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Home My WebLink About10/26/2023 - Cultural Resources Board - Agenda - Funding MeetingCULTURAL RESOURCES BOARD FUNDING MEETING October 26, 2023, 5:30 pm Columbine Room, The Lincoln Center 10/26 /23-AGENDA 1.CALL TO ORDER 2.ROLL CALL 3.AGENDA REVIEW 4.CITIZEN PARTICIPATION 5.APPROVAL OF MINUTES SEPTEMBER 28, 2023 6.UNFINISHED BUSINESS 7.NEW BUSINESS a.Jack Rogers, Director of The Lincoln Center – Introduction b.Mary Kopco, Fort Collins Symphony Executive Director – Presentation c.Katy Schneider, Visit Fort Collins – Presentation d.Tribute to Jim – Discussion 8.DIRECTOR’S REPORT 9.BOARD MEMBER REPORTS 10. OTHER BUSINESS 11.ADJOURNMENT Cultural Resources Board FUNDING MEETING Thursday, September 28, 2023 – 6:15 p.m. Community Room, Gardens on Spring Creek 9/28/23– MINUTES Page 1 CALL TO ORDER: 6:16 PM ROLL CALL •Board Members Present – Kelly Barber, Jessica MacMillian, Vicki Fogel Mykles (Vice- Chair), Timothy Vavra, Leslie Walker (Chair) •Board Members Absent –Audra Vaisbort •Staff Members Present – Solara Clark, Dean Klingner, Jim McDonald •Guest(s) - AGENDA REVIEW •Jim McDonald requested we add Dean Klingner, Director of Community Services for the City of Fort Collins, to the beginning of New Business to introduce himself. •Leslie Walker requested dates for upcoming Board involvement be reviewed. CITIZEN PARTICIPATION APPROVAL OF MINUTES •Approval of July 2023 minutes. Vicki Fogel Mykles made a motion to accept the minutes. Jessica MacMillan seconded the motion. The motion passed unanimously. UNFINISHED BUSINESS NEW BUSINESS •Dean Klingner - Introduction o Dean Klingner introduced himself to the Board. o Each Board member introduced themselves to Dean. o Dean Klingner answered questions about filling the Cultural Services Director position. •Application Development – Update o Solara Clark provided an overview of the developed application and informed the Board that it will be presented at the November meeting. Vicki Fogel Mykles asked for the applicant forms to be in a standardized format. Leslie Walker reminded the Board of the new scoring months (January, March, July, September, and October) •2024 CuRB Work Plan - Discussion o Jim McDonald reviewed the draft 2024 Cultural Resources Board Work Plan. o The Board agreed to adopt the 2024 Cultural Resources Board Work Plan. Vicki Fogel Mykles made a motion to adopt the 2024 Cultural Resources Board Work Plan. Kelly Barber seconded the motion. The motion passed unanimously. Cultural Resources Board FUNDING MEETING Thursday, September 28, 2023 – 6:15 p.m. Community Room, Gardens on Spring Creek 9/28/23– MINUTES Page 2 • Leslie Walker – Review of Upcoming Dates o Leslie Walker reminded the Board that there is a Boards and Commissions Open House event on November 6th from 5-7 p.m. The event is hosted by the City Clerk’s office. o Leslie Walker reminded the Board to sign the new Code of Conduct and send it to Davina Lau.  Solara Clark passed out copies of the Code of Conduct for signatures. She will provide the signed pages to Davina. o Leslie Walker informed the Board that Jean McGinnis has stepped down from the Cultural Resources Board.  Solara Clark has requested each Board member take one of Jean McGinnis’ unfinished liaison assignments. Below are the new assignments: • Fort Collins Wind Symphony – Jessica MacMillan • Front Range Chamber Players – Kelly Barber • Gregory Allicar Museum – Vicki Fogel Mykles • Larimer Choral Society – Leslie Walker • Poudre Landmarks Foundation – Timothy Vavra o Leslie Walker informed the Board that Mary Kopco from the Fort Collins Symphony will be attending the October meeting to give a brief presentation about their 100th year anniversary. DIRECTOR’S REPORT • Jim McDonald extended his gratitude to the Cultural Resources Board for their work during his time as Cultural Services Director. o The Board expressed their gratitude for the work and support Jim has provided. • Jim McDonald informed the Board that he will continue to work part time on the renovation of the Carnegie Center for Creativity building through the end of the year. o The Board requested a tour of the building. Jim McDonald agreed. Solara Clark will schedule the tour. BOARD MEMBER REPORTS • Kelly