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HomeMy WebLinkAboutCOUNCIL - AGENDA ITEM - 10/23/2018 - FOCOCREATES ARTS AND CULTURE MASTER PLANDATE: STAFF: October 23, 2018 Wendy Williams, Assistant City Manager WORK SESSION ITEM City Council SUBJECT FOR DISCUSSION FoCoCreates Arts and Culture Master Plan. EXECUTIVE SUMMARY The purpose of this work session is to provide an update on the FoCoCreates Arts & Master Plan process, and goals identified in draft plan. GENERAL DIRECTION SOUGHT AND SPECIFIC QUESTIONS TO BE ANSWERED • Does Council support the overall plan vision? • What feedback does Council have on the goals? BACKGROUND / DISCUSSION The FoCocreates Arts & Master Plan update was launched in September 2017, to coincide with the City Plan update process. Fort Collins has experienced numerous changes since the City’s first cultural plan. This plan is designed to create a framework and vision for arts and cultural development over the next 10 years. It goes beyond the previous plan components to address how the City and its partners will continue to further creative enterprises that make Fort Collins unique. This plan addresses the breadth of culture in Fort Collins-from science and horticulture to the community’s diverse history, heritage and traditions. Louise Stevens, ArtsMarket, was selected as the consultant to lead the process. A Leadership Council consisting of a broad spectrum of community leaders was formed to help guide the process. A series of focus groups, interviews, meetings, and surveys were used to inform the research phase and then elicit feedback on the draft plan. The plan responds to public input, which has been extensive. The Cultural Resource Board, the Art in Public Places Board, a Music Task Force, Equity and Access Task Force, Creative District Task Force and hundreds of residents provided valuable input. Five major themes, or goals, emerged. Each goal ties back to the City’s Strategic Plan, addresses relevant current conditions and challenges, and identifies the City’s role and responsibilities. 1. Through the arts, foster an inclusive, accessible and affordable cultural and creative community that welcomes audiences and builds equity within the civic and nonprofit arts; makes it possible for residents to afford participation and for artists to create art for them; and distributes arts and cultural resources throughout all geographic areas of Fort Collins. 2. Fill gaps in the accessibility and delivery of arts, culture, and creative learning opportunities for all residents. 3. Further a public-private infrastructure of investments in arts, culture, and creativity that keeps pace with Fort Collins growth and population needs while building strong and sustainable arts and cultural resources. 4. Define the built aesthetic of Fort Collins through diverse creative districts, major public art, placemaking and design. October 23, 2018 Page 2 5. Build Fort Collins’ creative, arts, culture and heritage brand identity and communicate it effectively to residents and beyond. Implementation of the plan should result in six key outcomes: 1. Fort Collins residents experience and enjoy the arts around them every day in their neighborhoods, in multiple cultural districts that are lively and arts-rich, in schools, parks and gardens, gathering places, gateways, and civic buildings. 2. Arts and culture in Fort Collins is inclusive, diverse, and equitable for all. 3. The City of fort Collins provides an outstanding portfolio of arts, culture, and science discovery for its residents and visitors, through venues, information, funding support for non-profit arts and entrepreneurial creative enterprises, and education services, making the City a true creative hub for residents and visitors. 4. Fort Collins residents do not need to leave town to enjoy the best of the arts and entertainment: it is right here, accessible and affordable. 5. Fort Collins is known for the depth and breadth of its creative industries that grow and thrive in synergy with the City’s tech industries. 6. The Fort Collins creative community is robust and growing thanks to affordable and accessible venues, live-work space, and economic investment. Next Steps Council feedback will be incorporated into the draft plan and the plan will then be shared with Council and the public. The new Cultural Services Director and staff team will review with stakeholders, update and finalize the plan through April. Another work session will be scheduled in March 2019. Council adoption and launch of plan by end of Q2, 2019 is anticipated ATTACHMENTS 1. PowerPoint Presentation (PDF) 1 FoCoCreates Briefing: Draft of Fort Collins 10-Year Master Plan Arts, Culture and the Creative Sector October 23, 2018 Cultural Services Department Louise K. Stevens, Consultant ATTACHMENT 1 2 Co-Created Vision, Goals and Strategies Responding to Fort Collins Residents Building on Excellence Exceptional Services Aspirations Balanced with Pragmatism Does Council support the overall plan vision? What feedback does the Council have on the goals? 3 Briefing Purpose FOCO-creates Timeline to Completion Oct. 23 2018 Council work session Nov. 2018 – Feb. 2019 Additional community input Mar.–Apr. 2019 New staff director and team finalize Q2 2019 Adopt & Launch Plan 4 Responsive, Values-Based 5 Culture, the arts, and creativity are long-standing, valued elements of Fort Collins. This plan builds on exceptional community assets and our commitment to a culture of creativity. • City Assets • Partner Nonprofit Assets • Music & Creative Economy & Workforce Assets 6 1. “Improve the Community’s sense of place with a high value on culture…place priority on maintaining and repairing our cultural facilities…enhance and expand infrastructure to support a growing population and demand for services.” City Strategic Plan 2.1 2. “Develop a clear strategic description of the City’s role in culture and the arts while leveraging partnerships with other community organizations.” City Strategic Plan 2.6 3. “Support arts, culture, and creative enterprises with facilities, promotion, expanded program opportunities, and funding.” Downtown Plan 4. “Encourage programs that promote social engagement…promote and maintain a welcoming, inclusive community where people feel connected.” Social Sustainability Plan City Plans Reference Importance of the Sector FOCOcreates Outcomes 1. Through their unique ability to include and gather, the FOCO’s arts, culture & creativity has created a community where residents feel connected and welcomed. 