HomeMy WebLinkAbout2022 - Golf Board - Annual Report
Golf Board
2022 Annual Report
January 11, 2023
413 South Bryan Avenue
2022 ANNUAL REPORT Page 1
The Golf Board advises and makes recommendations to the Director of Community
Services and the City Council as to rules, regulations, policies, administrative and budgetary
matters pertaining to the operation and maintenance of all City owned golf courses; City
Park Nine, Collindale and SouthRidge.
The City of Fort Collins Golf Board held 8 Hybrid Meetings & 3 Course Outings during June,
July & August. Board Members were, Patrick Dawson, Rory Heath, Melissa King, Ross
Liggett, John Litel, Kathy Meyer & Devon Peterson. At the end of the year, Rory’s term
expired. Devon resigned from the Board in November and Kathy resigned in December.
The Board elected officers were Ross Liggett, Board Chairperson, along with Kathy Meyer,
as Board Vice Chairperson and John Litel as Board Secretary.
Jeni Arndt served as City Council Liaison to the Board. Mike Calhoon, Director of Parks
along with Scott Phelps, Manager of Golf, Victoria Shaw, FP&A Manager and Dawn Worth,
Golf Administrative Assistant, provided staff support to the Board. Valerie Van Ryn & Emily
Haukeness provided Marketing support.
1. GOLF BOARD STRUCTURE AND GOALS
· Continued to be advocates for City of Fort Collins Golf Division.
· Advocate for sustainable improvements.
· The Board was updated & provided feedback regarding the Reimagining Boards and
Commissions.
· The Board advocated for the Youth Scholarships Fund.
2. BUDGET/FEES
· The Board was updated monthly on the financial status of the Golf Division.
· Reviewed 2023/2024 BFO offers.
· Reviewed the 2023 fees in October.
3. ROUNDS/ANNUAL PASS SALES
· In 2022 we had 94,63218-hole rounds, 128 rounds more than 2021.
· We sold 655 annual passes in 2022.
o This is a 30% increase 2021.
4. NEW POINT OF SALE SYSTEM
· We went live with the Lightspeed system in March.
· Started using Pitch in May
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YEAR Annual Report
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o Marketing tool
5. MARKETING
· Marketing staff presented their 2022 Marketing Plan in May.
· Regional Partnerships
o Continued to research opportunities for partnerships.
o The Birdie Alliance program continued, with the cities of Boulder, Este Park &
Greeley, exchanging complementary rounds that were used to incentivize the
Super Pass value and for Marketing Promotions.
· Social Media
o Created consistent social media presence.
o Continued monthly newsletter.
o Live League & Tournament posts
o Began #GolfTechTuesdays
· Golf Specials & Course Promotions
o Green Saver
o Holiday Promotion
o Veteran’s Day
o League Promotions
o Event Rental Space Promotion
o Non-PT & Off-Season Rates
· Tournament Kits
o Updated & given out with donation requests
· Junior Golf
o $116 scholarships were awarded to 56 applicants
o Stake Out Saloon Charity Event
This event raises funds for the Fort Collins Youth Recreational Sports
Scholarships, to assist families that might otherwise struggle to afford.
o Updated website to better highlight Junior golf.
o 5th graders golf for free golf program
o Junior golf camps
o City Pass
o Youth on Course
o Promoted Junior Passes
No per play fee
6 additional buddy visits
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· Golf Survey
o The survey went out weekly to all Annual Pass holders who played that week.
· Digital & Print
o Materials for annual pass vs. premier card comparison
o Digital IQ buys/trade
o Facility television monitor ads
o Advertisement at CSU Football, Volleyball and Basketball games
· Partnerships
o Continued our partnership with CSU Athletics & Poudre School District
· Sponsorships
o Elevations & Pederson Toyota sponsored the scorecards.
6. COURSE UPDATES/EVENTS
· Contract extensions for Vince Buelk, David McCleave & Rob Dahl passed on second
reading in January.
· The Player Assistant policy was updated.
o They are now Golf Professional employees
· The Golf Professionals presented to the Board in February
· Successful City Championship held at all three courses.
· CSU intermural leagues played at all three courses.
· Women’s Open was held at Collindale & Southridge.
· City Park Nine
o Main line break outside pump house was repaired.
o Groomed the course for cross country skiing
o Netting installed
o Historical barn was repainted
· Collindale
o Held a Fireworks event in celebration of CSU Homecoming in October.
Some of the proceeds went to the Youth Scholarship Fund.
· Southridge
o Started irrigation construction and native grass expansion
o Irrigation water from New Mercer irrigation ditch arrives the 20th of May PVNL
water has been used to supplement what little rain we have had for
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approximately 2 weeks. 5000# of seed used to overseed fairways, tees, and thin
areas around greens.
o Data Loggers were given to 200 golfers to access traffic flow patterns at
SouthRidge Golf Course. Data will be used to assess which areas we can
reduce water needs by converting to Native Grass without severely impacting
play. Data will also be used to show cart path needs and indicate holes that
contribute to slow pace of play.
o Investigation into well possibilities
o Concrete and ramping demolition to correct slope and access deficiencies.
7. SUSTAINABLE PRACTICES
· The Board was strong advocates for the Southridge irrigation project.
· Installed be hives at all 3 courses
· Continued integration of electric and hybrid equipment at all courses.
8. POLICIES & PROCEDURES
· Staff continued to update the Policy Manual. The Board reviewed the updates in
December.
9. STAFF UPDATES
· City Park Nine
o Ralph Miller resigned.
o Casey Anderson was awarded the Assistant Superintendent position.
· Collindale
o Steve Spotz resigned
o Tim Miller was awarded the Technician position
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