25-1201 et
seq., Colorado Revised Statutes.
ABOUT THE MIDTOWN BID
Midtown is a growing, thriving hub in central Fort Collins. The properties adjacent to College Avenue,
from Drake to Boardwalk, as well as the Foothills Mall properties located on Foothills Parkway, make up
the Midtown BID. In total, the corridor spans slightly over one and a half miles.
THE VISION FOR MIDTOWN
Midtown stakeholders have been working together for the last ten years through significant planning efforts to
envision a refreshed future for the district, one that continues to invigorate the area with destination
retail, higher-density development, commercial opportunities, and unique urban living. The formation of
the BID brought with it a commitment to establish a distinctive identity, placemaking, events, activities and
people-oriented uses to establish a vibrant and dynamic shopping and entertainment area in the heart of
Fort Collins. Historically characterized as the strip retail corridor of Fort Collins, the vision for Midtown
will incorporate urban redevelopment, urban design, and enhanced pedestrian spaces to begin a long
term transition to a place where citizens need to go for services but want to stay once they arrive.
Continuous BID and City investment in revitalization will ensure the City's planning efforts for the
corridor will be realized and the retail core of the community will be stable.
THE BID'S ROLE IN MIDTOWN
The Midtown BID provides a sustainable funding source to leverage public sector investments and
provide private sector stakeholders in the area with a stronger platform through which to advocate for
and directly fund -needed improvements as Midtown comes into a new era. The Midtown BID aims to: •Create a collective voice to accomplish the goals of the neighborhood, provide leadership for the
neighborhood, and champion the vision of Midtown.•Purposefully improve and advance Midtown urban design to facilitate economic growth and
overall increased vitality in Midtown.•Develop and establish Midtown's character and personality, communicate it succinctly, and bring it
to life. Working with the City's previously developed Midtown Plan and Midtown in Motion Plan,
various improvements are envisioned over the next 10 years that will transform the Midtown Corridor
from classic suburban strip, to vital exciting urban form.•Create synergistic relationships with the City of Fort Collins to create an accessible and desirable
place for locals and visitors.
Provide awareness, recognition, promotion and education about Midtown.•Be an administrative umbrella that brings the neighborhood together and maximizes funding
opportunities for the future of Midtown.
BID BOUNDARIES
The Midtown BID includes parcels fronting South College Avenue from Drake Road in the north to
Boardwalk Drive in the south, as well as those fronting East Foothills Parkway between East Swallow
Road and South College Avenue in the City of Fort Collins, County of Larimer, State of Colorado.
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EXHIBIT A TO RESOLUTION 2024-133
BID SERVICES
The specific types of services that the BID will fund were developed and prioritized by the business and
property owners of Midtown, and include:
•Midtown Promotion and Management: The BID aims to be the go-to resource for Midtown,
providing leadership and business support, while championing stakeholders' needs to create an
environment that's welcoming to the larger community and visitors. Projects to support the
stakeholders will include:
Administrative support to help manage Midtown, advocate for Midtown needs, and focus
on leveraging resources and improvements for the area.
Supplementing the BID budget and identifying strategic funding opportunities to leverage
and enhance the base assessments collected from year to year.
Building partnerships and developing strategies to increase community participation,
leadership and coordination, including (but not limited to) partnerships with the City of Fort
Collins, the Midtown Business Association, the Fort Collins Downtown Development
Authority and the Downtown Fort Collins Business Association.
Providing business support for Midtown businesses, serving as the "concierge" for all
things Midtown and helping businesses succeed by providing them with useful tools and
resources, including tracking policies, data, and other useful information.
•Midtown Branding, Marketing, and Activation:The BID aims to develop and deliver a unique
experience that encourages locals and visitors to explore Midtown, and to establish a strong identity
that is recognizable and highlights the distinctive Midtown offer. Projects include:
Promotion of the Midtown brand.
Producing targeted marketing and messaging to the community and visitors.
Public and community relations in support of growing the Midtown corridor that help
promote why Midtown is a destination in its own right.