Barber attended Northern Colorado Equality’s Pride in the PARK event. • Timothy Vavra attended the National Association for Interpretation’s Poudre RiverFest event and the Fort Collins Comic Con. • Jessica MacMillan attended a concert by Off the Hook Arts and Canyon Concert Ballet’s The Andy Warhol Story performance. Cultural Resources Board FUNDING MEETING Thursday, September 28, 2023 – 6:15 p.m. Community Room, Gardens on Spring Creek 9/28/23– MINUTES Page 3 • Leslie Walker attended IMPACT Dances’ Nourish performance and Off the Hook Arts’ Atlas Tango Project. OTHER BUSINESS ADJOURNMENT • Jessica MacMillan made a motion to adjourn at 7:31 p.m. Kelly Barber seconded the motion. The motion passed unanimously. Respectfully submitted, Solara Clark Business Support III FORT COLLINS COMMUNITY ORCHESTRA Formed in 1923 by Editha Todd Leonard FORT COLLINS SYMPHONY Maestro Will Schwartz FC Symphony Orchestra, founded in 1949 FORT COLLINS SYMPHONY ASSOCIATION Maestro Wes Kenney, now in his 21st Season Fort Collins Symphony FORT COLLINS SYMPHONY •Perform exceptional live music that resonates with audiences in meaningful, inclusive, and accessible ways. •Introduce new audiences to live symphonic music by making concerts and programs relatable, affordable, and comfortable. •Explore new opportunities for community involvement and engagement. FAMILIAR MUSIC PAIRED WITH LESS-FAMILIAR MUSIC “We are impressed with the quality musicianship shown in each concert. We also appreciate the wide variety of music performed. Finally, we like the way Fort Collins Symphony reaches out to the community to become an integral part of the town we love.” NEW COMPOSITIONS AND COMMISSIONS Stacy Garrop: “Battle for the Ballot”Chris Pilsner: “A Light in the Ocean” NEW VENUES Holiday Twin Drive-In Gardens on Spring Creek NEW AUDIENCES Sci-Fi Pops Concert Halloween Pops Concert NEW AUDIENCES “While my children wanted to move a lot, I saw moments in their faces where they were in awe of something they just heard. I watched my older kiddo guess the animals for the zoo. I watched both of them try to imitate the dancers at various points, and I so appreciated the performers and their ability to continue with such skill even with all the kids moving and talking. I love the opportunity for kids to experience a concert and further develop their appreciation of music.” EDUCATIONAL PROGRAMS YES Concerts Open Notes at Open Rehearsal YOUTH EDUCATION SERIES (YES) “It’s obvious from the student letters how much the students enjoyed the concert! They “got” just what we hoped--that symphonic music is way better live than on YouTube, that it can be FUN, you can use your imagination instead of being fed visual images, and that it DOES take a lot of musicians to make such beautiful music.They were such an affirmation of our incredibly talented and hardworking musicians, staff and volunteers. I don’t know who had more fun, the musicians or the audience.” EDUCATIONAL OUTREACH EDUCATIONAL OUTREACH COMMUNITY OUTREACH Pop Up Concerts Pop Up Concerts COMMUNITY OUTREACH Friends of the Symphony Composer Talks Friends of the Symphony Family Concerts BUILDING COMMUNITY PARTNERSHPS Colorado State University Dementia Together B SHARP ARTS ENGAGEMENT PROGRAM “I was blown away because my husband enjoyed it so much and didn’t need to use his walker for assistance on his way out of the building. He just walked right out! The music energized him. His voice carries more life in it... I absolutely think he remembers the concert longer than other events and things we do. He can remember when the concert was and knows when concerts will be. That is something that is engrained in his mind. These concerts are very fundamental and foundational for him.” BUILDING COMMUNITY PARTNERSHIPS Fort Collins Museum of Discovery Fort Collins Comic Con BUILDING COMMUNITY PARTNERSHIPS Gardens at Spring Creek Fort Collins Lincoln Center! BUILDING COMMUNITY PARTNERSHPS “The Fort Collins Symphony is consistently one of the best musical experiences around. It’s hard to find a more dedicated and passionate group of performers. Partnerships with groups like Fort Collins Comic Con and Canyon Concert Ballet elevate an already wonderful concert outing into a can’t-miss experience.” ACCESSIBLE AND