2. Fort Collins has enhanced and expanded its arts, culture, and creative infrastructure to support a growing population and demand for services. 3. The City has a freshly defined role in culture and the arts and has successfully leveraged partnerships with other community organizations. 4. The community of Fort Collins solidly supports arts, culture, and creative enterprises with facilities, promotion, expanded program opportunities, and funding. 5. There is a strong, unique sense of place through the community’s arts, culture, and creativity. 7 8 “The arts knits a community closer together. The arts and the humanities are some of the most important contributors to our understanding of community. To our understanding of identity.” – Daniel Pink FOCOcreates Process To Date • Leadership Council • City Council and City staff interviews • Topics and Issues roundtables • City Plan public Input • Input and surveying of the arts & culture nonprofit community • On-line survey to residents: 707 completed surveys • Creative community involvement: artists, entrepreneurs, makers • Three task forces: Music, Equity & Access, Creative District(s) • PSD and CSU • Alignment with other City plans: City Strategic Plan, Downtown, Social Sustainability, Parks & Recreation • Input from Economic Health, Historic Preservation, Recreation, Parks, Neighborhood Services • CRB, APP, Museum Board, Friends • Library District • Community forums and creative café • Best practices analysis • Comparisons to cities of 150,000 – 200,000 population • Trends analysis 9 Community Involvement in FOCO Arts = Proven, Tremendous 10 FoCo & Beyond Households who have attended the Lincoln Center But There are Challenges • Splintered sector not positioned to meet increased demand • Fragmented image, awareness, knowledge limits community access • Shortage of sector-wide leadership hinders important new ventures • Facility-centric, siloed cultural services operational model, uneven service delivery • Programming gaps not keeping up with community interests • Uneven “arts in my neighborhood” community identity 11 The Creative Economy Ecosystem ARTS CULTURE CREATIVITY 12 Ecosystem-wide leadership and coalition has been missing. Acknowledgement and coalescing of all three are vital to Fort Collins identity, way of life, economy. Co-Expansion Areas 13 • Neighborhoods • Arts & Creative learning • Affordability live and work space • Home for FOCO Perf. Arts • Creative districts •Music • Creative business/tech development • New diverse arts nonprofits • Nighttime Economy • Public art • Visual & literary • Museums Strategy • New Venues Five Goals Support the Five Outcomes Access, Equity, Affordable Fill the Gaps Invest in the Sector Art & the Built Environment Image Communicate Engage Brand 14 CO- Goal 1: Access, Equity, Affordable 15 • Affordable Arts and Creatives Live and Work Space • Additional (different) creative districts: zoned industrial • Creative entrepreneurial development support system: “Creatosphere” • Changes to Fort Fund Grants: Equity, Inclusion + Access for New Applicants • Arts in neighborhoods Goal 2: Fill Gaps 16 • Broaden Department & Advisory Scope Beyond Facility Silos: Arts, Culture and Creative Sector Services • Strengthen Partnerships and Co-Plan to Advance Ecosystem: PreK-12 Arts Education; Business Development • Fort Fund Grants: Incentivize Expanded Services to the Community, Sustainability • Home for Resident Arts Groups to Serve Community: Additional Larger and Smaller Venues and Spaces • Festivals Grounds; Convention Capacity Goal 3: Co-Invest 17 • I.D. sources for Co-Granting to Further Sector Capacity • Expanded University and PSD, Library District Joint Ventures • Wise use of Resources: Remove Department Silos, Expand Inter-department Joint Ventures • Wise use of Resources: Music Strategy, Museums Strategy • Cultivate sources, build resources for major capital investment • Public & Private (Commercial Development): Increase to 2% Percent for Art Goal 4: Art and the Built Environment 18 • Major and Iconic Public Art, Temporary and Permanent • Neighborhood-Based Placemaking • Arts Role in Design Review: Excellence in Architecture • Signage and Wayfinding • Historic Districts Preservation 19 • Brand Identity • Destination-Driver • Diversify Engagement • Unified Portal Goal 4: Art and the Built Environment Early Outcomes without New Expenditures • Increased community access, inclusion, welcome at community arts and culture: new policies, partnerships, dialogue. • New support services to the creative, cultural and arts community: Cultural Services reorganized to fill gaps and respond to community needs. • Easy access: New image and info portal planned and designed. • Organic creativity: New support structure for current and additional creative districts, including zoning, opportunities for artist work and live spaces. • Healthier nonprofits and opportunities for emerging new nonprofits: New funding partnerships for diversified Fort Fund grants identified. • Arts “in my neighborhood:” joint venture Cultural Services and Neighborhood Services. • More entrepreneurial businesses: Support for creative entrepreneurial development through joint venture Cultural Services and Economic Health. • More placemaking, community arts experiences: APP private sector funds. 20 Does Council support the overall plan vision? What feedback does the Council have on the goals? 21