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HomeMy WebLinkAboutMemo - Mail Packet - 3/23/2021 - Memorandum From Josh Birks Re: 3Rd Party Food Delivery - Noco Nosh Economic Health Office 222 LaPorte Avenue PO Box 580 Fort Collins, CO 80522 970.416.4349 fcgov.com MEMORANDUM DATE: March 18, 2021 TO: Mayor and Councilmembers THRU: Darin Atteberry, City Manager; Kyle Stannert, Deputy City Manager; and Jacqueline Kozak-Thiel, Chief Sustainability Officer. FROM: Josh Birks, Economic Health and Redevelopment Director RE: 3RD PARTY FOOD DELIVERY NOCO NOSH This memorandum provides an update on the Restaurant Delivery Service program funded with Corona Virus Relief Funds (CVRF). BOTTOM-LINE: The City invested $152,000 of CVRF funds to offset the cost of third-party food delivery for restaurants between November 24, 2020 and December 30, 2020. The program significantly impacted the restaurants delivery sales during this period setting several weekly records for number of deliveries and total sales. Additionally, the program seems to have altered consumer behavior creating a lasting impact for restaurants. BACKGROUND: This City of Fort Collins launched a program to assist local restaurants and incentivize community members to support their favorite restaurants by partnering with NoCo Nosh. NoCo Nosh is a local delivery service owned by over forty (40) northern Colorado restaurants. The program paid the restaurant portion of the delivery fees, the customer processing fee, and the first $0.50 of the customer delivery fee charged to Fort Collins community members. The program significantly benefits Fort Collins restaurants: As of February 5th, 32 restaurants added to the NoCo Nosh platform since program launch. NoCo Nosh sales went from an average of $4,300/week to $5,700/week signifying a change in consumer behavior since program launch. Total amount of businesses who received free menu photo shoots through the partnership: 16. 94% of respondents said they would continue using NoCo Nosh after COVID: o o o A full summary of the post program survey and other data is attached. NoCo Nosh CARES PROGRAM DATA RESULTS March 12, 2021 CONTACT Josh Birks, Economic Health & Redevelopment Director jbirks@fcgov.com Shannon Hein, Economic Health Manager jbirks@fcgov.com EXECUTIVE SUMMARY FUNDING SUMMARY SURVEY RESULTS What percentage of your sales are delivery and takeout ? Program Days Delivery Orders Takeout Orders Total Orders Avg. Daily Orders Total Food Sales Avg. Order Amount Avg. Daily Sales Sales Commission Commission % of Sales Were you new to NoCo Nosh? Were you working with other third-party delivery services prior to joining NoCo Nosh? If you use other third-party delivery services, have you seen a change in distribution of your sales between NoCo Nosh and these other third - party delivery companies? Did you see an increase in orders after the City of Fort Collins partnership launched in late November? What percentage of your dining room revenue have you been able to re - coop through delivery or takeout? What are your future delivery and take -out plans? What else would you like us to know about your business, this program, or overall recovery?