INCLUSIVE 4th of July at City Park Youth Education Series Concerts ACCESSIBLE AND INCLUSIVE Open Rehearsals Livestreaming Concerts “I was a patron of another Symphony in a City, and we found the atmosphere of the Fort Collins symphony to be much more inclusive, friendly and joyful.” “THE FORT COLLINS SYMPHONY FEELS THE PULSE OF OUR TIMES” “The programming --season opener Banner by Jessie Montgomery, the mini Requiem of Barber's Adagio for Strings amid the pandemic, the Bernstein programming over the last few seasons aligning with his centenary and the film releases from Hollywood --both reflects and shapes our community's aesthetics and needs for succor.” . “THE FORT COLLINS SYMPHONY IS ONE OF THOSE RARE PLACES YOU CAN VISIT AND NEVER BE DISAPPOINTED” “Every aspect of your experience is given the attention and care required to deliver a stellar experience: the exceptional musicians, the well-thought-out productions and selections for the concerts, the creative partnerships and connections, the fun-loving spirit of the performers, the friendly staff -everything is designed to make each moment memorable. This is a Symphony experience typically associated with a much larger city, but with the added benefit of the small-town feel where bumping elbows with the musicians is not only possible, it’s encouraged.” BRINGING HOPE “I sympathize with and truly appreciate everything you folks have done to bring music to us at such a sad and lonely time in our lives. Music is my salvation. I could not make it from day to day without it. So very thankful that you are making the concerts available virtually!” • BRINGING CALM “Music transports listeners. It excites the imagination and evokes memories. The season’s concerts offer hope, share diverse stories, serve as a tonic to support well-being, and are a means of healing and inspiration in times of turmoil.” BRINGING JOY “Dear FCS Peeps, Attached is a recent photo of my 91 year old mother. My mom is wearing headphones because she’s viewing the video of the recent FCS family concert. She had only seen me narrate one other time. It was years ago and waaaaaybefore “The Animated Orchestra”. She laughed and laughed and was very proud. So this was a very big deal for her, and me. And…….. YOU ALL MADE IT POSSIBLE! Thanks so much!! Greg Smith, composer” THANK YOU TO THE CULTURAL RESOURCES BOARD AND STAFF Your financial support keeps us playing. Your vision for the performing arts keeps us inspired. Your hours of dedication make us deeply grateful to be a recipient of a Fort Fund grant. Visit Fort Collins BRAND WORKSHOP Goals Capture the essence and soul of who we are. Help connect and build consensus within the community. Build a platform for decision-making. Overview of Listening Sessions & Resident Survey Brand Positioning Brand Anthem Brand Architecture Bringing the Brand to Life What makes your community unique? We have the friendliest people. Our natural beauty is stunning. People don’t realize how much there is to see and do here. We’ve got an amazing arts community. We’re becoming known as a center for tech. We have a lot of great craft breweries. When our is ﬁnished, it will change everything. (insert construction project) We have something for everyone. If no two destinations are alike why do they all look the same? If no two destinations are alike why do they all look the same? From wheels and tires to four doors, big engines, leather seats, satellite radio, heated steering wheels, GPS navigation, and everything in between, we’ve got it all. The ultimate driving machine. WHAT WE HAVE WHAT YOU CAN DO WHO WE ARE Community Goals R E S I D E N T S Participation Shared Values T A L E NT, E CONOMI C D E V E L O P M E N T , V I SITO RS Understanding Personal Connection Exploration Community ATTITUDE NOT ASSETS “How do we keep the vibe of this place as we continue to grow?” “We need to continue to celebrate those things that make our community unique.” There is no shortage of pride in Fort Collins. Key Insight 1no. “When a city is this beautiful, and everyone loves being here, it makes for a pretty happy place. I wouldn’t want to be anywhere else.” “Everyday, I go around with that ‘this place is awesome’ feeling.” Pride “In this community, you never know how smart everyone