•Midtown Placemaking and Maintenance: The BID will work to activate the public realm in Midtown
and develop a clean, safe and friendly environment, offering enhancements and amenities that
create a welcoming destination and support larger-scale infrastructure projects proposed for the
area. Projects will include:
Completion of full design documents for the S. College corridor, as envisioned in the
Midtown in Motion plan.
Development of a unifying aesthetic for Midtown's public spaces and right of way through
the addition of public realm amenities throughout Midtown, including more benches, bike
racks, public art and trash/recycling cans.
Investments in unique Midtown wayfinding signage and gateways that create a sense of
place and help guests explore the area whether by car, by bicycle, or on foot.
BID ASSESSMENT METHOD AND BUDGET
The BID will utilize an assessment method that is based upon linear frontage of a property on College
Avenue and Foothills Parkway within the BID boundary. The assessment.will be $10 per linear foot,
annually. Only commercially-assessed properties will be included. The BID will raise approximately
$160,000.
Additionally, the BID will have the ability to raise the assessment annually not to exceed the Consumer
Price Index for all Urban Consumers (CPI-U) for the Denver-Boulder-Greeley, Colorado metropolitan
area. This decision will be at the discretion of the BID board.
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EXHIBIT A TO RESOLUTION 2024-133
Bringing in revenue and contributions in addition to the BID assessment will increase impact and help
the organization to best leverage investments into Midtown. To that end, the BID will work to procure
supporting funding from the City of Fort Collins as well as grants, donations, sponsorships,
memberships, fee-for-service projects, crowd sourcing and partnerships on top of the BID special
assessment. The BID Board, with City approval, determine the annual operating budget each year of BID
operations, based upon the priorities set out in this plan.
Properties adjacent to, but not within the BID boundaries, may elect to participate in the BID. Upon
request, the BID would provide technical assistance to help. To do so, the owners of such properties
would be required to file a written petition with the City of Fort Collins, requesting that their property be
included in the BID. The petition shall be accompanied by a deposit of money sufficient to pay all costs
of the inclusion or exclusion proceedings. Public notice will be given, a public hear ing will be held and an
ordinance niay be adopted by Fort Collins City Council. The determination of assessment for properties
joining the BID which do not have frontage on either College Avenue or Foothills Parkway shall be
assessed the same frontage rate as the rest of the BID for their particular frontage on the street they are
located.
2025 Proposed BID Budget and Services
The following table lays out the proposed 2025 budget for the Midtown BID, as well as some
considerations for each proposed expenditure:
Expenditure •. ·, ',, ' . '. ;--;--' <--.' ',-:' ·.,_,,._,·· __ -, 1; Annual;Budget Amount
Staff/Administration
Funds for a part-time staff position to support the board and administer $36,000
the programs and projects of the BID
Branding, Marketing and Activation
In 2024, the BID will continue to support promotions and marketing of the $5,000 BID through brand development, marketing and PR.
Placemaking and Maintenance
A critical aspect of the BID work is to enhance the visible impact on the
district. The BID will continue to leverage City and other funding to
implement the 100% design of S. College Ave., as identified in the $101,500
Midtown in Motion Plan.
Other Fees
These may include: •1% collection fee for BID Funds.Legal costs $17,500 •Accounting•Insurance
TOTAL 2025 BUDGET $160,000
BID BONDING
The BID is not authorized to bond or take on debt.
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EXHIBIT A TO RESOLUTION 2024-133
BID GOVERNANCE
The BID statute allows for a board of 5 to 11 members who are BID electors. The Midtown BID Board
consists of nine appointed members from the Midtown BID area. The terms of office shall be staggered to
encourage continuity in BID governance. The Midtown Bl D's current board current Board of Directors is
comprised of the following individuals:
Board Member •· .. •.. • <
Rayno Seaser
Mike Dellenbach
David Fritzler, Treasurer
Luke McFetridge, Chai r
Lauren DeRosa
Carrie Baumgart
John Hoxmeir
Patrick Bunyard
OPEN SEAT -TO BE FILLED
BID TERM
Affiliation . •.... >.•• .. .. •.· .
