HomeMy WebLinkAboutGolf Board - Minutes - 11/13/2019Golf Board
TYPE OF MEETING – (REGULAR)
November 13, 2019 6:00 PM
413 South Bryan Avenue
11/13/19 – MINUTES
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1. CALL TO ORDER
Kathy Meyer called the meeting to order at 6:00 PM
2. ROLL CALL
Board Members Present
o Michael Hardisty
o Ross Liggett
o Kathy Meyer
o Bob Pawlikowski
o James Penland
o Tom Rock
Staff Members Present
o Mike Calhoon
o Scott Phelps
o Valerie Van Ryn
Dawn Worth
3. AGENDA REVIEW
No Changes to the Agenda
4. CITIZEN PARTICIPATION
5. APPROVAL OF MINUTES
On a motion by James Penland, seconded by Tom Rock, the Board voted (6:0) to approve
the October 9, 2019 minutes as amended.
6. UNFINISHED BUSINESS
Prime Time/Non-Prime Time
Scott reviewed the Prime Time & Non-Prime Time information. Staff would like
Collindale & Southridge to be uniform to prevent confusion. Scott said that we will be
reviewing the changes with Marketing to update the website & Social Media. We will
also provide staff with a sheet to better assist golfers with their pass selection.
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7. NEW BUSINESS
Collindale Food & Beverage RFP
Scott remined the Board that Jon & Kathy volunteered to sit on the interview panel for
the Collindale Food & Beverage RFP interviews. He stated that C.B. & Potts was the
only vendor to apply. Scott will update the Board in December.
City Park Nine & Southridge Irrigation RFP
Scott informed the Board that we are finalizing everything with Purchasing. He stated
that we will be potentially applying for a bond to fund the irrigation system. Michael
suggested we consider including other items that need to be addressed in the bond as
well. Scott mentioned that we are exploring the possibility of including other items. Ross
and Michael volunteered to sit on the interview panel for the Irrigation RFP.
Holiday Marketing
Valerie Van Ryn reviewed the Holiday Marketing Plan with the Board. She stated that
they are including an ad in the Recreator, which has high volume distribution. Scott
mentioned that Marketing will be creating the sheet for staff to assist golfers with their
pass selections. Ross asked if we are continuing our advertising with the Hilton. Valerie
said we are considering it for next year, but we are considering one ad for all three
courses. Ross suggested that we consider implementing a VIP Day for anybody who
runs a big outing or league, local media personalities & concierge, in hopes that they
will then refer golfers to our courses. He stated that hotel patrons often approach
concierges for their suggestions. Valerie will review 2019 Golf Marketing with the Board
at their December meeting.
8. FINANCIALS/ROUNDS REPORT
Scott reviewed the financial report. He said revenues are on track, but rounds are down
a bit. We will continue to investigate this. Scott mentioned that we have had some good
weather so far in November and we hope for more through the end of the year.
9. OTHER BUSINESS
Michael mentioned that he watched the City of Loveland Golf Presentation. It was
determined that if they stay on the same track they are currently on, they will be
bankrupt in 2 years. Kathy was under the impression that they were trying to get Golf to
fund their new clubhouse. Michael said they are trying to get them to fund about 3
million dollars in Capital. Tom mentioned that they are wanting to pay cash, rather than
a bond. He said they also suggested changes to their Prime Time & Non-Prime Time
hours. Tom said their Annual Pass holders will receive a discount during Prime Time,
but their per play fees increase. He mentioned that they tabled it at the end of their
discussion. Tom expressed his concern that we implemented a similar change with
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little notice. James stated that not many golfers understand that we are an Enterprise
Fund, not subsidized by the general fund. Michael agrees that there isn’t much
awareness regarding this. Kathy believes educating other golfers falls under the
responsibilities of the Golf Board. Michael believes if the city wants to be serious about
their assets, they should take a more progressive approach. Mike stated that we would
have other requirements if we were funded by the General Fund and he’s not sure this
would be in our best interest. Michael explained that we should get our revenues up, so
we have enough cash flow to improve the courses. Ross said if we want to get more
people playing golf in this community, we need to focus our marketing & strategy on the
development of new players, rather than stealing from the competition.
Scott said the Disc Golf Tournament we held at City Park Nine was a successful event.
We are exploring the possibility of holding a disc golf league & welcoming other disc
tournaments during the off season. Ross said mixed use is something we’ll begin to see
more often.
Mike informed the Board that the City Council is reimagining Boards & Commissions.
Therefore, we don’t have any information regarding Kathy & Jon being reappointed. He
said Council is meeting again to discuss this at their December 10 so he will update the
Board at their December meeting.
10. ADJOURNMENT
On a motion by Tom Rock, seconded by James Penland, the Board adjourned at 7:40