is in the room.” “The capacity of people’s thinking in Fort Collins is simply amazing.” Pride “Fort Collins wouldn’t be Fort Collins without Colorado State University. And vice versa.” Pride: CSU “With CSU, there’s always a new inﬂux of innovative people doing new things. That adds to our culture.” “It’s very important that we’re a college town. It gives us our rhythm and our opportunities.” Pride: CSU “Fort Collins is always on the cutting edge of something.” Pride: Innovation/Creativity “Look at our healthcare, tech, breweries and CSU – I’d say we’re very innovative. “We don’t always consider ourselves creative, but when you count our breweries, I think we’re very creative.” “We want to be a maverick – to stand apart and be different and try new things.” Pride: Innovation/Creativity “I’m proud that this city has grown in thoughtful and sustainable ways.” Pride “We can be cocky, but we’re not too cool for our own good.” “We’re not trying hard to make you like us. But we think you ought to like us.” Pride “I fell in love with Fort Collins a long time ago. As it continues to evolve and grow, I ﬁnd that I love it even more.” Pride As we grow, so do our challenges. Key Insight 2no. “We’re a town transitioning into a city and struggling with both. We’re becoming a city quicker than most people would like.” “We’re not a small town anymore. This is 2023, not 1997.” Challenges: Change “Everyone wants this place to be exactly like it was the day they got here.” “The more people come here, the harder it is to keep it the same.” Challenges: Change “We need to make sure that as we’re growing, we’re not pushing some communities out.” “How we deal with affordable housing will determine what kind of a community we’re going to be in 20 years.” “I’m afraid that more and more people can’t afford to live here anymore.” Challenges: Affordability “We’re trying, but we still have a lot more work to do with being more inclusive as a community.” Challenges: Diversity/Inclusion “We need to integrate the migrant farm workers into our story. They haven’t been celebrated enough and it could help unite our community.” “We need to do a better job of integrating the Mexican culture here.” Challenges: Diversity/Inclusion “Historically, we as a community have always found solutions to the challenges we were facing. As we get bigger, we are facing problems that are harder to solve.” “We’re growing, but change doesn’t have to be hard. We are grounded and true to our roots.” “I’m proud that this place is always changing. I love the energy here.” Challenges We all recognize how special of a place we live in. Key Insight 3no. “People recognize what we have here and want to protect it.” Recognizing What We Have “If you’re going to live in Fort Collins, you’re going to be more active and more caring about the environment.” “In Fort Collins, sustainability isn’t just lip service.” Recognizing What We Have “People take ownership of this city. It’s very personal.” “We’re all invested in this place. We are stewards of our community.” Recognizing What We Have “The more people move here, I see them molding to ﬁt the Fort Collins lifestyle, not trying to change it.” “Yes, we’ve grown. But we haven’t, and will not, lose our identity.” Recognizing What We Have “In Fort Collins, everybody is always out.” Recognizing What We Have We are a community connected to each other. Key Insight 4no. “There is a sense of community here that I haven’t felt anywhere else.” Community/Connected “We rally around beer and music, seeing live shows, biking and especially dogs.” Community/Connected “Fort Collins is a very forgiving and supportive place. It’s a great place to try new ideas and things and spread your wings.” “Whether you’re a millionaire or make $25,000, you can feel at ease here. Nothing stops you from doing whatever you want to do.” “We cultivate a culture where it’s cool to be different. We don’t push people in the same corner.” Community/Connected “Just because you’ve made it somewhere else, doesn’t mean it will work here. It has to connect with our community.” “We’re a very particular and brand-savvy community. We expect a certain level of polish.” Community/Connected “Here there’s less than three degrees of separation. People always want to