The Egg & I/First Watch Restaurants
Dellenbach Chevrolet
Collegiate Peaks Bank/Representative of Palmer Properties
Noble Venture/Representative of Midtown Business Moot
House
Wild Birds Unlimited Nature Shop
Markley Motors
Gilded Goat Brewing
Foothills Mall
The Midtown BID will have an initial ten-yearterm, commencing December 5, 2017. This will allow for
property and business owners to evaluate the Bl D's effectiveness at the end of the term. If the BID is
deemed successful, the BID Board will request that the City Council renew the BID by ordinance after
the initial period. If the BID is not considered to be successful, it will sunset at the end of the initial
term.
CITY SERVICES
BID services will be designed to supplement existing City services and will be in addition to City
services that are currently provided in Midtown. BID services will not replace any existing City
services.
The Midtown BID will provide a number of benefits to the City of Fort Collins, including: •A collective leader and champion for the vision of Midtown, and clear partner with which the
City can work
Help the City of Fort Collins advance its key strategic objectives•Opportunity to further demonstrate the commitment to Midtown outlined in the City's Midtown Plan
and Midtown in Motion Plan
Create a second activity center in Fort Collins and a "place" beyond downtown in Fort Collins
for visitors and locals•Beautification of the City through a refreshed and invigorated area
ANNUAL REVIEW
The BID Act requires the BID to file an annual operating plan and budget with the City on or before
September 30 of each year. The City will review and approve the operating plan and budget as provided by
law.
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MIDTOWN BUSINESS IMPROVEMENT DISTRICT EXHIBIT B TO RESOLUTION 2024-133
SUMMARY
2025 BUDGET AS PROPOSED
WITH 2023 ACTUAL AND 2024 ESTIMATED
For the Years Ended and Ending December 31
2023 Budget 2024 Actual Jan-Aug Estimated 2024 Proposed 2025 2024
BEGINNING FUND BALANCES $ 147,039.85 $ 250,128.85 $ 2Sl,245.56 $ 2Sl,24S.56 $ 356,545.56
REVENUES
01 Property Taxes $ 159,747.00 $ 160,000.00 $ 159,747.00 $ 159,747.00 $ 159,747.00
03 Local Grants $ $ 25,000.00 $ $ $
Total Revenue $ 159,747.00 $ 185,000.00 $ 159,747.00 $ 159,747.00 $ 159,747.00
TRANSFERS IN $ $ $ $ $
TOTAL AVAILABLE RESOURCES $ 306,786.85 $ 435,128.85 $ 410,992.56 $ 410,992.56 $ 516,292.56
EXPENDITURES
Management and Administration $ 36,000.00 $ 36,000.00 $ 24,000.00 $ 36,000.00 $ 36,000.00
Accounting and Tax Services $ 13,500.00 $ 11,500.00 $ 9,000.00 $ 11,500.00 $ 11,500.00
Legal $ 1,508.69 $ 2,500.00 $ 270.00 $ 1,500.00 $ 1,500.00
Larimer County Collection Fees $ 186.90 $ 399.00 $ 161.60 $ 187.00 $ 200.00
Insurance $ 2,951.00 $ 2,700.00 $ 2,760.00 $ 2,760.00 $ 2,800.00
Emergency Funds $ $ $ $ $
Office Rent, Parking, Supplies and Misc. $ 665.28 $ 500.00 $ 538.78 $ 7SO.OO $ 7SO.OO
Repayment of BID Start-up Expenses $ $ $ $ $
PROGRAM EXPENSES
Promotion, Mgmt and Business Support $ 225.00 $ 2,500.00 $ 780.00 $ 1,000.00 $ 1,000.00
Branding, Marketing, Activation $ 2,6S3.14 $ 2,500.00 $ 95.88 $ 750.00 $ 7S0.00
Placemaking and Maintenance $ $ 250,000.00 $ $ 250,000.00
Total Expenditures $ 57,690.01 $ 308,500.00 $ 37,606.26 $ 54,447.00 $ 304,500.00
Net Income $ 102,056.99 $ (123,500.00) $ 122,140.74 $ 105,300.00 $ (144,753.00)
Emergency Funds $ $ $ $ $
ENDING FUND BALANCE $ 251,245.56 $ 126,628.85 $ 373,386.30 $ 356,545.56 $ 211,792.56