HomeMy WebLinkAboutWORK SESSION SUMMARY-04/23/2019-Work SessionCity, "Of
Communications & Public
Involvement Department
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215 N Mason St.
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PO Box 580
Fort Coflins, CO 80522
970,221.6207
970,224,6107 - fax
fcgov.com
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DATE: April 26, 2019
TO: Mayor and City Council
THRU: Darin Atteberry, City Manager
Kelly DiMartino, Sr. Assistant City Manager
INFROM: Amanda m King, Director, Corr A(
SeonAh Kendall, Sr. Manager, Economic Health
Cynthia Eichler, President and CEO of Visit Fort o&6
RE: APRIL 23,2019 WORK SESSION SUMMARY: TOURISM MASTER
PLAN
Councilmembers Present:
Mayor Wade Troxell, Mayor Pro Tem Kristin Stephens, Susan Gutowsky, Julie Pignataro, Ken
Summers, Ross Conniff and Emily Gorgol
Discussion Summary:
Visit Fort Collins ("VFC") and City staff provided background information about VFC and the City's
partnership, visitor profile and economic impacts, Tourism Master Plan ("Plan") objectives, processes
and proposed timeline. Major discussion points included:
1. Importance of a robust engagement process which will include a variety of methods to engage
with our diverse community and their different perspectives. Just as important as the initial
engagement is to follow -Lip to share recommended opportunities and strategies of the Plan with
the community for additional feedback and resident alignment.
2. Understanding the existing assets within the community and any gaps/opportunities by doing an
asset inventory and Strengths, Weakness, Opportunities and Threats ("SWOT") analysis.
a. Leveraging existing assets such as the natural environment and the Northern Colorado
Regional Airport.
b. Utilize and leverage existing work and partnership from the Fort Collins Downtown
Development Authority.
c. Understanding transportation and short-term rental impacts related to tourism,
3. Be aware of the work our peer cities and neighboring communities have implemented and their
impact to the Plan.
a. This should also include future capital projects within the City such as the Whitewater
Park.
b. Opportunities within sports tourism.
4. Keep moving forward and keep Council informed.
No follow Lip actions were mentioned.
Cultural Services Department
215 N. Mason St
Fort Collins, CO 80522
fcgov.com/culturalservices
Date: April 26, 201%
To: Mayor and City Councilmem,bers
Thru: Darin Atteberry, City Manager'),'-/
Kelly Di:Martino, Senior Assistant City Manage
Wendy Williams, Assistant City Manager Manager
From: Jim McDonald, Director of Cultural Services 14A_
Re: April 23, 2019 Work Session Summary: FoCo Creates Arts and Culture
Master Plan
The Mayor and Councilmembers Stephens, Cuniniff, Gorgol, Gutowsky, Pignataro and
Summers were in attendance.
Staff presented Council the final draft of the FoCo Creates Arts and Culture Master Plan. Staff
reviewed the updated Vision Statement and Goals of the Plan following recent public and
stakeholder feedback.
Discussion points included:
• Inclusion and Equity — how is the City defining these terms; is definition consistently
used in City documents
® Equity is not the same as equal; prioritize providing experiences for underserved,
populations
• Fort Fund Program and the Arts in Public Places Program, evaluation and outcomes
should reflect and engage the entire community
• Performing arts center - evaluate the gaps in regard to current assets and needs and
potential impact as an economic driver
• Possible dedicated tax, look to regional partnerships
• Importance of resourcing the plan and integrating it into the organization to ensure
success. Option of a mid -cycle budget request to fund Community Programs Manager
and programming support
Next steps:
® Update Creative Industries definition in the Plan
• Add City Give to Goal 4 in the Plan
• Edit Action item 1.3 d in the Plan to be more inclusive and not specific
• Conduct an inventory of how "inclusion & equity" is defined in City documents
• Schedule item for Council adoption at the May 21, 2019 City Council meeting