help connect you with other people.” Community/Connected “We give back to our community. From our early founders, that’s what we’ve always done.” “There’s an expectation of participation in our community.” Community/Connected “Slowly but surely, I’ve seen my city welcome more people that look like me.” “We can continue to create space for more cultures and identities. When we do, everyone will beneﬁt.” LONGTIME RESIDENT Community/Connected “We would rather fail being ourselves than succeed by copying someone else.” “We sniff out inauthenticity.” Community/Connected “We’re a very particular and brand-savvy community. We expect a certain level of polish.” “Just because you’ve made it somewhere else, doesn’t mean it will work here. It has to connect with our community.” “There are a tremendous amount of makers in our community of very high quality.” Community/Connected “We cultivate a culture where it’s cool to be different. We don’t push people in the same corner.” Community/Connected “Whether you’re a millionaire or make $25,000, you can feel at ease here. Nothing stops you from doing whatever you want to do.” “Fort Collins is a very forgiving and supportive place. It’s a great place to try new ideas and things and spread your wings.” Community/Connected If Fort Collins was a person, how would you describe them? Fort Collins as a Person “Fort Collins is like a comfy bed. It ﬁts and it just feels right.” “We know we’re pretty, but maybe not as pretty as we think.” “They’re deceptively casual, ﬁercely intelligent with hard working roots.” “They’re always unexpected. Even though you may have known them for a long time, they always bring something new.” “Everyone’s got a side hustle in Fort Collins. No one thinks you’re a nut if you’re making organic dog food at home at night.” “Somebody you always want to hang out with.” “We would rather fail being ourselves than succeed by copying someone else.” Community/Connected Active Community Taking care of our home Local PrideCollaborationAccepting There is no shortage of pride in Fort Collins. We are a community connected to each other. Key Insight 1no. As we grow, so do our challenges. We all recognize how special of a place we live in. Key Insight 2no. Key Insight 3no.Key Insight 4no. As we grow, so do our challenges. Key Insight 2no. Key Insight 3no.Key Insight 4no. Leverage that pride to tell our story. We all recognize how special of a place we live in.We are a community connected to each other. Focus on the values that connect us rather than the issues the don’t. Key Insight 3no.Key Insight 4no. Leverage that pride to tell our story. We all recognize how special of a place we live in.We are a community connected to each other. Focus on the values that connect us rather than the issues the don’t. Show how the beauty of Fort Collins shapes how we approach life. Key Insight 4no. Leverage that pride to tell our story. We are a community connected to each other. Continue to create space for everyone to tell their stories and grow. Focus on the values that connect us rather than the issues the don’t. Leverage that pride to tell our story. Show how the beauty of Fort Collins shapes how we approach life. Brand Architecture Positioning Statement To the free spirits and freethinkers among us, Fort Collins is where wide open spaces meet wide open minds – a passionate community committed to protecting and cultivating both to inspire and connect us to each other and this place. Who we are speaking to:/ Who we are:/ To the free spirits and freethinkers among us, Fort Collins is where wide open spaces meet wide open minds – a passionate community committed to protecting and cultivating both to inspire and connect us to each other and this place. How we are different:/ To the free spirits and freethinkers among us, Fort Collins is where wide open spaces meet wide open minds – a passionate community committed to protecting and cultivating both to inspire and connect us to each other and this place. Why it matters:/ To the free spirits and freethinkers among us, Fort Collins is where wide open spaces meet wide open minds – a passionate community committed to protecting and cultivating both to inspire and connect us to each other and this place. To the free spirits and freethinkers among us, Fort Collins is where wide open spaces meet wide open minds – a passionate community committed to protecting and cultivating both to inspire and connect us to each other and this place. Positioning Statement/ Brand Anthem Love of the outdoors Active culture Environmentally-conscious Sustainability Natural beauty Quality of life Inspires everything we do Colorado State University Innovation/creativity Culture of curiosity Accepting Supportive Welcoming Compassionate Respect Giving back Collaboration Inclusivity Active in all aspects of life Connected community Freedom to be yourself Colorado State UniversityIndustry Partners Entrepreneurs/ Creative Community Visitors Residents Underrepresented Communities Brand Alignment Residents Open spaces create open minds speaks to our residents’ connection between our environment and our way of life. We are a community connected by our love of the outdoors, being active in nature and in life, and respecting others. Underrepresented Communities Open spaces create open minds celebrates the different backgrounds and perspectives in Fort Collins and the vital role they play in our community. It is also a commitment to being more intentional in providing a platform from which the stories of our underrepresented communities can be told. Visitors Open spaces create open minds positions Fort Collins as a unique and innovative community where people are welcomed and accepted for being themselves. It provides a platform to not only highlight our natural assets but the stories of our people as well. Colorado State University Open spaces create open minds forms a strong connection between the CSU community and Fort Collins. It highlights CSU as a catalyst for innovation within our community, inspired by the natural beauty and people that surrounds us. Industry Partners Open spaces create open minds sets the stage for the unique products and experiences our partners provide by showing how Fort Collins is open to new solutions and ways of doing things. Entrepreneurs/ Creative Community Open spaces create open minds positions Fort Collins as a place where the creative process is celebrated. We provide the space for people to explore new ideas in a community that embraces and supports all things local. Brand Values is Connected. We are a group of individuals brought together by our love of this place. We are a beautifully intertwined community with a passion for bringing people together. We take care of each other and our surroundings because we recognize how special both are to our quality of life. We are stewards of our home. Because when we get together, the possibilities are wide open. We are a community open to everyone. We’re open to new ways of seeing and doing things. Sure, we butt heads from time to time, but we always listen. We strive to be as inclusive of other points of view as we can. And we give each other the space to be ourselves. In Fort Collins, we proudly roll a little differently – because we believe different is good. is open. If we’re not hiking or biking, we’re enjoying a beer with friends. We’re active in the arts and in our community. Here, sustainability is more than a word, it’s a way of life. We have a culture of curiosity and a passion for learning. For a town as laid-back as we are, we’re always actively moving forward. is active. In Fort Collins, we take care of each other and this place. We volunteer and give back. We are compassionate and caring. We are supportive of local ideas, entrepreneurs and brands. We are a community with high standards and even more pride. Wherever there’s good beer, there’s community – and we have the best of both. is local. When you’re always outside, you tend to go your own way. We are crafters and creators. We take risks but give back even more. We cultivate new ideas. We’ve built a culture of curiosity. Good things have always been raised here – passions, ideas and, occasionally, even eyebrows. But we’ve never tried to be anyone else but us. And there’s no place we’d rather be. is original. Brand Promise In Fort Collins, open spaces inspire open minds. And open minds create more space for everyone to connect, thrive and grow. /Brand Promise Brand Experience •Beer/Liquid Arts/Food Culture (bringing community together) •Live music (Celebrating together) •Arts and Culture (Appreciating what we have) •Art in Public Places •Bohemian Foundation •Breweries •Fort Collins Museum of Discovery •Fort Collins Symphony •Ginger and Baker •The Lincoln Center •little on mountain •Mishawaka Amphitheatre •Museum of Art Fort Collins •Old Town Fort Collins •Silver Grill Café •Young’s Cafe We are a community that brings people together. Our pride in Fort Collins roots and connects us to each other and this place we love to call home. The FOCO Way (Reasons to Believe): •Caring and compassionate •Sustainability is a way of life •Supportive atmosphere •Friendly and welcoming •Committed to inclusivity •Spirit of collaboration •Wide Open Spaces – Cache la Poudre River – Devil’s Backbone – Horsetooth Reservoir – Poudre River Whitewater Park – Rocky Mountain National Park – Rotary Park – Twin Silo Park •Wide Open Minds – Colorado State University – Tour de Fat – Tour de Corgi – Live music venues – Biking culture – Beer culture – Entrepreneurs and artists In Fort Collins, we love the outdoors. And when you’re always outside, you tend to go your own way. We are crafters and creators. We take risks but give back to our community even more. The FOCO Way (Reasons to Believe): •Wide open spaces, wide open minds •Free spirits and freethinkers •Supporting local businesses and ideas •Entrepreneurial spirit •Active in our community •Culture of giving back/volunteering •Everyone has a side hustle •Encouraged to be yourself •Local entrepreneurs, artists, bands and brands •Colorado State University •Horse and Dragon Brewing •New Belgium Brewing •Odell Brewing Company •Old Elk Distillery •OtterBox •The Armstrong Hotel •The Blasting Room •The Elizabeth Hotel •Topo Designs •Woodward From our agricultural roots to our entrepreneurially-minded present, Fort Collins has always brought a lot to the table – and always punched above its weight. The FOCO Way (Reasons to Believe): •Agricultural roots/strong work ethic •Ingenuity/creativity/innovation •Love of local •Culture of curiosity •Commitment to education •Taking care of home •Active in community •Stewards of Fort Collins Brand Voice Uniting We connect people to each other and the Fort Collins way of life. We have the ability to open people’s minds through our stories./ Uniting Smart We love a good turn of phrase. We’re witty and fun to hang out with. You always learn something after spending time with us and we learn something from you./ Uniting Smart Curious We ask questions. We always want to know more. We are on an infectious quest for knowledge./ Uniting Smart Curious Proud Nobody knows or loves Fort Collins like we do. Sometimes it’s okay to brag a little … sometimes./ Uniting Smart Curious Proud Unpretentious But we’re never too full of ourselves. We tell it like it is, in our own unique (and sometimes quirky) way./ Brand Essence Brand Values Brand Promise Brand Experience Brand Voice Brand Architecture Connected Open Active Local Original In Fort Collins, open spaces inspire open minds. And open minds create more space for everyone to connect, thrive and grow. Uniting Smart Curious Proud Unpretentious Bringing the brand to life. In Fort Collins, open spaces and open minds are why we thrive. They play off each other, creating opportunities for exploration, discovery, community, and growth. Open hearts and open minds are strongly intertwined here. One doesn’t exist without the other. Each brings something new to light about the other. Open spaces and open minds are at the heart of our city pride, and they get us excited about what we can create next. Campaign Mark VISITFORTCOLLINS.COM From soul-inspired punk to experimental synth-rock (and everything in between), you’ll find a new favorite sound in Fort Collins. We play every genreYou can’tThink of VISITFORTCOLLINS.COM Where there’s good beer, there’s good community. And in Fort Collins, we have the best of both. Come see why small-town character makes a big difference. So local it grew upDown the road Beer In Fort Collins, it’s just about getting together and getting out there. Because our wide-open spaces are best explored with a wide-open mind. VISITFORTCOLLINS.COM Outdoorsy Without the TotallyHardcoresy Thank You/